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English for business and entrepreneur

Unit 2: Identify an opportunity


Assessment 2 model
Part A: one-sentence product description
Telemedicine is the use of information communication technology to deliver health care service
from one location to another in different approach that has the potential to increase the quality
and access to the health care and to lower patient cost.
Part 2: Survey
I. Part 1: Demographic profile
I. gender
o male
o female
II. Age: what is your age range?
o 22-34
o 35-37
o 38-60
II. Part 2: past/current experience
1. Do you ever use telemedicine?
o Yes
o No
2. If yes, how do you use it?
o By telephone
o By internet
o Or both
3. Do you find it interesting and efficient?
o Yes
o No
4. If the answer to the question 1. is no, why?
o I don’t know anything at all
o I know, but I don’t know how to use
o I know, but I don’t have access to it
5. If the answer to the question 3. is no, why?
o It is hard to interact
o It is difficult to get the right service
o It needs technology
III. Part 3. Future needs
A. Do you want to incorporate telemedicine for your health care service?
o Yes
o No

B. Which one do you think is better for you to get health care service?
o The traditional offline method
o The new online method
o Both methods
C. Do you think telemedicine might revolutionize the way we think about
health care service?
o Yes
o No
Part 3. Conclusion
Telemedicine does present an opportunity in my local market with both men and
women according to the following data. (Total number of survey respondent is = 50)
a. Do you ever use telemedicine?
 Respondents have used telemedicine.
80% (20 men and 20 women) responded “yes”
20% (8 men and 2 women) responded “no”.
b. Do you find it interesting and efficient?
 Respondents have interest in using telemedicine.
75% (10 men and 20 women) of the respondents are interested in
telemedicine
25% (5 men and 5 women) of the respondents are not interested in
telemedicine.
c. Do you want to incorporate telemedicine for your health care service?
 Respondents already want to incorporate telemedicine in their health care
option.
100% (20 men and 20 women) of the respondent want to incorporate and
use telemedicine in their health care option.
d. Do you think telemedicine might revolutionize the way we think about health care
service?
All respondents think that telemedicine might revolutionize the health care
system.
 100% (25 men and 25 women) responded “yes”

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