Carl Martin

Mobile: 972-369-5800 | Email: carlmartin@gmail.com | Linkedin: in/carljmartin/

Technology leader and enterprise sales professional with a proven track record of developing,
executing, and managing significant growth in long term joint revenue opportunities, strategic
partnerships, and greenfield initiatives with corresponding increases in top line revenues.

Digital transformation and business growth pioneer with over 20 years experience influencing and
selling to c-level executives, business leaders, marketing, and IT innovators in high growth startups and
global brands across ecommerce, subscription, marketplace, entertainment, telecom, enterprise
security, and SaaS. Reputation for creating long term relationships with clients and partners through
cross team and cross organizational alignment in the development and implementation of customer
centric business growth strategies and solutions, utilizing a technology or platform agnostic approach.

Honorably discharged from active duty service in the United States Marine Corps. Trained and
deployed as a Marine Sniper to the Middle East, Southeast Europe, and Western Africa regions.

● Highly respected leader in galvanizing a singular vision between executive sponsors, key
stakeholders, and implementation partners, to ensure successful and expected outcomes of
programs, strategies, and solutions.
● Consistently developed and maintained mindshare within cross-organizational teams to develop
and implement joint value propositions and revenue opportunities.
● Serve as a strong influencer amongst c-suite executives, thought leaders, and opinion drivers.

Professional Experience

Nobis Interactive | 2004 - Present Dallas, TX | San Francisco, CA | San Diego, CA

Provider of customer centric digital transformation solutions enabling our clients to capitalize on their
unique value propositions, expand existing revenue streams, and exploit new opportunities.

Founder / Managing Partner, Sales and Partnerships

Responsible for identifying, negotiating, and managing long term client and partner relationships
focused on the discovery, design, and execution of strategic and innovative digital transformation
programs for our clients with joint revenue opportunities.

● Developed and managed partner networks expanding capabilities and offerings to key accounts
resulting in increased revenue, and expanded adoption of existing and future capabilities and
offerings.
● Cultivated enduring client relationships with key clients to include: Noblr, HotelTonight, Airbnb,
StubHub, eBay, RingCentral, GuardianEdge, Symantec, and Webroot.
● Experienced in accelerating MRR: grew StubHub MRR from $5K to $250K, with corresponding
growth in program annual revenue from $500k to $700M.
● Added value to client relationships by driving awareness and education on cloud technology/
SaaS solutions to include cost savings, greater business agility, increased data capabilities, and
greatly improved customer experience.
● Expanded digital fundraising platform from SMB to Mid & Enterprise nonprofit SaaS solution.
Carl Martin carlmartin@gmail.com | 972-369-5800

Venture Racket | 2014 - 2020 Dallas, TX

A seed investment and development collective created to take successful business ideas to market. We
do this by providing an array of key services geared towards achieving the highest probability of
commercial success and return on investment.

Managing Partner, Sales and Partnerships

Responsible for finding and developing strategic partnerships to design, define, and document
successful business ideas and successfully bring them to market.

● Created and implemented processes to identify opportunities and vet business ideas with a high
probability of success.
● Managed a highly consultative process to take selected business ideas and get them ready for
production.
● Created marketplace concept and funding platform to solicit required capital, assign executive
sponsors and key stakeholders, match approved development and implementation partners,
and assign equity and ROI projections.

E3 Partners | 2011 - 2014 Dallas, TX

Non-Profit with 450+ employees - mobilizing thousands of volunteers in over 50 countries to provide
Medical, Humanitarian, Micro-Finance, Community Transformation, and HIV-AIDS Relief.

Chief Technology Officer

Led a 20 member team through three direct reports in providing technology assessment, platform
migrations, board presentations and staff training.

● Managed technology budget in excess of $4M per year.

● Led migration for all donations (~$20M yr) from Blackbaud to OrangeLeap/Microsoft .
● Led migration to cloud for entire organization saving over $2M year in overhead.
● Led internal resources and outsourced development teams to design, develop, and launch new
mobilization platforms (managing hundreds of trips per year with thousands of volunteers).

1 Park Place | 2001 - 2004 San Diego, CA

Provide eMarketing solutions for top performing real estate brokerages, agents, and mortgage
specialists.

Vice President of Sales, Head of Partner Development

Developed and brought to market a comprehensive suite of digital marketing solutions for top
performing real estate brokerages, agents, and mortgage specialists.

● Collectively deployed more than 1,000 custom projects, 210 unique applications, and 7,000
websites and portals.
● Led partner development team through the design, execution, and training of brokerages
through innovative mobile classroom strategy which lead to thousands of successful
deployments and significant top line revenue growth.
Carl Martin carlmartin@gmail.com | 972-369-5800

3 Tier Systems | 2000 - 2001 San Diego, CA

An information technology and services company specializing in Oracle / Apache middleware, software
design and documentation, and software development.

Vice President of Sales

Responsible for new business development and exploring partnership opportunities with
industry-specific partners offering our structured search technology software to the music and
aviation industries.

● Grew top line revenue by cultivating additional opportunities with existing clients
● Created a consistent pipeline of new business prospects through technology focused
presentations, networking events, and targeted speaking engagements.

Geary Interactive | 1999 - 2000 San Diego, CA

A full service digital marketing agency specializing in demand generation, email marketing, search
engine marketing, website and development, media planning, media buying, and campaign analytics.

Director of Business Development

Key role in the six member founding team at Geary Interactive, a digital marketing agency
specializing in omni-channel marketing.

● Developed and managed high growth media buying and landing page strategy, generating
overwhelming lead volume for clients.
● Continued success in lead generation program led to the development of a call center to handle
lead flow, as well as development of lead management platform.

Military Experience

United States Marine Corps | 1994 - 1999 Camp Pendleton, CA

Trained and deployed as a Marine Sniper to the Middle East, Southeast Europe, and Western Africa
regions.

Scout Sniper (MOS 8541/0317) 1st Reconnaissance Battalion

● Honorably Discharged from active duty service.
● Extensive training in leadership principles and strategies, weapons training, reconnaissance and
surveillance, and survival skills.
● Trained and operated in multiple theater of operations during time in service.

Training and Interests

● Married for 23+ years with four children. Oldest is enrolled at Texas Tech, second oldest is a
cadet at the United States Air Force Academy.
● Donate time to work with board leadership and senior management of nonprofits on informed
technology decisions and the implementation of effective donor development strategies.
● Coaching, participating, and competing in local CrossFit competitions.
● Salesforce training (Vetforce Military program), multiple Google and AWS Certifications.