PORTFOLIO

IN
CONSUMER EDUCATION
(HE109)

MIDTERM-FINAL

Name of Student:

Anthonatte Gala Castillo

Name of Instructor:

Rudy F. Daling

(BTLED 2)

1st Semester

Module 2

Consumers Right, Responsibilities, and Protection

Task 1. Let’s STOP and talk a WHILE

Directions: Before you proceed to the series of tasks, fill first
the diagram below.

What you want to KNOW in this lesson?

- I know the consumer’s responsibility

What you WANT to know about this lesson?

- I want to know about consumer’s right

What you LEARNED in this lesson?

- I learned appreciation as a consumer

Task 2. I challenge you!

Direction: Answer the following statements/questions by selecting

and encircling the best answer.

1. B

2. A

3. A

4. C

5. B

Task 3. Be Ad Aware

Advertisement What group, What does the What is the ad

company, or ad say or trying to get
organization suggest about you to buy, do
is responsible the product? or think?
for the ad?
1. Jollibee Jollibee Food it’s delicious Jollibee offers
Corporation menu line-up – cheap delivery
like its and fast
superior- delivery of
tasting orders to
Chickenjoy, costumers,
 mouth-watering delicious and
Yumburger and they also have
Champ a mascot to
hamburger, and make the kids
deliciously and other
satisfying costumers happy
Jollibee
Spaghetti -ably
complemented
with creative
marketing
programs, and
efficient
manufacturing
and logistics
facilities. It
is made
possible by
well-trained
teams that work
in a culture of
integrity and
humility, fun
and family-
like.
2. Bear Brand Nestle It is the their
brand's advertisement
advocacy to promised us,
help school just like
children saying "if you
achieve their drink Bear
ambitions in brand, you will
life by be stronger and
 informing and healthier than
educating them, ever." Of
their parents, course who
and their doesn't want to
teachers about be stronger and
the importance healthier;
of maintaining thus, resulting
proper to their
nutrition and increase of
replenishing sales.
the lost
micronutrients
in the body by
drinking the
Mas Pinatibay
na Gatas BEAR
BRAND PMD
daily.
3. Milo Nestle Give your child The explicitly
the new and implied message
improved MILO® is that in
and start order to beat
building energy gap, you
champions for need Milo to do
tomorrow. Mas your champ
pinasarap na moves every
with more milk day. – By
at mas siksik introducing
sa Champion technicalities
Energy with humour in
Nutrients. More it, such as
Nutritious. “energy gap,
Summer Sports champ moves”
 Program. New and catchy
Champion phrasings.
Formula. Sports Furthermore,
Activity For the use of a
Kids. famous actor,
James Reid, who
is famous
throughout the
Philippines.
4. Sunsilk Unilever Get All Day They hire
Company Beautiful Hair famous artists
with the Best who make their
Fragrance, easy product
to lengthen advertisements
hair, to get the
attention of
costumers like
Kathryn
Bernardo, Julia
Barreto and
Sarah Geronimo.
They also have
a beautiful
music and a
simple haircut
to get people's
attention.

Questions:

1. How are the for ads alike?

They both have great marketing strategies and creative work and they
both use or hire celebrities and they are the same use a social
media advertising.
2. How are they different?

They have different abilities to express their product.

3. Take a closer look at the ad you selected. Is the advertiser’s
point of view different from you? Describe how.
The advertiser is a bit different from my point of view because I am
not very familiar with what they do in advertising what their
techniques are to convince you to buy because for me I do not
believe in advertisements very much because we are different from
the usual and it is better to experience the product first or try it
so that we can be satisfied.
Task 4. Myth? Or Fact?
1. Myth 8. Fact
2. Fact 9. Myth
3. Myth 10. Fact
4. Fact 11. Myth
5. Myth 12. Fact
6. Fact 13. Myth
7. Myth 14. Fact
Task 5.Do these

A. Which government agency would you contact if:

1. FTC- Fait Transaction

2. FTC- Product Labels

3. USDA- Inspect meat

4. EPA/DOL- Hazardous Materials/ Writing Conditions

5. BBB- Accept Consumer Complaints

B. Which consumer right protects you if:

1. Right to Safety

2. Right to Choose

3. Right to be Informed
C. It is your consumer responsibility to:

1. Responsibility to Use Products Safety

2. Responsibility to Choose Carefully

3. Responsibility to Seek Redress

Task 6. The consumer’s role in the global economy

Direction: Write an essay on the consumer’s role in the global

economy.

A consumer is a person or a group who intends to order,

orders, or uses purchased goods, products, or services primarily for
personal, social, family, household and similar needs, not directly
related to entrepreneurial or business activities.

