Slide 1 :

The Emergence of New Technology

Slide 2 : *bulleted

 The technology of information dissemination or mass communication has evolved in the

next centuries.

 Radio broadcasting and TV broadcasting has covered wider range of audiences.

 And at present, printed materials are already overwhelmed by the World Wide Web.

Slide 3 :
Traditional Media

 includes all the outlet that existed before the internet.

 Any form of mass communication available before the advent of digital media.

 Also known as old media that predominated before the information age.

Slide 4 :
Examples of Traditional Media
1. Print Media - materials that are printed on paper.
 Newspaper
Slide 5 :

 Magazines

 Flyers

Slide 6 :

 Poster
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2. Boadcasting - broadcasting is the distribution of audio and/or video signals (programs)
to a number of recipients ("listeners" or "viewers") that belong to a large group.
 Radio Broadcasting – audio

Slide 8 :

 TV Broadcasting – video

Slide 9 :
Characteristic of Traditional Media

1 2 3 4

Delivers single Not dependent on Only the sender Difficult to make

message through one
way communication.
internet. decides what to changes once
publish, telecast, or information is
broadcast while the broadcasted/publishe
receiver left with no d.
choice but to receives
the information.
Slide 10 :
New Media

 New media is used to describe content made available using different forms of
electronic communication made possible through the use of computer technology.
Generally, the phrase new media describes content available on-demand through the
Internet.

Slide 11 :
Examples of New Media
1. Social Media
 Facebook
- Facebook is a social networking website that was founded in February 2004 by
Harvard University students Chris Hughes, Andrew McCollum, Dustin Moskovitz,
Eduardo Saverin and Mark Zuckerberg.

- Based on the recent news, Facebook was the most used social media platform in
the Philippines with 96.2 percent of internet users accessing the platform.
Slide 12 :

 Tiktok
- It hosts a variety of short-form user videos, from genres like pranks, stunts,
tricks, jokes, dance, and entertainment with durations from 15 seconds to ten
minutes.

Slide 13 :

 Youtube
- YouTube is a free video sharing website that makes it easy to watch online
videos. You can even create and upload your own videos to share with others.
  Instagram
- Instagram is a free photo and video sharing app available on iPhone and Android.
People can upload photos or videos to our service and share them with their
followers or with a select group of friends.

Slide 14 :
Characteristic of New Media

1 2 3 4

Offers two way Dependent on the Gives freedom over Easy to make changes
communication. internet. creation of once information is
information and broadcasted/publishe
information sharing. d.

Slide 15 :
How to Fact-Check like a Pro
By University of West Florida
1. Check credentials
2. Look for Bias
3. Check the Sources
4. Check the Dates
5. Judge Hard
Slide 16 :
Paradoxes of Technology
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Slide 20 :
The Present

Slide 21 :
Developments due to our migration to the WWW:
 the spread of broadband internet access - which made it possible to easily both upload
and download all forms of media: video, images and audio as well as just text and
transactions.
 The emergence of tools or applications - which made it simple for people to publish or
spread information. Blogging was the first example, followed by social networking and
distribution and sharing sites like YouTube and Flickr.
 the creation of collective intelligence and ‘crowd wisdom’ - attaching relevance and
content to pieces of information being published like in practices such as tagging, rating
and commenting, as well as services such as social bookmarking and news-sharing sites
which allow individuals to store and share information.

Games :

1.) Answer : Safety in numbers

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2.) Answer : one step forward, two step back

STEP
PETS
PETS
3.) Answer : read between the lines

____
READ
____

4.) Answer : For once in my life

M1Y L1I1F1E

5.) Answer : Wireless Internet

Y R - web