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LOYAL FAMILY FRIENDS
HOW TO CHOOSE THE RIGHT DOG

FOR YOUR FAMILY
When choosing a dog for your family, one aspect you’ll want to take the time LOYAL FAMILY FRIENDS
to consider is matching the general breed’s activity level with your family’s
activity level. For instance, if you have an active family you may want to
HOW TO CHOOSE THE RIGHT
DOG FOR YOUR FAMILY
choose a breed that is highly energentic. Conversely, if your family isn’t as
active, you may want to choose a breed that is generally lower energy. When choosing a dog for your family, one aspect
you’ll want to take the time to consider is matching
the general breed’s activity level with your family’s
activity level. For instance, if you have an active
family you may want to choose a breed that is
highly energentic. Conversely, if your family isn’t
as active, you may want to choose a breed that is
generally lower energy.
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• Subheadline: 40 characters
• Headline: 80 characters
• Body: 500 characters
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FOR YOUR FAMILY
When choosing a dog for your family, one aspect you’ll want to take the time to
consider is matching the general breed’s activity level with your family’s activity level.
For instance, if you have an active family you may want to choose a breed that is HOW TO CHOOSE THE
highly energentic. Conversely, if your family isn’t as active, you may want to choose a RIGHT DOG FOR YOUR
breed that is generally lower energy. FAMILY
When choosing a dog for your family, one

aspect you’ll want to take the time to consider
is matching the general breed’s activity level
with your family’s activity level. For instance, if
you have an active family you may want to
choose a breed that is highly energentic.
Conversely, if your family isn’t as active, you
may want to choose a breed that is generally
lower energy.
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1
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Learn more about dog breeds

Learn more about dog breeds
ENGLISH BULLDOG GERMAN SHEPHARD

Great dogs for Highly-trainable,
companionship and make excellent guard
require light excercise, dogs. Enjoy having
perfect for the elderly. tasks.
ENGLISH BULLDOG GERMAN SHEPHARD JACK RUSSELL TERRIER GOLDEN RETRIEVER

Great dogs for companionship and require Highly-trainable, make excellent guard dogs. Very energetic and extremely intelligent. Excellent choice for families with young
light excercise, perfect for the elderly. Enjoy having tasks. Require lots of exercise. children. Affectionate and playful.
JACK RUSSELL GOLDEN RETRIEVER

TERRIER Excellent choice for
Image: 300px W x 225px H (min) Very energetic and families with young
extremely intelligent. children. Affectionate
Require lots of and playful.
Character count limits: exercise.
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• Body: 150 characters image assets
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Benefits of having a dog in

Benefits of having a dog in your family your family
CHOOSING THE RIGHT BREED FOR YOUR

FAMILY
When choosing a dog for your family, one aspect

CHOOSING THE RIGHT BREED FOR YOUR FAMILY MAKING THE BEST CHOICE you’ll want to take the time to consider is matching
When choosing a dog for your family, one aspect you’ll want to take the time to consider is matching While all dogs have unique personalities, breeds generally have specific patterns of behavior to help the general breed’s activity level with your family’s
the general breed’s activity level with your family’s activity level. For instance, if you have an active guide your decision. Take the time to ensure you’re fully researched the breed that would best fit with activity level. For instance, if you have an active
family you may want to choose a breed that is highly energentic. your family’s needs. family you may want to choose a breed that is highly
energentic.

MAKING THE BEST CHOICE
While all dogs have unique personalities, breeds

generally have specific patterns of behavior to help
guide your decision. Take the time to ensure you’re
fully researched the breed that would best fit with your
family’s needs.
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image assets
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Choose the right dog

Choose the right dog for your family for your family
When choosing a dog for your family,

one aspect you’ll want to take the time
to consider is matching the general
breed’s activity level with your family’s
activity level. For instance, if you have
an active family you may want to
choose a breed that is highly
energentic.
When choosing a dog for your family, one aspect you’ll want to take the time to consider is matching the general
breed’s activity level with your family’s activity level. For instance, if you have an active family you may want to

3
Comparison Table Modules

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Compare these dog breeds Compare these dog breeds

Bark Level
What does this mean?
English Bulldog German Shephard

Low Moderate
English Bulldog German Shephard Jack Russell Terrier Golden Retriever
Size Medium Large Small Medium - Large
Energy Level Low Moderate High Low
Shedding None Heavy Little Moderate Jack Russel Terrier Golden Retriever
The level of friendliness this breed typically displays

