MY OWN COMPANY

“EUPHORIA ”

CARRIED OUT BY:

Stephany Solange Laurel Delgado

CURSO:

Ingles III

TEACHER:

Mag. MANZUR VERA, Gabriela

DEVELOPED IN THE DEPARTMENT OF:

Tacna - Perú

DATE:

August 2020

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Indice
Background..................................................................................................................................3
Aims.............................................................................................................................................3
Mission.........................................................................................................................................3
Marketing mix..............................................................................................................................4
Product.....................................................................................................................................4
Price.........................................................................................................................................4
Place.........................................................................................................................................4
Promotion................................................................................................................................4
Target market...............................................................................................................................4
Competitors.................................................................................................................................4

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 1. BACKGROUND

I wanted to start a project where I can enjoy my passion for fashion, for
girls who love the unconventional, changing style and helping to create
their identity, but never ceasing to be "vintage". Becoming aware of our
environment and committing ourselves to the improvement of the planet
by leading a different lifestyle.

"Euphoria Clothes" is a social and environmental project that promotes

recycling and recirculation of things that we no longer use.

2. AIMS

Our main objective is to bring sustainable fashion to all corners of our

country and why not, outside of it as well and to reduce all the
environmental impact generated by the fashion industry. For that, we
continue working to improve day by day and always seek greater
sustainability.

3. MISSION

We are a company committed to offering young people who like good

dressing, sustainable fashion at available prices that satisfy their needs
and demands, becoming aware of our environment and committing
ourselves to caring for the planet and leading a different lifestyle.

4. MARKETING MIX

4.1 PRODUCT

The clothes come from everywhere, they do not belong to a special

trend. Here we select garments in good condition, from the best
fabrics and brands with great care.

4.2 PRICE

The price varies according to the state and clothing brand. It also has
an added value, each article has a past, which makes it even more
unique and valuable.

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 4.3 PLAC
E

The main place is online. You can contact us through our official
page, I will send you all the necessary information by email.

4.4 PROMOTION

Advertising persuade about the sustainable fashion and the

recycling

5 TARGET MARKET

Our company has unisex clothes and it is a safe bet for all those who want
to add a personal touch to their look

6 COMPETITORS

The main competitors are Onda Bohemia and Fashion Store. We differ
from them because we offer a personalized attention and we keep in touch
with our clients all the time.

7 FINAL CONCLUSIONS

In conclusion, through this project, all the environmental impact generated

by the fashion industry can be counted and reduced.