INTRODUCTION

The Lokmat is one of the leading newspapers in the city of Nagpur in Maharashtra. This newspaper of Nagpur is very popular among the newspaper readers of the city, as it provides news, views and ideas that really matter to the common people of Nagpur. Lokmat is the largest read & circulated newspapers. It is the fifth largest Indian daily and in Marathi it is the largest selling daily with 9 LAKH copies a day. Lokmat has a total readership of 23.67 million. Its registered and corporate offices are located in Mumbai, Maharashtra (India) and its main administrative center is located at Lokmat Building, Lokmat Square, Nagpur (India). 45000 copies produce per hours. Overall M.H. 13 printing center and manufacturing cost 4.70 paise and sale product cost 3.50 paisa.

Language: - Marathi-lokmat. Hindi - Lokmat Samacher. English - Lokmat Times.

Editions Lokmat has 11 Marathi editions in Maharashtra. Nagpur(includingYavatmal,Wardha,Gondia,Amravati, Gadchiroli supplements), Aurangabad (including Separate Hello Lokmat Supplement For 8 Districts in Marathwada), Mumbai (including Ratnagiri & Sindhudurg), Pune, Ahmednagar (including Shirdi and Beed), Solapur, Kolhapur (including Sangli & Satara),Nashik, Jalgaon (inclusive of Dhule and Nandurbar), Akola (including Buldhana, Washim and supplements),Goa. Lokmat also caters to the Marathi speaking population outside Maharashtra. It has editions in Indore (Madhya Pradesh) and Belgaum (Karnataka). On 21 April 2009, Lokmat launched its Goa edition (Marathi) primarily for the Marathi-speaking population of north and north-east Goa.

Newspaper Production An aggregate of printing processes, whose scope and character are determined by the circulation, volume, and frequency of publication of the newspaper. The characteristics of newspaper production, in contrast to other specialized printing processes, are an operational interdependence between the editors and the printing office employees, based on a strictly established hourly schedule, and the utilization of highly productive equipment to expedite the typesetting, preparation of engraving plates and matrices, casting of stereotype blocks, printing, and delivery of the newspaper. Tie-up with Journalism Colleges In April 1999, Lokmat entered into collaboration with the Horniman College of Journalism and Mass Communication run by the Maulana Azad Education Trust (MAET). Lokmat agreed to offer theoretical education and practical training in different disciplines of journalism as well as provide on-the-spot training in different departments of newspaper production. MANUFACTURING PROCESS Typesetting In a typeset file, the characters are of the same "type"- style, size, and width - as they appear on the pages of the newspaper. Well into the 1800s, type was set by hand, letter by letter. Individual lines of type were then placed by hand onto a page form The first step in this process is the transfer of the dummy to the page layout section of the newspaper. There, an operator transfers the instructions on the dummy into a rough page prototype. A printed version may be looked over and adjusted several times by one of the reporters whose story is featured as well as by the copy editor. If another breaking story comes in, this page layout can be altered in a matter of minutes. Ink there