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Jollibee Temporarily Shuts Down Branch in “Fried Towel” Mess

MANILA, Philippines — Jollibee Foods Corp. said it would temporarily close down one of its branches
in Bonifacio Global City in the wake of an incident that has gone viral online – after a customer’s fried
chicken meal turned out to be a fried towel instead (Mangosing, 2021).

In a statement posted on its Facebook page, Jollibee said it would close down its Jollibee Bonifacio-
Stop Over branch for three (3) days starting Thursday to thoroughly review its compliance with
procedures and retrain its personnel to ensure that a similar incident will not happen again
(Mangosing, 2021).

“Jollibee has carefully developed and complied with food preparation systems to ensure that we
deliver excellent quality products and customer satisfaction. We will continue to endeavor to deliver
on the high standards we have set for ourselves and franchisees,” it said.

Answer the following:

1. Which basic consumer right was violated in the given case? Explain.

The main right of the consumer who violated the given case is the safety and healthy of their
customers because if we see in the case it is not safe for the health of a person and it will cause harm to
many customers.

2. Do you think the solution provided by the fast-food corporation is enough to address the problem?
Propose better ways of addressing customer concerns in light of the firm’s business responsibility.

I think the solution provided by the fast food corporation is not enough to address the problem, but
if I can find a way to allay the apprehension of the majority I will show them that whatever happened
was not really intentional and I will spread that not all branches are like that.

3. What could have been done by Jollibee management to avoid the incident?

The things Jollibee management can do to prevent this from happening should be learned from
them and they should be responsible for anything so that they can ensure the safety of their company
and especially their customers.
Only Three (3) Firms Responsible for Nearly Half of Philippine’s Plastic Waste

Global movement #BreakFreeFromPlastic said fast-moving consumer goods (FMCG) companies


Universal Robina Corporation (URC), Nestle, and Colgate-Palmolive were the top three (3) corporate
plastic polluters in the Philippines in 2020, as shown in the Philippine version of the 2020 Brand Audit
Report (Macaraeg, 2021).

The three (3) corporations’ packaging waste accounts for 46% of the total of 38,580 plastic items
collected. Of this, 6,350 plastic items from URC were collected, 6,168 from Nestle, and 5,580 from
Colgate-Palmolive. The report also said 91% of the total collected plastics were non-recyclables,
particularly sachets. “This figure proves that recent efforts by Fast-Moving Consumer Goods (FMCG) to
boost their so-called recycling efforts are completely useless in addressing plastic pollution in the
Philippines,” the groups in the movement said in a media statement.

Answer the following:

1. What do you think is the major cause of plastic pollution? Is it the corporations themselves or the
users of their products?

I think the main cause of plastic pollution is the corporations themselves and the users of their
products because first the corporations because they don’t make any other way that they can use their
soft drink containers, They should make new non -plastic container. Second are its users because they
do not dispose of their waste properly.

2. What do you think are the implications of this issue to other stakeholders of the corporations? i.e.,
investors, community, etc.

I think the implications of this issue for other stakeholders of corporations are to provide a new
approach or other way that can really help society. for example they should provide new ways on how
they can minimize the use of plastic bottles, they should implement new bottles that will help to prevent
pollution.

3. How can big corporations such as URC, Nestle, and Colgate-Palmolive contribute to addressing
plastic pollution?

The Companies like URC, Nestle, and Colgate-Palmoliv are making amazing available bottles, cups
and tumblers to replace single-use plastic bottles.

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