Professional Documents
Culture Documents
English Module – Grade 7
Alternative Delivery Mode
Module 2 : Quarter 1 – Identifying the Genre, Purpose, Intended Audience and Feature
a of Various Viewed Texts
First Edition, 2020
Republic Act 8293, section 176 states that: No copyright shall subsist in any work of
the Government of the Philippines. However, prior approval of the government agency or office
wherein the work is created shall be necessary for exploitation of such work for profit. Such
agency or office may, among other things, impose as a condition the payment of royalties.
Borrowed materials (i.e., songs, stories, poems, pictures, photos, brand names,
trademarks, etc.) included in this module are owned by their respective copyright holders.
Every effort has been exerted to locate and seek permission to use these materials from their
respective copyright owners. The publisher and authors do not represent nor claim ownership
over them.
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Introductory Message
For the facilitator:
This learning resource hopes to engage the learners into guided and
independent learning activities at their own pace and time. Furthermore, this
also aims to help learners acquire the needed 21st century skills while taking
into consideration their needs and circumstances.
This module was designed to provide you with fun and meaningful
opportunities for guided and independent learning at your own pace and time.
You will be enabled to process the contents of the learning resource while
being an active learner.
What I Need to
Know
This will give you an idea of the
skills or competencies you are
expected to learn in the module.
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What I Know This part includes an activity that
aims to check what you already
know about the lesson to take. If
you get all the answers correct
(100%), you may decide to skip this
module.
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knowledge or skill of the lesson
learned.
This module was designed and written to help you explore new
dimension of learning by means of material viewed. This enables you to
understand the different genre and features of viewing materials intended for
the audience like you.
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What I Know
Hello learner! Before we begin with the lesson, we just want to test your
prior knowledge about material viewed. You are about to answer questions to
test how far you have gone through with the lesson. Be sure to read and
understand the questions carefully before answering.
Directions: Choose the letter of your answer for each item. Use a separate
sheet of paper for your answer.
.
1. A program that is informative and can be access through a website.
A. News flash C. Videos
B. Internet-Based Program D. Documentary
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6. A kind of cutaway that consist of images such as “Welcome to” signs,
exterior shots of houses where interviews were filmed, Images of your
character entering and leaving a building, Wide shots of Cities or
towns from on-top-of-a-hill or large building. These will allow you to
tell your story without always having to use a narrator.
A. Framing C. Story Telling Shots
B. Emotional Cutaways D. General Coverage
8. In framing your subject, what part of the screen should the subject
occupy?
A. The center of the screen C. ¾ of the screen
B. I/2 of the screen D. 1/3 of the screen
12. To use an effective hook in creating videos, in what seconds in the video
should it be introduced?
A. The first seven seconds C. In the middle of the video
B. The last seven seconds D. Throughout the video
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14. In constructing the interview questions, the following should be
considered, EXCEPT:
A. The questions should focus in the implications of the
importance of the interview
B. Ask follow-up questions
C. Ask Yes-or-No questions
D. The questions should focus on what makes the person special
to be interviewed.
In this lesson, you will understand the different genres and features of
various viewed text such movie clips, trailer, newsflash, internet based-
program, documentary and video. This lesson lets you travel to the world
beyond your imagination. While on this journey you will acquire skills that
will help you in your final task which is to create your own video depending
on the genre of your choice.
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What’s In
Below is a chart of materials or programs which you can view from your
television sets or through the internet. Copy the chart on your notebook and
examine each item and put a check mark under a column not familiar if you
do not know about the material. Put a check mark under the column familiar
if you have heard about the material, very familiar if you have watched one.
1. Internet-
Based
Program
2. Documentary
3. Video
What’s New
Viewing Time! ( If applicable )
Your teacher will assign you to view an original video taken during the
Division Schools Press Conference Radio Broadcasting 2017 in the hyperlink
below. After viewing, write a report by answering questions below. Write your
answer in a short bond paper. Enjoy watching!
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This is the link: VIDEO
What is It
The material above is one the genres in viewing materials.
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education to remote students that otherwise would not be able to travel to a
classroom.
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Types of Web-based Software:
Frame the person using negative space, have them fill roughly 1/3 of
the screen, on the left or right side. Make sure their “Gaze” is into the
Negative space. Leave room behind the subject, never interview someone right
in front of a wall. Leave 4-15 feet between the subject and the wall, you will
notice the person’s shadow disappear from the wall. Watch out for reflections
in people’s glasses, turn them away from facing the window to solve the
problem.
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Leave room behind the subject, never interview someone right in
front of a wall.
you like
Note: Photo illustration is a sports?
direct frame captures from Jenks High School student
documentary films. © 2015 Jenks Public Schools.
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b. Ask follow-up questions. A follow-up question is a question
based on the answer that your interview subject gave to your last
question.
Example:
Interviewer: “What do you do for fun after school?”
Interview subject: “I play piano.”
Possible interviewer follow-up questions: “Why do you like
playing piano?” “How long have you played piano?” “Why is
piano more fun for you than, say, playing video games or
surfing the Internet?”
