College of Business Administration

Department of Management
Course: Fundamental of Innovation and Entrepreneurship
Semester: Summer Academic Year 2020-2021

Project 1: Team Based

Empathy & Define Steps of Design Thinking
Worth 5%
Due Date: 19 June 2021
Instructor: Dr. Muhammad Nisar

GROUP NUMBER 6
Student ID Student Name
U19105953 Hamda BinKhadim
U19101723 Amna Jassim Alzareef
U19105209 Lamis Ahmed
U18192817 Sumaya Ibrahim
U19102763 Maryam Faisal
U18100661 Kholoud Abdalla

Group # Total Mark : 05

Dear Students
Based on Sessions 2B, 3A & 3B, you required as groups to prepare the following for either Erica or
John:
1- The Empathy Map

What Erica Say What Erica Think

 Erica says she doesn’t mind paying
more if it will benefit her truck.
 Erica says that driving her truck gives
her confidence.
 Erica thinks that if she asked the mechanic
questions about the repair, she would
sound dumb since she is a mechanical
engineer that studied in Stanford
University.
 Erica thinks about learning more.

 Erica says she loves helping people

move their stuff.

What Erica Do What Erica Feel

 Erica feels undermined when she asks the

 Erica helps individuals when they mechanic about a procedure or repair.
need to more things.
 Erica feels empowered and confident
 Erica doesn’t mind paying the price. when driving a truck.

 Erica does whatever she can for her

truck.
2- Fill the table below with the required information
Erica Needs Opportunity Statements = (POV)
As a mechanical engineer she need to
Confidence trust herself and be self-assured when
speaking to the mechanic.
Erica needs to understand that learning is
To understand very crucial for the things she is going to
need.
Erica needs to be more in charge of her
To be in charge responsibilities regarding her truck.
Erica has to learn how to communicate
To communicate better with her mechanic in order to
improve their relationship.
Erica needs to trust people more
To trust specifically, her mechanic for a better
connection.
Notice: You may need to see the video of Erica or John again along with the slides of sessions 2B, 3A & 3B for better implementing.
Wish you all the best ….
How Might We Question
How might we help Erica gain confidence?
How might we help understand that
learning is normal and is important?
How might we inspire erica be more
independent and in charge?
How might we encourage Erica to be more
vocal and communicate more with her
mechanic?
How might we motivate Erica to trust
people?