Surigao Del Sur State University: Capture Moment Photography Submitted To

Republic of the Philippines
Surigao del Sur State University

Rosario, Tandag City, Surigao del Sur 8300
Telefax No. 086-214-4221
Website: www.sdssu.edu.ph
COLLEGE OF BUSINESS AND MANAGEMENT
Capture moment Photography
Submitted to:
Lorna M. Lopio
Submitted by:
Ruth Mae Licapao
Samanta Marcial
Lorie Mae T. Mariquit
John Greg R. Meniano
Mark Anthony Montenegro

Telefax No. 086-214-4221
A. Introduction
Capture moment Photography business is one of the businesses that can unarguably survive in any part of
the world as long as the business is well positioned. The photography industry can boast of creating jobs
directly or indirectly for countless numbers of people all over the globe.
Kathy Ryan, Director of Photography, the New York Times Magazine
Photographs are the universal language of our era. Everyone has hundreds, maybe thousands in
their pocket. Weightless, they turn the scale when the argument is: What happened here? Images
don’t age or warp. A great photographer’s strings never go out of tune. It is for this reason that
we need photographers. They are the ones who sort all the chaos of the world into images that
bring clarity to the free-for-all of life.
Ruddy Roye, Photographer
I shoot because I see. I shoot because if I don’t, I don’t know who will. Activism is seen as a
dirty word. I shoot because I find peace in being especially active, and being a vigorous advocate
for a cause.
How does one define what a “cause” is? According to Webster, it is “a person or thing that acts,
happens, or exists in such a way that some specific thing happens as a result; the producer of an
effect.”
Sarah Leen, Director of Photography, National Geographic
I have spent my entire professional life creating, editing, critiquing or teaching photography and
working with photographers. It has been the way that I have experienced much of the world. In a
deeply personal way I feel an image is a poem about time, about “staying the moment.”
Photography can defeat time.

Telefax No. 086-214-4221
One good thing about the photography industry is that it has various areas of specialization ranging from
wedding or portrait photography to wildlife photography or travel photography, amongst many others.
Over and above, starting a photography business is what we have chosen to do because having done our
due diligence and research, we have realized that it is a business that is highly profitable if well planned
and managed.
B. Overview of the business product/concept
The business named” capture moment photography” is a partnership type of business that involved in
the service industry, which is now popular. It’s nature is to serve customers based on their demands and
needs. Pre-wedding portraits, weddings, birthday celebrations, graduation portraits, family portraits,
newborn portraits, debut shoots, and burial festivities are all services provided by the company. The
company also provide a portfolio for personal transactions, as well as an online platform via Facebook
Messenger where the customer can submit their request on their convenient time. The company’s physical
shop is located in Donasco street, Bag-ong Lungsod, Tandag City, Surigao del Sur where employees can
do their jobs as well as provide service to customers who wish to ask questions, schedule appointments,
or personally avail the service. Because there is no existing business in the proposed location it could be
an opportunity for the company to expand.
C. Vision statements
Capture Moment Photography vision is to become a competitive photography service provider in
creating images, capturing memories and customer centric.

Telefax No. 086-214-4221
Mission statements
Capture Moment photography aims to go beyond boarders on creativity by offering customized
photography sessions, as a desired by the customers, in a comfortable setting and providing more than
just quality of images but also an outstanding client service experience.
D. Goals
Capture Moment photography is in this business to enjoy the value of photography and have fun
with its customers. Our Business goals are to generate a satisfying net income, develop an imaginative
production process and to have a customer’s /client relationship to always go ahead of their photography.
objectives of the business
In order to achieve the aforementioned goals, Capture Moment photography sets the following
objectives;
 Set marketing efforts on rendering service for any professional types of photography and
establish visibility by promoting and posting on social media.
 We offer exciting new product and services
 To be proactive in offering high quality of work and customer service.

Telefax No. 086-214-4221
 Create an amazing shoots to Increase the customers satisfaction.
E. Business Name
Our group decided this business name ‘’ Capture moment photography’’ for our proposed business for
we believe that it can easily convey and impress potential clients and they can easily recognize what kind
of business we offer for our business name says at all. We choose this business because photography can
be able to give our customers realistic and natural photographs to commemorate a time in their lives.
F. Location
Our Business proposed area will be located in Donasco street, Bag-ong Lungod Tandag City it is
a new, upscale photography business focusing on studio and location shoots for any types of professional
photos. The purpose of locating it on a city its because our potential client can easily visit our site and we
believe that the success of our target market will do better in a city for it has a large population and then
they can easily access our site if they want to avail the services offered.
G. Product/Service Description
Capture Moment Photography, a photography that has a high quality in capturing and engaging
the attention of the customers. We offer all types of professional photos for our clients including; product
photography, event photography, location and agricultural photography, lifestyle Photography, etc. We
Telefax No. 086-214-4221
also provide a Portfolio for our client in order for them to have an idea about our shoots and find out how
we can help them in accessing and applying our services.
We want also to provide a website that promotes all of my client. I don’t want our relationship
with our client to be simply providing a place were we can showcase their work through my pictures and
use the website to post all our successful capture moment with our clients.
Telefax No. 086-214-4221
Submitted to:
Lorna M. lopio
Submitted by:
Ruth Mae Licapao
Samantha Marcial
Lorie Mae T. Mariquit
John greg R. Meniano
Mark Anthony Montengero

Telefax No. 086-214-4221
Background of the Study
In today’s time, terms like selfie, groupie, and portfolio have become a part and parcel of every
young generation’s daily lives. With the growing digital era, need for visual content, flawless
photography have become made photography industry a competitive and booming industry. In
photography, visualization or imagination and an understanding of changing trends and technology are
the two most important elements you need to have.
For a photographer, the camera essentially becomes his mechanical ‘eye’ that can take pictures by
using different lighting techniques, available light sources and shades, colors, positions and make
effective use of different camera lenses for giving meaning to the pictures.

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Republic of the Philippines

Surigao del Sur State University

COLLEGE OF BUSINESS AND MANAGEMENT

Capture moment Photography

Ruth Mae Licapao

Lorie Mae T. Mariquit

John Greg R. Meniano

Mark Anthony Montenegro

COLLEGE OF BUSINESS AND MANAGEMENT

Kathy Ryan, Director of Photography, the New York Times Magazine

bring clarity to the free-for-all of life.

Ruddy Roye, Photographer

Sarah Leen, Director of Photography, National Geographic

Photography can defeat time.

COLLEGE OF BUSINESS AND MANAGEMENT

B. Overview of the business product/concept

an opportunity for the company to expand.

Capture Moment Photography vision is to become a competitive photography service provider in

creating images, capturing memories and customer centric.

COLLEGE OF BUSINESS AND MANAGEMENT

Capture Moment photography aims to go beyond boarders on creativity by offering customized

just quality of images but also an outstanding client service experience.

objectives of the business

establish visibility by promoting and posting on social media.

 We offer exciting new product and services

 To be proactive in offering high quality of work and customer service.

COLLEGE OF BUSINESS AND MANAGEMENT

 Create an amazing shoots to Increase the customers satisfaction.

COLLEGE OF BUSINESS AND MANAGEMENT

we can help them in accessing and applying our services.

COLLEGE OF BUSINESS AND MANAGEMENT

Ruth Mae Licapao

Lorie Mae T. Mariquit

John greg R. Meniano

Mark Anthony Montengero

COLLEGE OF BUSINESS AND MANAGEMENT

Background of the Study

the two most important elements you need to have.

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