Name : Livia Vanessa Candra

NIM : 2440010800
Class : LA65
Comparison Table
Assessment Units Video 01 Video 02 Video 03
General
Organization:
Opening Opened with hook Opened by giving Opened with
by giving the fact questions welcoming the
audiences
Middle/Body Sturctures and Easy Very structured and Good but sometimes
to Understand Easy to Understand it’s not clear and
he’s using too much
filler words
Closing/Ending Closed with Closed with giving Closed with quotes
promotioning the some information
products

Voice:
Tempo: speed Good and structured Good and Orderly Little bit too quickly
structured
Volume: loudness Clear and enough to Very Good Good
hear
Expressiveness Quite expressive Very Good Good
expression but
sometimes he looks
like he was reading
Pitch/Intonation Easy to Listen Easy to listen Good
Variety

Language:
Clarity: Articulation The articulation is Very good Good but sometimes
very clear he sounds like he
was babbling
Delivery: Fluency She speakes quite He speaks fluently Not so easy to
fluent and easy to and it’s so easy to Understand because
Understand Understand sometimes he speak
quickly
Accuracy: Structure, Easy to Understand Easy to Understand Good
 Vocabulary

Manner:
Audience contact Good Very Good Very Good
Interest Good Awesome Awesome
Assurance/confidence Very Good Very Good Little bit clumsy

Body Language:
Stance and posture Good but a little stiff Good posture Good
and awkward
Hands Good Gesture Good Gesture Good Gesture
Facial expression Little bit stiff face Very Good Good

Visual aids:
Number One Two One
Design Good Amazing Amazing
Relevance with the Very Relevance Very Relevance Very Relevance
main theme
Frequency of usage Often Often Often
Conclusion:
1. Which video would you like to watch again? Tell the reasons why.
From all of the videos, I think the 2nd it so good and amazing for me, moreover, the video
contains anti aging products which are very useful for most women. The content that is
delivered is closely related to the theme that is being delivered. The video display is made as
attractive as possible so that the audience really enjoys it throughout the video. Although the
duration is quite long, it is not boring at all. The content presented is also very useful. So
when I have free time, maybe I will go back to watching the video and maybe it can be used
as a reference for my beauty supplement needs.
2. Which video is the most memorable to you? Tell the reasons why.
From all the videos, I think the most memorable to me it is also video two. Because the
appearance of Dr. Anthony Yuan was very pleasant. He is very interactive with the audience.
He explained step by step very clearly and easy to understand. In explaining the content
contained in the video, he explains in an orderly. He seemed very enjoy when delivering the
material. The products offered are also very useful especially for women. He really tries to
persuade the audience to buy anti aging supplements, not only by displaying the content in
the video, but also by providing references or such a guidebook that is available on his
website. So that the audience will more easily understand the benefits of the products offered.
Honestly, as an audience I am quite interested in buying this product, but maybe not now, but
at least there is a reference for me, what kind of anti aging supplement can I buy.

3. Which video is the least appealing/attractive to you? Tell the reasons why.
From all the videos I think the least appealing video is the 3rd video. Even though the
content delivered is actually quite interesting, maybe the duration and presentation of the
content from Elon Musk is not interesting for me. The duration of the video is too long and
it’s too boring, although sometimes the keynote speaker presents a joke but this video is not
interesting for me. Maybe it's because the content that is presented is about automotive, so I
don't like it that much. Besides that, I think Elon Musk's manner is a little awkward and when
he delivers the material, it is very quickly, so the content he wants to present is not too clear.
But overall, he tries to be good confident when on stage. He often interacts with the audience,
so the communication that is presented comes from two directions and it's fun and interesting.
While the video that interests me is still the 2nd video. The reason remains the same
that the keynote speaker and the content presented are very interesting. The keynote speaker
is able to persuade the audience to buy the product, of course, with an easy to understand
explanation. The 1st video is also interesting, it's just that the keynote speaker is less
interactive and a little stiff. But the content presented is very easy to understand and the
material presented is concise and clear, the keynote speaker explains in detail how important
it is to have insurance as early as possible to prevent things that happen when we are sick.
But, overall all the videos are good, the content presented is also very interesting, it's just that
the delivery of each keynote speaker may have a way of achieving and their respective
characteristics.
Attachment :
Video 1 : From this picture, we know the
keynote speaker is very confident in
delivering the material. Hand gestures are
also used to show the audience that the
keynote speaker can convey material calmly.
The standing position of the keynote speaker
is also very good, although a little stiff and
awkward because there is no movement at
all. However, this actually shows the firmness and consistency of the keynote speaker.

The keynote speaker shows a very pleasant

facial expression. In the video, the keynote
speaker shows a smile to the audience, this
is done so that it is created
two-way communication between
communicators and
communicant

From the video 3, we can see that The

keynote speaker shows a very calm face
and doesn't forget to always smile. He also
shows a hand gesture that is often used by
many public speakers to show an
invitation. It can also be seen that he is
very good at the material that is presented
calmly.
We can see the keynote speaker also shows a kind
of guideliness book as an enhancer in visual ads. The goal is to make it easier for the
audience to absorb the information conveyed by the keynote speaker from the picture we
know that the keynote speaker was very relaxed and enjoyed when From The video 3, that
picture show the keynote speaker very relax and enjoy when he try to delivering the material.
There is not the slightest bit of doubt, because he was mastered the materials of the content. It
is also we can see the occasional smile to build good communication with the audience.

We can see the hand gesture from the keynote

speaker. It show show assertiveness in
conveying his ideas and calm in mastering the
audience. Other than, that also appears steeple
position which mean credibility and high self
confidence from the keynote speaker.

Some popular hand gesture that used by public speaker

Source :
Pease, A. (2001). Body Language. Katowice, Jednosc.
Rominiecka, M. (2008). Non-Verbal Cues in Politics: An Analysis of Gestural Signals Sent
by American and European Politicians. Poznań Studies in Contemporary Linguistics, 44 (2),
247-263.