!=$=^ /0fgLltx?

(Strategies)
SO Strategies: Maxi-Maxi Approaches
ljBfnon] SWOT ljZn]if0f u/L cfkm";Fu ePsf ;an kIfx?nfO{
;DalGwtcj;/x?;Fu hf]8]/ clwstdkmfO{bf lng] /0fgLlt cjnDag u/]sf] 5
.ef}ltsk"jf{wf/sf] ljsf; ;Fu} aLrefudf /x]sf] x'gfn] 7'nf] ;]jf
If]qsfclwstdljBfyL{x?nfO{ cfslif{t ul/g] 5 . ef}uf]lns ?kdf dxf]Q/L
uf=kf sf] aLrdf /x]sf] / ;a} j8f af6 kx'Fg / af6f] /fd|f] ePsf] sf/0f n 7'nf ;]jf
If]qsf clwstd ljBfyL{?nfO{ cfslif{t ul/g] 5 To; ;Fu} k|fljlwswf/ tkm{
CTEVT af6 !* dlxg] k|L–l8Knf]df / # jif]{ l8Knf]df Og sDko'6/
Olhlgol/Ëdf 5fqfjf; / a;sf] Joj:yf af6 yk ljBfyL{nfO{ cfslif{t u/]/ u|fld0f
e]udf k|fljlws lzIfsf] s]Gb| agfpg ;lsG5 . of]Uo / bIflzIfsx?sf] xf};n
a9fO{ xfnsdcf};t pknlAw /x]sfljifox?dfcfufdLlbgdfglthf ;'wf/ ug{ k|of; ul/g] 5 .

ST Strategies: Maxi-Mini Approaches

ljBfnonfO{ gd'gf ljBfnosf] ?kdf ljsf; ug{ SWOT ljZn]if0f u/L cfkm";Fu
ePsf ;an kIfx?sf] k|of]u u/L ;Defljt hf]lvdx? sd u/fpg] /0fgLlt cjnDag
ul/Psf] 5 .ljBfnodf /x]sf bIf hgzQmLsf] kl/rfng ul/ k|lt:kwL{ ljBfnox?
eGbf /fd|f] z}lIfs glthf k|fKt ul/ ljBfnonfO{ /fd|f] z}lIfs uGtAo agfpg]
/0flglt lnOPsf] 5 .

WO Strategies: Mini-Maxi Approaches

ljBfnon] gd'gf ljBfnosf] ?kdf ljsf; ug{ SWOT ljZn]if0f u/L cfkm"nfO{ k|
fKt cj;/x?sf] k|of]u u/]/ cfkm\gf sdhf]/ kIfnfO{ dha't agfpg Wofg lbg] 5 .
lh0f{ cj:yfdf /x]sf ejgx? Gfd'gf ljBfno ah]6 pkof]u ul/ k|of]uzfnf, k':tsfno
/ cGo ejgx? k7gkf7gsf] nflu :tl/o agfO{g] 5 .

WT Strategies: Mini-Mini Approaches

o; of]hgfdf SWOT ljZn]if0f u/]/ cfkm";Fu ePs fsdhf]/Lx? Go"lgs/0f u/L /
hf]lvdsf sf/0f x'g;Sg] ;Defljt Ifltx?nfO{ sd u/fpg] /0fgLlt cjnDag ul/Psf]
5 . ljBfno Aoj:yfkg ;ldlt, lzIfs cleefjs ;+3, afnSnax? ;d]t ;ls|o u/fO{ z}lIfs
u'0f:t/ psf:g] k|of; ul/g] 5 . gofF ag]sf ;+/rgfx?df lakb af6 x'g ;Sg] IftL sd
u/fpg Wofg lbO{g] 5 .