Status Report #2

Website & Social Media Showcase

Spring 2020
Archie
Elliet
CJ
Rebecca
 Meet Bokeh Lens
Bokeh Lens is a third-party photography service designed to connect photographers and artists
to a wide variety of customers across America.

Bokeh Lens seeks is to serve everyone from beginning photographers looking to develop their
portfolios to professional artist looking to grow their customer base to customers looking for
affordable alternatives for their needs. At Bokeh Lens, photographers and artists set their rates
and customers find photographers and artists based on their prices.

With Bokeh Lens, you can affordably capture your special moments.
 Bokeh Lens Website
Strategy, Design, and Preliminary Content
Website Strategy
Objective Audience Site Features Call to Action

Help customers find People looking for • Blog • Book a photographer

the photographers graduation, wedding
or travel • Meet the • View portfolios/galleries
they can afford and photographers
help photographers photographers • Read our blog
who started with
build their portfolios us
• feature
photographers’
portfolios
• Book
photographers
• Contact us
Summary of User Test Results
The website was easy to follow and understand and they were able to navigate it
Overview
effectively.

Device used to complete the test: Mobile Device and Laptop

You can contact the company through the Contact page. You can also find their email at
You are interested in contacting the company through email. How
the bottom of the Home Page with their social icons. If you want to contact a
would you go about finding that information?
photographer you can contact them at the bottom of the services page.

You want to learn more about the company – who they are and You can go to the About page to learn more about the company and the people who
what they do? How would you go about finding that information? started it.

You want to follow the company on their social channels. Where

All social media links can be found at the bottom of the home page.
would you look for links to their social channels on the site?

You know someone who works at the company and wants to view
their bio. Where would you go on the site to find that information?

You want to view blog posts written by the company. Where would
You can view the blog posts on the blog page in the drop down menu.
you go to find these articles?
• The website is very self-explanatory and easy to navigate
• The website is visually appealing on different devices
Conclusions and Key Takeaways • We might want to add more links to our social media pages
[insert screenshot of your what we do page]
[insert screenshot of your blog page]
[insert screenshot of your first blog post]
 Social Channels
Strategy, Setup, and Preliminary Posts
Social Media Strategy
Purpose Goals Metrics

To promote our To connect with our audience - Followers

company and display and show how our company - Viewers
all of the creative helps the general public and - Interactions
properties of our local artists. We want to
journey. Create great - DM’s
discover and show artists and
their work. - Shares
- Contacts
Closing Remarks