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April 2021

Normal News Letter

It Takes 2 to Achieve Change


By: Emma Ortiz
Today is the day! The launch of the It Takes Two lottery ticket are now
This is the Logo for Special
available to purchase. All the proceeds will be going towards supporting our
Olympics Illinois
athletes by providing funds for training. By purchasing one of our limited time
lottery tickets you have the opportunity to win up $20,000. It is so easy to
support this great cause by going to your nearest gas station, or retail shop and
simply asking for a “It Takes Two Specialty tickets and the best part is that the
The special Olympics strives for ticket only costs $2 so it is easy on your pocketbook. This launch of the lotter
excellence in performance and edu- tickets is also in honor of celebrating the Special Olympics 50th anniversary
cating our athletes in the ways to be of establishment. The Special Olympics provide a safe environment where our
the best they can be. We would like to athletes with and without intellectual abilities can have the opportunity to train
thank all our donors for your contin- for the events that they are passionate about.
uous support for funding for our ath- Our CEO Dave Breen had a lot to say about our launch “We
letes. We would not be where we are have partnered with the Illinois Lottery to launch It Takes 2. All profits raised
today without your generous dona- by the instant ticket will go toward supporting our athletes. We have already
tions. We would also like to thank the raised over 5.8 million dollars and cannot wait to raise more. These profits
Illinois Lottery for teaming up with us will go towards our athletes” This is such a worthy cause because the special
to launch the It Takes 2 lottery ticket Olympics organizations strives to provide excellent care and training for ath-
that is bringing in a lot of donations letes with physical and intellectual disabilities in a safe and efficient environ-
that will go towards funding for our ment free of ridicule.”
athletes and their equipment.
Our Social Media team started a social media campaign prior to the
launch of the ticket. We provided content about the launch via on all the social
platforms like Facebook, Instagram, and Twitter. We created a Hashtag for
the campaign to be able to track the attention of the audience for our launch.
#DoingGood is trending and people all over the state of Illinois are purchas-
ing tickets and posting about our specialty tickets it has already raised over
5.8 million dollars. We are eager to earn even more and unbelievably excited
about the new equipment we will be able to purchase with the funds raised
from the event. Raising more money will help us be able to hire new trainers
and buy more sponsorship for our organization so that we are able to continue
to provide efficient service to our athletes. I hope everyone will contribute to
this amazing cause and help support our athletes.
The special o;ympics strives for excellence in performance and educating our
athletes in the ways to be the best they can be. We would like to thank all of
our donors for your contiuous help for funding for our athletes. We wouldnt
be where we are today without your generous donations. We would also like to
Trrophies that the Special Olympics thank the Illinois Lottery for teaming up with us to lauch the It takes 2 lottery
award the athletes, if they win an event ticket that is bringing in a lot of donations that will go towards funding for our
athletes and their equitment.

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