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MMG Group Notes

Tuesday, August 25
● Asked questions on how to best go about the project for the creative mindsets
● Brainstormed ideas and dot pointed the best ideas
● Decided on making a video to represent the mindsets. We would each film the parts and
compile the sections together.
● Had to problem solve because we couldn’t use a spinner, so we had to pivot and use an
iphone app that would pick our topics
● We would create a scene of a “Day in the Life” of a creative
● Each mindset will be used as a section of the video

Missed meeting Tuesday

Tuesday, Sept. 1
● Talked about how to go about the C4 for the egg assignment
● I asked the question “How does everyone strive to incorporate creativity into their
everyday lives” since this is something that I struggled with
○ Got some great ideas and feedback such as: move stuff around out of it’s usual
place and iterate on everything.
● Talked about agreements for the semester and creating an introduction document that
holds our team charter.
● Talked about ways we could collaborate via zoom and group chats

Tuesday, Sept. 22
● Talked about the C4 process due tonight at midnight
● Talked about a journey map and what they are
● Discussed C4 image selections and why we did it like that
● I was late by 10 min to the meeting… oops

Tuesday, Sept. 29
● Talked about empathy, and how to complete empathy interviews
● Created a pinterest board full of creative boards
● Talked about the client project coming up

Friday, Oct. 2,
● We created a 100 questions session then we grouped and themed the ideas,
● We sat down and white-hatted for a while
● We put down the next steps

Meeting for ALZWell client project, Tuesday, Oct 13.


● Refer to process document
● Ideated ways to innovate for ALZwell
● Used our insight statements and ideas to combine and converge to our favorite ones

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