Practical Research 3

“Business
Suggestion/Proposal”

Group 4 (ABM 403)

Members:
Cabangon
Palasin
Papillera
Pinoc
Rallos
Reyta
 Brew N’ Roll

BRANDING
Brand Name: Brew N’ Roll
Tagline: “Eat now, Coffee later”. The meaning of the
tagline refers to the group’s mission: to lessen the
waste and space and also for consumers to be less
hassle and taking up the product.

PRODUCT
The product is inspired to Kerimoto
(which is now Kappu Potet’o) where in
the drink and the food is packed in a
single holding. The bigger cup is for
the iced coffee with a straw provided,
the smaller cup is for the hotdog bread
roll. The consumers can take a bite of
the delicious bread roll and drink
refreshing and energizing iced coffee
at the same time. This product is like a
breakfast because we Filipinos usually
eat bread while drinking hot coffee but
since it is iced coffee, it suits for
meryenda especially for the hot
weather in summer.
 Straw

ICED
COFFEE

COSTING
The business has to provide an amount of P 139,845 for starting investment.

PRODUCT (With a total amount of P 70,245)

1. Ingredients (good for a month supply has a total of P 56,005)
Ingredients Cost No. of packs needed Total cost
 Ice Tube P 40/pack 200 packs =P 8,000.00

 Brewed Coffee P 500/kg 30 kg =P 15,000.00

 Milk P 120/L 50 L =P 6,000.00
 Condensed Milk P 56/can 50 cans =P 2,800.00
 White Bread P 62/loaf 50 loaves =P 3,100.00
 Hotdog P 110/pack (12 pcs) 50 packs =P 5,500.00
 Cheese P 45/box 100 boxes =P 4,500.00
 Bread Crumbs P 23/pack 250 packs =P 5,750.00
 Oil P 237/dozen 20 dozen =P 4,740.00
  Ketchup P 205/gal 3 gal =P 615.00
2. Packaging (good for a month supply has a total of P 2,600)
Material Cost No. of packs needed Total cost
 2-in-1 Paper Cup P 180 for 50 pcs 5 packs =P 900.00
 Straw P 340 for 50 pcs 5 packs =P 1,700.00
3. Kitchen Tools (With a total of P 1,640)
Tools Cost No. of pcs needed Total cost
 Bar Spoon P 70/pc 2 pcs =P 140.00
 Tongs P 125/pc 2 pcs =P 250.00
 Stove P 450 1 =P 450.00
 Gas P 350 1 =P 350.00
 Jars P 20/pc 10 =P 200.00
 Towels P 20/pc 5 pcs =P 100.00
 Tissues P 150/bag 1 bag =P 150.00
4. Machineries/ Equipment (With a total of P 10,000)
Machinery/Equipment Cost No. of pcs needed Total cost
 Fryers P 1,000 2 =P 2,000.00
 Mini Refrigerator P 6,000 1 =P 6,000.00
 Electric Fan P 500 2 =P 1,000.00
 Exhaust Fan P 1,000 1 =P 1,000.00

UTILITIES EXPENSE (P 3,000)

In terms of utilities such as electricity and water, the installment of wires, tubes,
and etc. will cost up to P 2,000. The utilities expense that is good for a month will cost
approximately to P 2,500 to P 3,000.

RENTAL EXPENSE (P 7,000)

The space rent for the business will cost P 7,000 per month. Therefore, the
starting month will be paid as P 7,000.

LEGALIZATION EXPENSE (With a total amount of P 24,000)

To legalize the business, the following is needed:
1. Business Permit – P 13,000
2. DTI Permit – P 2,000
3. Mayor’s Permit – P 4,000
4. Business Insurance – P 5,000
PROMOTION EXPENSE (With a total amount of P 2,000.00)
The company will use tarpaulins, flyers and a panaflex for the advertisements.
Advertisement Cost No. of pcs needed Total cost
 Tarpaulin P 500 2 =P 1,000.00
 Lighted Panaflex P 800 1 =P 800.00
 Flyers P200 - =P 200.00

SALARY EXPENSE (With a total of P 33,600)

Our stall will be opened at 10 AM composed of 2 staffs that will only have 6 hours
of duty each day and will be substituted at 4 PM by another 2 staffs that will also have 6
hours of duty each day until closing time of 10 PM. The salary of 4 staffs will have an
approximate total of P 33,600 per month.

LOCATION
The store will be located at M Paulino Street, Barangay San Pablo, San Pedro City,
Laguna. You can easily find this place because a lot of netizens from San Pedro are
going here. We chose this location because many people know this place that’s why we
will be able to catch many customers.