NIKE SHOES

Nike, Inc. is an American multinational corporation that is engaged in the design, development, manufacturing,
and worldwide marketing and sales of footwear, apparel, equipment, accessories, and services.
MANUFACTURING PROCESS OF NIKE:

Design
- This is where products are designed.
- Products are designed with better materials, made with fewer resources and assembled to allow for
easy reuse.

1. Raw materials in manufacturing and the countries where it came from

Sourcing
- Selection of suppliers of raw materials
Raw Materials Used:
o Polyester o Rubber  Malaysia
- is a generalized term for - Well over 70% of Nikes o Eva foam
any fabric or textile, shoes now use - A very environmentally
which is made using environmentally friendly material used in
polyester yarns or fibers. preferred rubber. many shoes.
- 19% of the polyester - It is made by - EVA stands for Ethylene
Nike uses is recycled incorporating more Vinyl Acetate
- Countries where it came benign accelerators and - Most efficient and cheap
from: vegetable oils materials that Nike uses
 China - Countries where it came in their shoes
 India from: - Countries where it came
 Thailand from:
 Indonesia  China
 Raw Materials Used:
o Organic cotton
- It is harvested without
chemical pesticides, no
fertilizer, and defoliants.
- Nike plan to is to have
atleast 10% of organic
cotton in all of their
appeal that contains
cotton by 2015.
- Countries where it came
from:
 China
 India
 Turkey
 United States
o Synthetic leather
o Real leather
- Also known as Flyleather
- Before 2011, they were
- An engineered leather
using leather taken from
material that looks, feels
the Amazon
and smells like natural
- Nike makes real leather
leather
that is also LGW
- Countries where it came
Certified. LGW stands
from:
for Leather Working
 China
Group.
 Indonesia
- Countries where it came
 Taiwan
from:
 China
 Vietnam

2. Manufacturing countries and their corresponding services

Manufacturing
-Almost all Nike shoes are manufactured outside of the United States. There are 785 contract factories in 41
different countries with more than 1 million workers manufacturing more than 500,000 different products.
Leading Manufacturing Manufacture Service
Countries of Nike Contribution (Global)
China and Vietnam 36% From preparation of raw materials to finished product
Indonesia 22% From preparation of raw materials to finished product
Thailand 6% From preparation of raw materials to finished product

How do they manufacture the shoes?

 The worker first cuts all the material in shapes and forms
 Sew the pieces together on the upper section above the sole.
 Stock fitting - prepare the sole
 Lasting - preparing the attachment of upper to the sole
 Heeling - attach and shape the bottom heel to its final form
 Treeing - the finishing touches are made and any necessary accessories are then attached
 Packaging
 3. Countries where Nike shoes were sold
Distribution
- NIKE distributes its products through three major channels:
 By selling products to wholesalers in the US and international markets
 By direct-to-consumer (or DTC) sales, which include in line and factory retail outlets and e-commerce
sales through www.nike.com
 Sales to global brand divisions
Countries:
1. Iran 27. Hong Kong 55. Slovenia 81. Bulgaria
2. Iceland 28. Austria 56. Serbia 82. North Macedonia
3. Egypt 29. Germany 57. United Kingdom 83. Poland
4. Israel 30. Ireland 58. Portugal 84. Mexico
5. Switzerland 31. New Zealand 59. South Africa 85. Bolivia
6. Lebanon 32. Belarus 60. South Korea 86. Colombia
7. Denmark 33. Vietnam 61. Montenegro 87. Indonesia
8. Costa Rica 34. Uruguay 62. Dominican 88. Namibia
9. Norway 35. Singapore Republic 89. Algeria
10. Netherlands 36. Guatemala 63. Syria 90. Slovakia
11. Azerbaijan 37. Bahrain 64. Russia 91. Romania
12. Ecuador 38. Georgia 65. Albania 92. Malaysia
13. Trinidad And 39. Croatia 66. Japan 93. Panama
Tobago 40. Uzbekistan 67. Philippines 94. Turkey
14. Ukraine 41. Saudi Arabia 68. Czech Republic 95. Cambodia
15. Honduras 42. Australia 69. Bosnia And 96. Nigeria
16. Belgium 43. Taiwan Herzegovina 97. Iraq
17. Qatar 44. Moldova 70. Latvia 98. Kenya
18. France 45. China 71. Spain 99. Chile
19. Kuwait 46. Cyprus 72. Estonia 100. Nepal
20. Sweden 47. Puerto Rico 73. Paraguay 101. Bangladesh
21. Finland 48. Armenia 74. Peru 102. Sri Lanka
22. Thailand 49. Kazakhstan 75. United States 103. India
23. Italy 50. Venezuela 76. Canada 104. Pakistan
24. United Arab 51. Palestine 77. Hungary 105. Kosovo
Emirates 52. Greece 78. Morocco
25. Jordan 53. Lithuania 79. Brazil
26. Malta 54. Tunisia 80. Argentina

Use
- Consumers will then use the product they purchased.
Product End of Life
- The materials for the shoes could be reuse for another product design.