TRACK 4 - Good roads were developed and
Water routes were improved
The Concept of Tourism and Hospitality
Tourism
1. The movement of people from one
place to another for sightseeing
2. the use of leisure time to visit
different places, destinations and
localities
3. tourism is a discretionary activity
Hospitality
1. extending a welcome to travelers or
offering a home while they are far
from home
2. the friendly and generous reception
and entertainment of guests, visitors,
or strangers
History of Tourism: ANCIENT ERA
- People Traveled in Ancient Times
because they had the desire to
discover what lay beyond their area
or borders.
- In ancient times, people crafted
simple boats out of logs, walked,
rode animals, and, later, devised
wheeled vehicles to move from
place to place.
History of Tourism: EMPIRE ERA
- Influential in the development of
travel and tourism.
- Reasons of traveling: Commercial,
Educational, Governmental, and
Religious Purposes
- Travel became a necessity
- Infrastructures and facilities were
built to provide lodging and as well
as food to those visiting from other
areas.
- Roman currency and Common
Languages (Greek and Latin) was
an advantage to tourism during the
empire era
- Common Legal system was created
History of Tourism: MIDDLE AGES
- Tourism became nonexistent after
the fall of the Roman Empire
- Transportation, Language, and
Currency was fragmented
History of Tourism: RENAISSANCE ERA
- Travel was reborn
- Locals travel for trade, buy and sell
between markets
- Traveling in the sea was popular
during this period
- Cyriacus of Anacona- The first real
tourist
History of Tourism: THE GRAND TOUR
ERA
- Grand Tour Era started the “REAL
CONCEPT” of Tourism
- It was a traveler’s circuit of key
destinations and places to visit in
Europe
- People wanted to see Art,
Architecture, Science, and many
more.
- Travelling became a status symbol
- France, Switzerland, Germany and
Italy were the most visited places at
that time
- The grand tour lasts for a couple of
years
History of Tourism: THE MOBILITY ERA
- It was defined by an increase in
travel to new locations both near and
far.
 - Newly built roads, passenger trains,
cars, air travel and sailing ships
were introduced
- Thomas Cook- the first person who
introduced a tour package
- In 1851, Thomas Cook Launched its
advertising brochure ``The
Excursionist" .
- The brochure promoted company
products and services including trips
and special events, to encourage
travel.
History of Tourism: THE MODERN ERA
- The ability to move around and see
new places
- Mass tourism continued to develop
in the first half of the 20th century
- Paid leave from work was also
introduced. This allowed people in
the working and middle classes to
have the time and money to travel
- Credit Card was introduced to make
travel transactions easier
- Immersive experience, adventure,
and to give back to the local
community
- The rise of Internet became an
advantage to tourism
THEMES OF TOURISM
In any historical overview of tourism, two
underlying themes are important:
CONTINUITY and CHANGE
IMPORTANCE OF TOURISM AND
HOSPITALITY
1. Economic Progress- the tourism
industry aids and supports foreign
exchange reserves. it benefits the
country in terms of generating
foreign currency
2. Source of income- tourism is a
continual source of income for public
and private income. tourism help
generate employment
3. Development of Infrastructure-
tourism aids and encourages
infrastructure development by
making for dams, roads,
connectivity, airport improvements,
etc.
4. Societal Progress- tourism is
another method for cultural
exchange
5. Cultural Heritage- tourism helps
explain the beauty, art, history, and
culture of a country. helps in the
spread of culture to different people
visiting the country.
6. Educational Significance of Tourism-
study tours, short time courses,
educational exchange programs and
sports exchange programs. tourism
resulting in better knowledge about
host countries.
7. Tourism and Environment- many
historical sites and cultural sites are
protected because of tourism. PATA
(Pacific Asia Travel Association) and
WTO (World Tourism Organization)
have laid down laws for its
preservation and conservation
TOURISM + HOSPITALITY = HIGHER
TOURIST RETENTION RATE ->
INCREASE IN ECONOMIC GROWTH
FUNDAMENTALS OF TOURISM AND
HOSPITALITY
Tourism Industry - can be defined as a
service industry. It includes transportation,
accommodation and services
Hospitality Industry- an industry comprises
of business entity of food, beverages,
lodging or a combination of these
businesses to travelers during their stay in a E. Snack Bar
destination. F. Fast Food
G. Transport Restaurants
PARTS OF TOURISM INDUSTRY
1. Accomodation 2. Institutional Catering
2. Retail Travel & Tour Operations A. Staff Cafeteria
3. Tourist Attractions B.Tray Catering
4. Entertainment & other tourist
facilities TRAVEL AND TOURISM PERSPECTIVES
5. Transportation (TOURISM)
6. Government & Tourist Boards
7. Catering Travel Agent -an expert, knowledgeable in
8. Information & other services schedules, routing, lodging, currency,
prices, regulation, destinations and other
BENEFITS OF TOURISM aspects of travel.
-is expected to meet requirements of
- Tourism has great impact to our customers by fulfilling the following traveling
lives, this impact is group into three needs: tickets, hotel reservations,
categories. transportation, sightseeing, and ancillary
1. Economic services
2. Social
3. Environmental Tour Operator -the tour operator business
consists of primarily planning, preparing,
Characteristics of Tourism and Hospitality and marketing a vacation tour, including
Industry making reservations and consolidating
1. Perishability transportation and ground services, into a
2. Intangibility tour assembled for a departure date to a
3. Inseparability specific destination.
4. Variability
Tour Operator -the tour operator business
HOTEL PERSPECTIVES (HOSPITALITY) consists of primarily planning, preparing,
Types of Lodging Establishments: and marketing a vacation tour, including
1. Commercial Hotel making reservations and consolidating
2. Residential Hotel transportation and ground services, into a
3. Resort Hotel tour assembled for a departure date to a
4. Airport Hotel specific destination.
5. Economy Hotel
6. Casino Hotel

Types of Foodservice Establishments:

1. A. Fine-Dining Restaurant
B. Specialty Restaurant
C. The Brasserie
D. Cafeteria