Universidad Nacional Abierta y a Distancia

Vicerrectoría Académica y de Investigación

Course: Valuation and Negotiation of Technology
Code: 212032

Activity Guide and Evaluation Rubric – Stage 1 Recognize the course

1. Activity Description

Type of activity: Individual

Evaluation moment: Initial
Highest score of the activity: 25 points
The activity starts on: Monday, August The activity ends on: Sunday,
22, 2022 September 4, 2022
With this activity, you are expected to achieve the following learning
outcomes:

Recognize the value of intellectual property as an intangible asset in companies.

The activity consists of:

This course is in English and as it is specified in the Rules and conditions for course
development: “The student must develop the proposed activities on due time,
in English. Contributions in different languages won´t be evaluated”.

Individual
The student must develop the following activities:

1. Update the profile, including a current picture where the student can be
identified.

2. Review all environments and download and analyze the syllabus of the course
at the Learning Environment to have a clear understanding of the proposal,
competences and contents to develop.

3. Visit the Course´s General forum at the Initial Environment and participate on
the Social Interaction Forum, sharing in English the following information:

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 ● Student´s name
● Student´s group
● Skype user
● Professional profile
● Expectations with this course and the course language (English).

Take a screenshot of your message on the forum, to be included in the final

work.

4. Visit the Synchronous attention by Skype Page at the Initial Environment,

identify and add the skype user of your tutor to your contacts list in Skype,
sending a message asking to be included in the skype group of the course,
including the following:

● Student´s name
● Course name
● Student´s group number.

Take a screenshot of your message on skype or of your participation in the

skype group, to be included in the final work.

5. Read the following article, attached at the Learning Environment as Annex 1

- Reactivation of PYMES in times of pandemic. Escobar Restrepo, V. (julio
–diciembre, 2021).

6. According to the previous article, the contents outlined in the syllabus of the
course and your own understanding of the concepts, using your own words,
answer to the following situations:

If I were the CEO of a company, what would be my proposals for each one of
the challenges that companies face due to Covid- 19 pandemic?

Please, register your proposals in the next chart.

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CHALLENGE CEO´s PROPOSALS
Survival

Operational challenges

Financial Area

Technology

Communication

MinTic and OEA, propose measures that will benefit the PYMES, in the article,
you can identify three processes that supposed to help get the goals. As a CEO
of tha same company, How would you adopt and apply these three processes
in the company to stay in the market and faces the financial crisis?
Please, register your answer in the next chart

PROCESS ANSWER
Digitalization

International Financial
Reporting Standars (NIIF)

Work from home

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 How important is innovation and constant business renewal, not only in time of
crisis? ______________________________________________________
___________________________________________________________
___________________________________________________________
___________________________________________________________
___________________________________________________________
___________________________________________________________

7. Consolidate all evidences in a PDF and submit it at the Evaluation

Environment, according to the guidelines given below in section Individual
Work Evidences, naming it with the following structure:

VNT_Step 1_Student name_Group number

Please note that your article review will be analyzed by Turnitin, to

identify if there is any plagiarism from any other document, even those
delivered by other students.

For the development of the activity consider that:

In the Initial Information Environment, you must:

Review the agenda to identify the deadline, visit the General Forum and post your
presentation and visit the Synchronous attention by SkypePage to identify the tutor
user.

In the Learning Environment, you must:

Review the syllabus of the course, the Annex 1 and the guide to solve the activity.

In the Evaluation Environment, you must:

Submit individually the final document as a PDF with the structure indicated in this
guide.
Evidences of individual work:
The individual evidence to be submitted is:

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Each student submits a PDF document including:

● Cover
● Table of contents
● Introduction
● Objectives
● Profile update screenshot (Activity 1)
● Social Interaction forum participation screenshot (Activity 3)
● Skype group participation (Activity 4)
● Article abstract (Activity 6)
● Conclusions
● References (Use APA guidelines)

From guidelines:
● PDF format
● Page Size: Letter
● Font type: Times New Roman
● Font size: 12
● Line spacing: Double
● Page margins: 2.54 cm
● Paragraph Alignment: Left-aligned

Evidences of collaborative work:

No collaborative evidence is required in this activity.

2. General Guidelines for the Development of Evidences to Submit

For Individual evidences, consider the following:

● All contents included in the work must be in English.

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● The student must make sure the activity is written on his own words

● Before submitting the requested product, student should check that it meets all
the requirements mentioned in this activity guide.

Please keep in mind that all individual or collaborative written products must comply
with the spelling rules and presentation conditions defined in this activity guide.
Regarding the use of references, consider that the product of this activity must
comply with APA style.

In any case, make sure you comply with the rules and avoid academic plagiarism.
You can review your written products using the Turnitin tool found in the virtual
campus.

Under the Academic Code of Conduct, the actions that infringe the academic order,
among others, are the following: paragraph e) Plagiarism is to present as your own
work all or part of a written report, task or document of invention carried out by
another person. It also implies the use of citations or lack of references, or it
includes citations where there is no match between these and the reference and
paragraph f) To reproduce, or copy for profit, educational resources or results of
research products, which have rights reserved for the University. (Acuerdo 029 - 13
de diciembre de 2013, artículo 99)

The academic penalties students will face are:

a) In case of academic fraud demonstrated in the academic work or evaluation, the
score obtained will be zero (0.0) without any disciplinary measures being derived.
b) In case of proven plagiarism in academic work of any nature, the score obtained
will be zero (0.0), also disciplinary measures might be derived.

3. Evaluation Rubric Template

Type of activity: Individual

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Evaluation moment: Initial
The highest score in this activity is 25 points
First evaluation High Level: The student recognizes the importance of
criterion: technology innovation in crisis time and after that, by filling the
charts proposed in they own words with a clear answer.
Recognize the
importance of If your work is at this level, you can get between 9 points
technology and 15 points
innovation for the
socio-economic Average Level: The student recognizes the importance of
development during technology innovation in crisis time and after that, by answering
and after COVID the questions proposed.
pandemic
If your work is at this level, you can get between 5 points
This criterion and 8 points
represents 15
points of the total Low level: The student does not recognize the importance of
of 25 points of technology innovation or it isn´t written in his own words or does
the activity. not evidence an analysis of the situation proposed in the guide.

If your work is at this level, you can get between 0

points and 8 points

Second evaluation High Level: The student submits a PDF document, at the
criterion: Evaluation Environment, according to the given guidelines,
evidencing proper grammar and spelling, presenting the
Present the development of the activities, using the proposed formats and
document according references in APA format.
to the format and
guidelines If your work is at this level, you can get between 8 points
and 10 points
This criterion
represents 10 Average Level: The student submits a document, developing
points of the total part of the proposed activities, evidencing some spelling and
of 25 points of grammar mistakes or missing some guidelines.
the activity.

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If your work is at this level, you can get between 2 points
and 7 points

Low level: The student does not submit the document

evidencing his own development of the proposed activities for
the recognition of the course.

If your work is at this level, you can get between 0

points and 1 points