Your social media bios are your audience’s first impression of you and your brand.

If anything
seems off, you face the possibility of driving away potential followers—and customers.

Your bio should address six key pieces of information:

● Who you are

● Where you work
● What you do
● The topics that interest you
● Your brand’s tone
● How someone can get in touch with you

To make sure you cover your bases, we’ve created the following easy-to-use templates so you
can effortlessly create your own social media bios for Instagram, Twitter, LinkedIn, Pinterest,
and Facebook.

To use this document: Fill in the blanks of the bio template that suits your needs. Then, copy
and paste it to the appropriate corresponding social media profile.

CONTENTS

Instagram
Personal / Business

Twitter
Personal / Business

LinkedIn

Pinterest
Personal / Business

Facebook
 TEMPLATE 1

Use this structure to write your bio here (remember the 150 character limit)

[Interest 1] + [Interest 2] + [Interest 3] / [Location]

—
#[Hashtag]
—
[Call-to-action]
↓
[Link]

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 TEMPLATE 2

Use this structure to write your bio here (remember the 150 character limit)

[Name]
[Role], [Title], [Something that sets you apart]
Founder of [personal brand]
[Link]

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 TEMPLATE 3

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〰️ [Talent]
〰️ [Job title]
〰️ [Something that makes you unique]
〰️ [CTA]
〰️ [Link or email address]

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 TEMPLATE 1

Use this structure to write your bio here (remember the 150 character limit)

[What you are] + [What you do] + [Who you do it for] + [How you do it]
[CTA] + [Hashtag]
[Link]

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 TEMPLATE 2

Use this structure to write your bio here (remember the 150 character limit)

[Mission or value statement]

[Unique positioning statement]
[CTA]
[Link]

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 TEMPLATE 3

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[Who you are] + [What you aim to do]

[CTA]👇
[Hashtag]
[Link]

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 TEMPLATE 1

Use this structure to write your bio here (remember the 160 character limit)

[What you are] | [Your company’s Twitter handle] | [Other details about yourself] | [Where
your work has been seen]

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 TEMPLATE 2

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[Witty commentary about yourself]. [Role], [Companies you’ve worked for]. [Where your
work can be found.] [Special projects you work on with Twitter handles if available].

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 TEMPLATE 3

Use this structure to write your bio here (remember the 160 character limit)

[Witty commentary about yourself]. [Role], [Companies you’ve worked for]. [Where your
work can be found.] [Special projects you work on with Twitter handles if available].

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 TEMPLATE 1

Use this structure to write your bio here (remember the 160 character limit)

[Slogan or catchphrase]. Use [hashtag] to share your experiences. Need to contact our support
team? Use [customer service hashtag or specific account handle].
 TEMPLATE 2

Use this structure to write your bio here (remember the 160 character limit)

[What you are] + [Where you’re located]. [What you offer]. [Opening hours]. [Instagram
handle.]

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 TEMPLATE 3

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[Who you are]. [What your followers can expect from your account.] [Alternative account
links.]

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 TEMPLATE 1

Use this structure to write your bio here (2,000 word limit)

[Name] has worked in [industry] for [number] years. Their career started in [location] where
they worked at [company] as a [role].

Since then, [name] has [achievements] and [accomplishments].

[Name] is passionate about [passion 1] and [passion 2]. They have [examples of how you have
put these passions to work].

Specialties: [list of special skills and talents ie. facilitation, program development, event
planning, writing]

Specific areas of expertise: [List of topics such as technology, art, investing].

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 TEMPLATE 2

Use this structure to write your bio here (2,000 word limit)

[Job title] with [number] years experience [what you do].

Strengths focus around [strength 1], [strength 2], and t[strength 3]. With these strengths, I have
experience [list of areas of experience] and a proven track record of [successes].

Specialties: [List of specialties and unique talents.]

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 TEMPLATE 3

Use this structure to write your bio here (2,000 word limit)

[Name] has spent [number] years [what you do] through [how you do it]. They are a member
of [any organizations or boards you are a member of].

[Name] is the [role] at [organization or company name]. They regularly contribute to

[publications or organizations you contribute to] with their expertise in [areas of expertise].

[Name] is the recipient of [awards and accolades].

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 TEMPLATE 4

Use this structure to write your bio here (2,000 word limit)

[Job title]

Expert at [what you’re an expert at]

Highly accomplished [job title] with [number] years [what you do] for [types of organizations].

Expert in [what you’re an expert in]. Known as a [what you’re known for/your unique talents]

Specialties:

➲ [Specialty 1] – [description]
➲ [Specialty 2] – [description]
➲ [Specialty 3] – [description]

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 TEMPLATE 1

Use this structure to write your bio here (remember the 160 character limit)

[What your followers will find on your page] + [the unique value your content will provide].

[CTA]: [Link]

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 TEMPLATE 2

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[Title and organization] | [Role] | Instagram handle | CTA: [email address]

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 TEMPLATE 3

Use this structure to write your bio here (remember the 160 character limit)

Hello! I’m [name], [role]. I’m Pinning [the type of content you share].

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 TEMPLATE 1

Use this structure to write your bio here (remember the 160 character limit)

[What you are] for [who your target audience is]

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 TEMPLATE 2

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We’re sharing [type of content] and [type of content] that you can only discover through
[company name]. Share yours using [branded hashtag].

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 TEMPLATE 3

Use this structure to write your bio here (remember the 160 character limit)

[Company name] is [what your company is]. Follow us here to [what you offer your followers]
and keep updated on our posts.

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 TEMPLATE 1

Use this structure to write your bio here

Welcome to the official Facebook Page for [Company name]! For customer service and
support issues, call [phone number] between [days and hours of operation].

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 TEMPLATE 2

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Hi, we’re [company name]. We believe that [company values and beliefs]. We encourage
everyone to share their thoughts and opinions on our social channels in a fun and respectful
manner.

Comments will be moderated and deleted if they contain profanity, obscenity or vulgarity,
defamation to a person or people, name-calling and/or personal attacks. Repeated violations of
our comment policy may cause the author to be blocked from [Company name] social media.

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