2) Cutaways
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a.1. Get Close Ups- The theory of film editing includes the
definition of what makes a good edit (Visual not content). Theory
is that you cannot edit together two wide shots filmed from the
same angle, same for medium shots…you need to insert a couple
of Close ups between these shots in order not to make the edit
appear as a “Jump Cut.”
3) Chill Footage
4) Process Footage
This is when you film the making of your documentary. Think of it like
combing the “Behind-the-scenes footage of your film with the Documentary
itself. You can be on-camera perhaps, you can let them hear your off-screen
voice, with a glimpse of you thru- out the film with the aid of a “civilian” for a
few minutes.
5) Archive
Always ask people you are filming for photographs and old video of them
etc. Scanning is the best way to import them into a digital editing system, but
you can get a shot with your DV and HDV camera that can later be made into
a still frame, and panned and zoomed through (aka Ken Burns style). Also if
you are making a film about a controversial subject, try contacting local news
stations to see if they have any old news stories that you can use.
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The Six Primary Types of Documentaries:
The expository mode is the most familiar and common among the types
of documentaries. It is a heavily researched and are sometimes referred to as
essay films because they aim to educate and explain things — events, issues,
and ways of life, worlds and exotic settings we know little about. Typical
production elements include interviews, illustrative visuals, some actuality,
perhaps some graphics and photos and a ‘voice of God’ narration track. A
scripted narration connects the story elements and often unpacks a thesis or
an argument. Examples: The “Why We Fight (1942-43);” “60 Minutes;” “The
Blue Planet;” (“Mark Twain (2001);” “The Dust Bowl (2012).”
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Here are Some Examples of Reflexive Mode:
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For your content to have any traction, you need to make sure that
your videos include one of these three characteristics: (1) Solving a
problem, (2) Adding value to the viewer, and (3) Entertaining your
viewer.
ELEMENT 1: A HOOK
A hook is a short “promise”. Your hook should answer any of the following
questions and should not be longer than 20 seconds. (Note: The shorter, the
better.)
It should answer the following: Why should they watch the video? Why
stick around? What's in it for them? What pain will you be solving? What are
the benefits to them for listening to your video? Why they don't want to miss
out?
There are Two (2) Places to Use a Hook: (1) Start of the video within the
first seven seconds, and (2) Throughout the video while reminding them of
what is still to come.
ELEMENT 3: DELIVERY
Your video needs to be planned. If you create videos on the cuff then
this is best left for live streaming, not video creating. Above all, deliver on
your promised content. How long should a video be? It should be as long as
it needs to be! As long as you get to the point without going off topic and away
from the main content.
ELEMENT 4: BONUS/OFFER
Bonuses are things that will help your viewers on the next step of the
journey. Always OVER deliver! A bonus could be an action plan, a template,
and additional tips. Give them the wow factor! Read their mind! You can offer
a promise of a bonus at the beginning or middle of your video (hook).
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ELEMENT 5: CALL TO ACTION
Your call to action should be less than 20 seconds. Please only add
ONE call to action. Multiple calls to action throughout your video will have
the opposite effect of what you are trying to achieve. To help you decide on a
strong call to action think about the (business) goal of the video.
What’s More
Activity 2: MATCHY-MATCHY
The following are the Primary Types of Documentary. Match the word
in Column A with its definition in Column B. Choose the letter of the correct
answer.
A B
_____1. Expository Mode A. A documentary that involves the encounter
of the filmmaker and the subject usually an
ambush grilling recorded
_____2. Observational Mode B. A documentary that questions the
authenticity of documentary in general
_____3. Participatory Mode C. A documentary emphasize on the literary
work in which special intensity is given to the
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expression of feelings and ideas by the use of
distinctive style and rhythm.
____4. Reflexive Mode D. It is a heavily researched documentary
that are sometimes referred to as essay films
because they aim to educate and explain
things
____5. Poetic Mode E. A kind of Reflexive Mode-Documentary
that focuses on the chronicles a day in the life
of a metropolis by clever juxtaposition of
scenes and images
____6. Performative Mode F. A kind of Reflexive Mode-Documentary that
consist of fake interviews, fake concert clips,
improvised dialogue and a ‘shaky cam’
shooting style
____7. City Documentary G. A documentary emphasizes the
filmmaker’s own involvement with the subject
through the window of her own experience
____8. Mockumentary H. A documentary that strive for cinematic
realism
I. A movie or television program that tells the
facts about actual people and events.
Activity 3: WELCOME-TO-YOUR-VLOG!
Choose one subject from the given choices below, then, following the steps of
Creating a Video, tell the flow of your story by filling out the table.
Subject:
A Flower Your Hero Your Favourites (book, food, hobby)
Subject:
Hook:
Video Introduction:
Delivery
Bonus / Offer
Call to Action
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Activity 4: GUESS WHAT?
In this section, you will be given descriptive materials or examples that
you have watched or browsed in the internet and you will determine what
genre it is. Choose the answer below and write it on a separate sheet of paper.