Moderate Moderate
Friendliness? to those outside of the household. Cautious Very Very
Detail
Independence Low Moderate High Low Image: None - will utilize desktop
image assets
Bark Level Low Moderate Moderate Moderate
Needs Grooming
Lifespan 12-14 years 12-14 years 14-16 years 12-14 years
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• Feature: 30 characters
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COMPARE BREEDS
COMPARE BREEDS
ENGLISH GERMAN JACK

BULLDOG SHEPHARD RUSSELL
TERRIER
ENGLISH BULLDOG GERMAN SHEPHARD JACK RUSSELL TERRIER COMPARE
LOYAL PROTECTIVE ENERGETIC

Typically loyal to 1-2 people in the household Excellent guard dogs Requires lots of exercise
COMPARE BREEDS
RESERVED INTELLIGENT AGILE
Can be wary of strangers Enjoys games and tasks Likes to jump
COMPANION TRAINABLE INDEPENDENT

Great for lower-energy households Very easy to train Can be left alone during the work day

ENGLISH BULLDOG GERMAN SHEPHARD
Character count limits: LOYAL PROTECTIVE

Typically loyal to 1-2 Excellent guard dogs
• Module headline: 80 characters people in the household
• Image headline link: 30 characters RESERVED INTELLIGENT
• Feature headline: 30 characters Can be wary of Enjoys games and tasks
• Body text: 80 characters strangers
COMPANION TRAINABLE
Great for lower-energy Very easy to train
Note: households
• Products: 3 max, 2 min
COMPARE MORE
• Features: 5 max, 2 min
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Compare dog breeds Compare dog breeds

English Bulldog German Shephard
Allergy-free
Easy to train
Protective
Child-friendly
German Shephard
Allergy-free
30-60 lbs Size 70-120 lbs
Easy to train
Low Activity High

Protective
Somewhat Playful Very LEARN MORE Child-friendly
Size 70-120 lbs
Activity High

Playful Very
Character count limits: LEARN MORE

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• Feature text: 20 characters
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Note: panel
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FOR YOUR FAMILY
When choosing a dog for your family, one aspect you’ll want to take the time LOYAL FAMILY FRIENDS
DOG FOR YOUR FAMILY
choose a breed that is highly energentic. Conversely, if your family isn’t as
active, you may want to choose a breed that is generally lower energy. When choosing a dog for your family, one aspect
Video: 800px W x 600px H (min) Video/Image: None - will utilize

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Choose the right dog

Choose the right dog for your family for your family
When choosing a dog for your family,

one aspect you’ll want to take the time
to consider is matching the general
breed’s activity level with your family’s
activity level. For instance, if you have
an active family you may want to
choose a breed that is highly
energentic.
Video/Image: None - will utilize

desktop assets
When choosing a dog for your family, one aspect you’ll want to take the time to consider is matching the general
breed’s activity level with your family’s activity level. For instance, if you have an active family you may want to
Video: 1464px W x 600px H (min)

Image (for video preview): 1464px W x 600px H (min)

6
Hotspot Modules
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Rotweiller
Excellent guard dogs. Are highly-intelligent and easy to
train. Best with older children, prefer smaller households.
Wary of strangers. German Shephard
Excellent guard dogs. Are highly-intelligent and easy to
train. Best with older children, prefer smaller households.
Wary of strangers.

hotspot

• Tooltip header: 50 characters
• Tooltip body text: 200 characters
Note:
• Hotspots: 6 max, 2 min
Premium: Hotspots 2
Choose the right dog for your family Choose the right dog for
your family
When choosing a dog for your family, one aspect you’ll want to take the time to consider is matching the general breed’s activity level with your
family’s activity level. For instance, if you have an active family you may want to choose a breed that is highly energentic. When choosing a dog for your family, one
with your family’s activity level. For instance,
if you have an active family you may want to
3 Rotweiller
2
4
1
German Shephard

Image: 1464px W x 600px H (min) hotspot

• Module header: 80 characters
• Body text: 300 characters
• Hotspot text: 50 characters
Note:
• Hotspots: 6 max, 2 min
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DOG FOR YOUR FAMILY

DOG FOR YOUR FAMILY
When choosing a dog for your family, one aspect you’ll want to take the time to
consider is matching the general breed’s activity level with your family’s activity
level. For instance, if you have an active family you may want to choose a
breed that is highly energentic.
LEARN MORE
When choosing a dog for your family, one

with your family’s activity level. For instance,
if you have an active family you may want to
Conversely, if your family isn’t as active, you
Image: 1464px W x 600px H (min) may want to choose a breed that is generally
lower energy.
Character count limits: LEARN MORE

