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FLORES, Chinee C.

WEBINAR REFLECTION (SEPTEMBER 02, 2022)

“MARKETING YOURSELF”

The webinar that entitled “MARKETING YOURSELF” gives me a lot of knowledge


on how to market myself in the real world. Finding a job is difficult, especially in a
competitive market. If I can market myself effectively, whether in the business sector or
otherwise, there are many opportunities waiting for me. It's possible that having a college
degree isn't the only way you can land the job you desire; you also need to be competitive
enough to sell or promote yourself in order to land your ideal position. Yes, you have a
degree, but if you are unable to effectively market yourself in the real world, finding work
may prove to be challenging.

The guest speaker Mr. Abhii Dabas played a great role in explaining everything in
the webinar about how college student like me can market ourselves to land a job when
there’s opportunities. The first question raised was “Why you must market yourselves?”.
I keep asking that question in myself before, yes why do we need that? Why do I must
market myself? And fortunately, all of that was answered in that webinar. We need to
market ourselves because there’s way too much competition in the real world. In fact, the
true dilemma is how to increase our level of competition, particularly in order to get our
ideal job regardless the competition. And it addressed my question. If I can effectively
market myself in the competitive work environment, I can be more competitive. But the
question is how? How can I market myself? the 4 P’s help me clarify on how to effectively
market myself and that are: Presence, Profile, Personal Brand and Posts. In relation to
presence, that is where I can put my great first impressions. A strong first impression may
indicate that I am effectively marketing myself. The second is my profile; it's important
that I have a strong one to begin with. Having a professional profile with an impactful
headline and an accurate and impressive position is the first step towards being
professional. Personal branding is another thing. Being authentic is the main emphasis in
this. Being real and not exaggerating things is one thing to consider for my personal
branding. I need to find my niche so that I can act the role that I want to be hired for. The
last “P” is the Posts. To be effective less is more and don’t state the obvious.

In summary, this entire webinar was a great introduction to learning how to be a


competitive person in the real-world competition. Marketing yourselves effectively is
necessary in our chosen career. The lesson I took away from that webinar is that I can
use the information to mold how I swim in a large body of visible competition. The phrase
"Think of yourself who contribute to the company" was the part of the guest words given
that most struck me. By starting out on our own and believing that someone else needs
us and our assistance to grow their business, we can become who we are tomorrow.

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