Short Overview of the Business (History)

Chicken Pops are a fun way to get your daily dose of chicken and
great taste, as well as satisfy your cravings. The inspiration for our
business started when the owners discussed their cravings and
compared it with the consumer’s favorite or trending these days.
They decided that they wanted to create a product that is similar
to what consumers are craving for, but better as well as more
comfortable than others because they could not find what they
were looking for in any existing store. We came up with the list of
food that they wanted to try and make their own recipes, search
for the affordable price of each ingredient and conduct a survey
on their friends about their cravings and give opinions or advice
to the owners of the business.

 Statement of Business Purpose

Our Mission
A strong desire to influence the people around the community,
taking risks that can result in a better outcome and learning from
the mistakes and experience of them has inspired within the
owners’ desire to set up the Chicken Pops business. The owners
focus on providing goods that will satisfy their customer’s taste
and be known as a business that does not focus on the income but
on how people will love our products and make them try our
newly built business.

With their humble experience, the owners learned that there are
no such things as shortcuts in order to be successful in the
business industry. There will always be competitors, criticism that
will help the business to grow and change the way the customers
want it to be and constantly improving the quality of the goods
and services of this business.

 Our Vision

The vision of our business is to have a

franchise all over the National Capital Region
that will help not just a student but also the
future owners to have their own business that
can provide a profit and at the same time
known for the quality at a very cheap price.
We will strive to offer our customers the
lowest price possible in our menu so that it
can be a help most especially to our target
consumers to afford and be satisfied with our
product.
 Core Values
Promise to Customers – Our commitment to our
customers is to always continue presenting and
offering a good quality yet affordable snack, a unique
chicken snack with a variety of tastes.

Respect – Respect is how to treat everyone.

Everyone, especially individuals who add value to
the business are respected, particularly founders,
suppliers, and customers. We always encourage
people to have kind-hearted actions and positive
relationships as we support the firm.

Teamwork – We aim for more opportunities and

business success. We must cooperate and work
together in order to achieve our common goals, to
see the growth of the business; without each of our
assistance and skills, the firm cannot be built to its
full potential.

Statement of Business Funding

The business financing needed will be ₱10,000 to cover

the business operation, equipment, marketing and
other requirements we need to start our own business.
Ingredients Packaging Tools and Equipment

Chicken Breast 1,700.oo Electricity 1,000.00 Electric Deep Fryer 995.00

Salt 10.00 Water 500 Knife 89.00
Pepper 27.00 Rent 2,000.00 Chopping Board 95.00
Garlic Powder 36.00 Bowl 100.00
Flour 75.00 Food Tong 20.00
Cornstarch 58.00 Rice Cooker 679.00
Eggs 57.00
Butter 98.00
Hot Sauce 85.00 Legality Expenses
Banana Ketchup 17.00
Sugar 100.00 700.00
Salted Egg Podwder 82.00
Garlic 120.00
Grated Parmesan Cheese 345.00
Soy Sauce 50.00
Vinegar 40.00
Oil 200.00 Total Expenses: P9,954.00
Rice 520.00
Company Ownership
 Description of Product

Buffalo Parmesan Soy Garlic

 Location of the Business

2136 Legarda Street, Sampaloc, Manila

Licenses, Permits and Regulations
 List of Key Purchases Necessary for Business Proposal
Budgets are essential to any company. In order to plan a budget, we need to understand the
necessary key purchases we need for our business.

Chicken
Flavors

Electric Deep Fryer Packaging

 Target Market

It is built near schools, Unversities and companies. So the target market will be
all the students, families, and workers and other people that can be a possible
customers like groups of friends. These people might need an area or chickhin
pops shop where they can have unique flavors chickhin pops, also they can
relax, do their tasks and if they want to hold an event or a surprise party. they
can do those things in our lil chikhin comfortably from the shop
Competitors Analysis
Porter’s 5 Industry Framework
 4P’s (Product, Price, Place and Promotion)

Marketing
Strategy
PHP 15
9
PHP 16
9
PHP 17
9
Operation/ Coasting
Funds Allocation and Distribtion
Basic Financial Statement