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Note:
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each panel
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Best dogs for you

ENGLISH BULLDOG GERMAN SHEPHARD GOLDEN RETRIEVER ROTWEILLER
German Shephard
German Shephards are highly intelligent and
only need moderate exercise.
Best dogs for you
English Bulldogs
English Bulldogs are highly intelligent and only need
moderate exercise.
GERMAN SHEPHARD
ENGLISH BULLDOG
GOLDEN RETRIEVER
Images:
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• Navigation text: 25 characters
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each panel
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CHOOSE THE RIGHT DOG FOR YOUR FAMILY CHOOSE THE RIGHT DOG FOR YOUR FAMILY
1 DETERMINE NEEDS
2 RESEARCH BREEDS
Determine Needs
Determine your family’s needs - activity level, time away 3 HOME SIZE
from home, etc.
4 OUTDOOR SPACE
Determine Needs
5 COST
Determine your family’s needs - activity
level, time away from home, etc.
1 DETERMINE NEEDS
2 RESEARCH BREEDS

3 HOME SIZE

4 OUTDOOR SPACE
• Module header: 100 characters
• Inset header text: 20 characters 5 COST
• Inset body text: 100 characters

• Navigation text: 20 characters
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each panel
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FOR YOUR FAMILY
When choosing a dog for your family, one aspect you’ll want to take the time
choose a breed that is highly energentic. Conversely, if your family isn’t as LOYAL FAMILY FRIENDS
active, you may want to choose a breed that is generally lower energy. HOW TO CHOOSE THE RIGHT
DOG FOR YOUR FAMILY
When choosing a dog for your family, one aspect
Video: 800px W x 600px H (min)
Character count limits: Video/Image: None - will utilize

• Subheadline text: 40 characters desktop assets
• Headline text: 80 characters
Note:
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Premium: Q&A
Do English Bulldogs make good

Q family pets?
Q What breeds are best for children?

A Golden retrievers are an excellent choice
for children. They are affectionate,
Golden retrievers are an excellent choice for children. They are affectionate, energetic and friendly. energetic and friendly.
A
What breeds are best for the
What breeds are best for the elderly? Q elderly?
Q
What breeds make good hunting
What breeds make good hunting dogs? Q dogs?
Q
What breeds are best for working
What breeds are best for working households?
Q households?
Q
What breeds shed the least?
What breeds shed the least? Q
Q

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LOYAL FAMILY FRIENDS

HOW TO CHOOSE THE RIGHT DOG

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LOYAL FAMILY FRIENDS

HOW TO CHOOSE THE RIGHT DOG

When choosing a dog for your family, one

Image: 1464px W x 600px H (min)

Character count limits: Image: 600px W x 450px H (min)

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Learn more about dog breeds

ENGLISH BULLDOG GERMAN SHEPHARD

ENGLISH BULLDOG GERMAN SHEPHARD JACK RUSSELL TERRIER GOLDEN RETRIEVER

JACK RUSSELL GOLDEN RETRIEVER

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Benefits of having a dog in

CHOOSING THE RIGHT BREED FOR YOUR

When choosing a dog for your family, one aspect

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MAKING THE BEST CHOICE

While all dogs have unique personalities, breeds

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Choose the right dog

When choosing a dog for your family,

Image: 600px W x 450px H (min)

Image: 1464px W x 600px H (min)

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Comparison Table Modules

Compare these dog breeds Compare these dog breeds

What does this mean?

English Bulldog German Shephard

English Bulldog German Shephard Jack Russell Terrier Golden Retriever

Size Medium Large Small Medium - Large

Energy Level Low Moderate High Low

The level of friendliness this breed typically displays

Lifespan 12-14 years 12-14 years 14-16 years 12-14 years

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ENGLISH GERMAN JACK

ENGLISH BULLDOG GERMAN SHEPHARD JACK RUSSELL TERRIER COMPARE

LOYAL PROTECTIVE ENERGETIC

COMPANION TRAINABLE INDEPENDENT

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Character count limits: LOYAL PROTECTIVE

• Body text: 80 characters strangers

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Compare dog breeds Compare dog breeds

Low Activity High

Somewhat Playful Very LEARN MORE Child-friendly

Size 70-120 lbs

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LOYAL FAMILY FRIENDS

HOW TO CHOOSE THE RIGHT DOG

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