INTERNET-BASED PROGRAM DOCUMENTARY VIDEO
1. An ESL website that allows persons to enroll and learn their English
proficiency.
2. A presentation that shows the everyday life of a child living with a
prostitute mother, a thief father and their house is a drug pot session.
3. A clip of Zumba compilations.
4. A taped production of a broadcast.
5. An online subscription for literary analysis of Philippine Literature.
6. A presentation of Parokya ni Edgar from their very first journey up to
the present.
7. A clip of Heart Evangelista and Chiz Escudero’s Adulting 101.
8. Ranz Kyle with siblings Niña and Natasha covering the newest hit
song of Black Pink.
9. A Pinterest subscription of various architectural designs of houses as
a referral to Tom’s homework in his course.
10. Atom Arullo’s award winning segment, “Baby’s for Sale,” featuring children
who are posted online to be sold.
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1 2
https://www.youtube.com/watch?v
https://commons.deped.gov.ph/ =rNwxQwhkSco&t=106s
https://www.youtube.com/watch?v=Kdqg
zZJbiCw&t=27s
What I Can Do
From what you have learned in the activities, take a video of yourself
on how you prepare for the online learning this coming school year. The video
should not be more than 10 minutes. Consider the following questions in
making your video:
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A. What are the preparations you did?
B. What are your concerns for this school year?
You are free to use any video editor that you like. Be creative! You will
be graded using the Rubrics below.
CRITERIA 10 8 6 4 2 TOTAL
TOTAL
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Assessment
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15. The last seven (7) seconds of the video is the most effective in using or
introducing a HOOK.
Additional Activities
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What’s More
Activity 1: The Yes and Nos
-Answer may vary depending in the creativity of the
learner.
Activity 2: Matchy-Matchy
1. D 5. C
2. H 6. A
3. G 7. E
4. B 8. F
Activity 3: Welcome-to-your-Vlog!
-Answer may vary depending in the creativity of the
learner.
Activity 4: Guess What?
1. Internet-Based Program 6. Documentary
2. Documentary 7. Video
3. Video 8. Video
4. Video 9. Internet-Based Program
5. Internet-Based Program 10. Documentary
What I Know
What’s In
1. B 6. C 11. C
1-3. Answer may vary if the 2. A 7. A 12. A
students are Not Familiar, 3. C 8. D 13. D
Familiar, and Very Familiar 4. B 9. D 14. C
with Internet-Based Program, 5. D 10. B 15. C
Documentary and Video.
Answer Key
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Assessment
1. True
2. False
3. False. There is no need of Video
Introduction. False
4. True
5. True
6. False. Expository Mode
7. False. Story Telling Shots
8. True
9. True What I Can Do
10. True
11. True Answer May vary
12. True depending on the creativity of the
13. False. Flexibility is not learner.
included. The needed elements re
hook, video introduction, delivery,
bonus / offer, and call to action.
14. False. 1/3 of the screen
15. False. The first seven (7)
seconds is the most effective in
using a hook.
What I Have Learned (Answer may vary in the
Comparison and Contrast)
Comparison / Contrast Matrix
Entry Comparison Contrast
Internet- 1
Based
Program
Documentary 3
Video 2
References
Bekele, D. (2013, December 4). DVworkshops Newsletter. Category The Five
Elements of Documentary. Retrieved July 3, 2020, from
https://danielbekeleyear4.wordpress.com/category/the-five-
elements-of-documentary/
Biesterfeld, P. (n.d.) The Six Primary Types of Documentaries. Retrieved July
8, 2020, from https://www.videomaker.com/article/c06/18423-six-
primary-styles-of-documentary-production
DepEd Commons. (n.d.). Retrieved July 14, 2020, from
https://commons.deped.gov.ph/
EducAngel. (2020, May 22). Viewing Materials Genres (English 7 MELC).
Retrieved July 2, 2020, from
https://www.youtube.com/watch?v=RITho5Er6ZU
Gamz & Geshua B & H. (2020, May 20). Retrieved July 14, 2020, from
https://www.youtube.com/watch?v=rNwxQwhkSco&t=106s
GMA Public Affairs. (2020, April 18). I-Witness: 'Ako si Patient 2828,'
dokumentaryo ni Howie Severino. Retrieved July 14, 2020, from
https://www.youtube.com/watch?v=KdqgzZJbiCw&t=6s
Morley, D. & Parker, C. (2015). Cengage Learning. 15th Edition Understanding
Computers Today and Tomorrow Comprehensive Chapter 10 Multimedia
and the Web. Retrieved July 3, 2020, from
https://www.oakton.edu/user/2/rjtaylor/CIS101/Text/PowerPointP
resentations/morley15e__ppt_ch10%20REV.pdf
Quintana, Y. (2016, March 30). Evaluating the Value and Effectiveness of
Internet-Based Learning. Retrieved July 2, 2020, from
https://web.archive.org/web/20160330072445/http://www.isoc.org
/inet96/proceedings/c1/c1_4.htm
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