OUR LADY OF MERCY COLLEGE

BORONGAN CITY, E. SAMAR

Midterm Exam in
Living in IT Era

Name:__________________________________________ Course/year/set:_____________ Date:_______

Direction: Read and understand the direction in every part of the test then, answer it correctly.

I. In the space provided, write TRUE if the statement is correct; if it is wrong, change the underline
word/s and write the correct word/s.

___________________1. Graphic design is a process in which we use typography, images, colors, icons and
other illustrations to communicate visually.
___________________2. The term graphic design was first coined by Walter Addison Dickens on 1992.
____________________3. Image is also considered as one of the essential element of graphic design.
____________________4. Any object outline that has height and width can be considered as a line.
____________________5. Plain images/objects and flat designs can be enhanced by adding color or lightings
to create an illusion of a form.
____________________6. Balance refers to the physical quality of the surface of an object in an artwork or
design. It also refers to how an object look or feels like.
____________________7. If you fold your artwork or piece into two or if you put an imaginary line between
your artwork, each half is identical or visually similar to the other half, it is called Asymmetrical balance.
____________________8. Organic are regular and mathematical shapes.
_____________________9. Lines can be thick, thin, curved, or rough.
_____________________10. Texture can be used in organizing or dividing contents, create illustrations, and
in adding interest to one’s work/design.

II. Encircle the letter of the correct answer.

1. The art of arranging texts that makes it readable and appealing to the viewer. It involves font
style, typeface, and text structure. It is called ____________________________.
A. Typography
B. Graphic Design
C. Color Theory
2. What do you call the fonts that have little strokes on each end of the letter?
A. Font
B. Serif fonts
C. San serif
3. It refers to the variation of weights of a typeface.
A. Font
B. San serif
C. Serif
4. Fonts with no extra strokes and it simple means “without serifs”. It is called _______________.
A. Serif
B. Typeface
C. San serif
5. It refers to the text style.
A. Serif
B. Typeface
C. Saturation
6. Sometimes called as fancy or decorative fonts. It can be script, blackletter or all caps.
A. Arial
B. Display fonts
C. Font
7. What do you call the intensity of the color that ranges from black and white (or grayscale) to
vibrant color?
A. Hue
B. Value
C. Saturation
8. Refers to the lightness or darkness of a color. For example, from light blue to dark blue.
A. Value
B. Hue
C. Monochromatic color scheme
9. Refers to pure, vibrant colors.
A. Value
B. Color Scheme
C. Hue
10. A circular diagram of colors is called a ___________________________.
A. Monochromatic color scheme
B. Split-complementary color scheme
C. Color wheel
11. This color scheme only focuses on one color, and often use variations by incorporating
saturations or values. This is called __________________________.
A. Achromatic color scheme
B. Monochromatic color scheme
C. Tetradic color scheme
12. What do you call the color scheme that selects a group of three colors that are adjacent in the
color wheel?
A. Analogous color scheme
B. Split-complementary color scheme
C. Triadic color scheme
13. This color scheme only revolves on using desaturated colors like black, gray, and white.
A. Triadic color scheme
B. Tetradic color scheme
C. Achromatic color scheme
14. What is the color scheme that uses the colors on both sides of the opposite color?
A. Color wheel
B. CMYK
C. Split-complementary color scheme
15. These are colors that are direct opposite to each other in the color wheel. Usually, a
combination of a primary and secondary colors.
A. Complementary color scheme
B. RGB
C. Tetradic color scheme
16. Also known as double complementary. This color scheme uses two pairs of complementary
colors.
A. Triadic color scheme
B. Tetradic color scheme
C. Achromatic color scheme
17. This color scheme uses colors that form an equilateral triangle. It may be a combination of
primary, secondary, or tertiary colors.
A. Achromatic color scheme
B. Triadic color scheme
C. Tetradic color scheme
18. This color profile consists of Cyan, Magenta, Yellow, and Key (Black). If you have a printer in
your house, you probably see these colors as inks.
A. RGB
B. CMYK
C. Color wheel
19. This color profile consists of Red, Green, and Blue. You should use this profile for design that
are intended for screen displays. This is called ____________________.
A. RGB
B. CMYK
C. Color wheel
20. Fonts with no extra strokes and it simple means “without serifs”. It is called _______________.
A. Serif
B. Typeface
C. San serif
 III. Identify the following by choosing the correct answer from the table below.

Macro white space Layout and composition

Micro white space Focus and attention
Proximity Font
Typography White Space
Typeface Contrast
Repetition Alignment

__________________________1. It is the negative space between lines, paragraphs, and element on the
design.
__________________________2. Helps designers to organize different elements in their composition.
__________________________3. Helps you to catch the viewer’s eye, create a direction, or giving emphasis
to something.
__________________________4. It is the large spaces between contents and elements.
__________________________5. It simply means to use of the same typefaces, color palettes, or other
elements to achieve consistency in your composition.
_________________________6. It is the mini spaces between paragraphs, lines, menu items, or other
elements in a design composition.
_________________________7. It is the process of placing related elements together. Elements that are not
related to that group should be separated to show that these elements are not related to that group.
_________________________8. The building blocks of design. These two focus on the arrangement of your
objects or elements on your design.
_________________________9. The art of arranging texts that makes it readable and appealing to the viewer.
It involves font style, typeface, and text structure.
_________________________10. It refers to the variation of weights of a typeface.

IV. Give what is ask

A. Enumerate the 7 steps to creating a brand identity design (Lucidpress 2018)

1.
2.
3.
4.
5.
6.
7.

B. Give 3 examples of emerging trends of information technology.

1.
2.
3.

“BELIEVE IN YOURSELF as much as I BELIEVE IN YOU.”

Strive harder!
God bless!
-Hazel C. Discar-