A consumer is one that buys goods for consumption and not for
resale or commercial purpose. The consumer is an individual who pays
some amount of money for the thing required to consume goods and
services. As such, consumers play a vital role in the economic
system of a capitalist economy. Without consumer demand, producers
would lack one of the key motivations to produce: to sell to
consumers.

The role of a consumer (or of consumers in general) is

important in an economic system because it is consumers who demand
goods and services. When they do this, they make it so that other
people can have jobs making the goods and services the consumers
want. Consumers have the power in the economy because they determine
which products are likely produced. If the consumers like a product,
it will sell and the producer will be rewarded for his or her
efforts. If consumers reject the product, the firm may go out of
business.

Consumers are the basic economic entities of an economy. All

the consumers consume goods and services directly and indirectly to
maximize satisfaction and utility. Consumers have limited income and
by which they want to satisfy their maximum utility (utility is the
want satisfying capacity of a commodity).

Module 3

Consumerism

1. I will keep it first, I will only use it when I need it like

food, vitamins, and other things that need to be bought just in the
amount of $ 1000.00.
2. Yes
3. Yes
4. Yes
5. Yes
6. Yes
7. Yes
8. Yes
9. Yes
10. Yes
11. Yes
12. Yes
13. No
14. Yes
Ratings: 29/31 Points great!
Task 2: Reflection
Define Consumerism
Seeks to protect and inform consumers by requiring such practices as
honest advertising, product warranties, and improved safety
standards.
What is the problem with consumerism?
Consumerism increases debt levels which in turn results in mental
health problems like stress and depression. Trying to follow the
latest trends when you have limited resources can be very exhausting
to the mind and body. Consumerism forces people to work harder,
borrow more and spend less time with loved ones.
Questions to ask when you buy something?
1. Is this product durable than other product?
2. Which is cheaper and much beautiful product?
3. If I’m not satisfied, may I return a product with a full refund?
4. Where is it available? Is it in stock?
Task 3. Case studies
Case Study #1
1. Do you think Mic will be satisfied with his purchase? Why or why
not?
Mic will probably have second thoughts about his purchase. He didn’t
know anything about the brand he had selected.
2. Why do you think he made this purchase?
Mic bought the stereo because it was the last chance to get the
special price. He could buy now—pay later.
3. Was Mic a wise consumer? Why or why not?
Mic's decision was not a wise one. He made an impulse purchase
without doing any comparisons on other brands.
4. Mic made an impulse purchase. Have you ever bought anything on
impulse? Did it turn out to be a good purchase?
No, because it is better for us to learn to wait even if we want the
product so that we can choose properly and beautifully, do not rush
and need to be careful with the purchases but It is not bad for us
to purchase an impulse if there is no choice and if we really need
it.
Case Study #2
1.What were Jaymee’s right?
Jaymee has no extended warranty. Warranties must be in writing.
2.What mistake did Jaymee’s make?
Jaymee should not have believed the salesperson.
3.What should Jaymee’s do now?
If Jaymee had gotten a written extended warranty with a signature
from a qualified person, she could probably have returned the phone.
Case Study #3
1.Which is the better approach to buying a television?
Kim's approach to purchasing a television was much better than
Keven's. You should always comparison shop. Also, buying from a
local outlet is much easier to deal with if the item is faulty in
any way.
2.What are the advantages of Kim’s method of shopping?
Kim knew what he wanted and compared prices, quality, etc., until he
was satisfied that he was making the correct purchase. Also, buying
from a local retailer is more convenient if the item is faulty in
any way.
3.What possible problems could Keven have?
Keven didn't check the warranty. If he has problems, he'll have to
ship the TV back for repairs. Many times mail order items do not
look the same in real life as they do in the ads. He may be very
disappointed with his purchase.
Task 4. Consumer Lab
BREAKFAST CEREAL
1. What brand is least expensive? Nestle Milo Cereal
2. Which brand is most expensive? Kellogg’s Frosties Cereal
3. Which brand would you buy? Why?
I would buy Nestle Milo Cereal because it is cheap, delicious, and
nutritious.
BABY WIPES
1. What brand is least expensive? Babymama brand
2. Which brand is most expensive? Nursy Brand
3. Which brand would you buy? Why?
What I will choose is the beautiful and cheap ones. This is the
Babymama brand of wipes because it is also gentle, alcohol-free
formula, suitable for newborn babies, no perfume, skin loving
ingredients, soft, cloth-like texture for through and checked by the
doctor.
SOFT DRINK
1. What brand is least expensive? Pepsi
2. Which brand is most expensive? Coca Cola
3. Which brand would you buy? Why?
I'm there for the cheaper because it's not only cheap but delicious
and it also has Caffeine Free Diet Pepsi.