Gostyle

Identity Guidelines
Table Of Contents

1. Logo Identity
2. Minimum Size
3. Exclusion Area
4. Color
5. Logo Color option
6. Do’s
7. Dont’s
8. Typography
9. Buisiness Card
10. Letter head
11. Mockup

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1. Logo Identity
Master Logo Lock-up

Logo 178 px

Gostyle
12.01 px
Logo type
46.6 px

The logo identinty consists of the logo and

Digital artwork for all versions of the identity
the logo type.
(CMYK, RGB, HEX) are available. Please use the

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correct f ile provided and do not attempt to
The identity can be applied as a f ixed lock-up as
modify or reconstruct the identity.
shown here, or used as separate elements on
some applications (shown in next page).
1. Logo Identity
The Logo And Logotype

LOGO LOGOTYPE

Gostyle

The logo can be uses as decoration

use when space is tight or
without logotype.
production technique do not
allow the primary logo lock-up to
The examples include packaging boxes,
be reproduced.
name card...etc. In such cases,
the Logo can be reproduced as an
engraving, foilstamping, etc.

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2. MINIMUM SIZE

LOGO LOGOTYPE MASTER LOCK-UP

20 mm 25 mm 25 mm

Gostyle

Gostyle

In order to protect the legibility and impact

of our identity, please do not print the logo
smaller than the recommended minimum
size shown here.

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3. Exclusion Area

Gostyle

Make sure that text or another design elements

do not encroach the logo.

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4. COLOR

DARK GREEN GOLD SILVER

CMYK: 90/42/66/32 CMYK: 3343575 CMYK: 22/17/18/0
RGB: 31/91/81 RGB: 170/139/112 RGB: 198/198/197
HEX: #035b51 HEX: #aa8b70 HEX: #c6c6c5

Our primary colorp palette consists of GOLD,

For maximum accuracy, always try to print with
DARK GREEN, and a SILVER that’s printed as
spot colors.
a tint for backgrounds.

For printing, it is recommended to choose good

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These colors visually mark the distinctive
quality paper and to always produce a test print
chracteristics of ourbrand and should ne used
for review before f inal production.
on all core applications.
5. LOGO COLOR OPTIONS

Gostyle

Gostyle

Shown here are the primary, full color versions

of the identity
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6. Do’s

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Always use approved artwork. Never alter or

recreate the Brand Identity. Opposite are

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examples correct and incorrect use of the
Brand Identity.
7. Dont’s

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Gostyle Gostyle Gostyle

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8. TYPOGRAPHY

For logo type For headlines

Playfair display sc Montserrat

Bold Bold
abcdefghijklmnopq ABCDEFGHIJKLMN
rstuvwxyz OPQRSTUVWXYZ
0123456789:;!?.,-$?&’() abcdefghijklmnopq
rstuvwxyz
0123456789:;!?.,-$?&’()

Montserrat Montserrat
Medium Regular
ABCDEFGHIJKLMN ABCDEFGHIJKLMN
OPQRSTUVWXYZ OPQRSTUVWXYZ
abcdefghijklmnopq abcdefghijklmnopq
rstuvwxyz rstuvwxyz
0123456789:;!?.,-$?&’() 0123456789:;!?.,-$?&’()

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9. BUISINESS CARD

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10. LETTERHEAD

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11. MOCKUP

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