Professional Documents
Culture Documents
Summary
Helping lead the transformation of the enterprise software industry through design. User experience is
a strategic differentiator and SAP is at the forefront of this change.
Over 17 years experience developing and taking new innovations to market and unlocking the value
for our customers and ecosystem.
Technically proficient and business-minded: Skilled at reviewing code with developers through to
engaging with C-level executives.
Trusted advisor and subject matter expert to broad-range of stakeholders: customers, industry
analysts, executive management, sales and business development, consulting and support.
Experience
Senior Director, Customer Engagement at SAP
March 2014 - Present (2 years 4 months)
The mission of SAP Design Services is to transform the perception of user experience for
enterprise software. My primary focus is to cultivate new business and develop new partnerships
for SAP Design Services. In addition, I am an evangelist for the SAP user experience strategy,
spreading the message of the new reality for enterprise software and how through design, SAP
can be your trusted co-innovation partner.
Manage worldwide SAP HANA technology partner POC program, supporting millions in pipeline
and license revenue.
Served as key customer advocate for several strategic customer accounts to discuss product
direction, review implementation blueprints, and engage both development and solution
management teams as necessary for support.
Education
University of Waterloo
Bachelor of Mathematics, Computer Science - Information Systems, 1993 - 1998
David Ramsay
San Francisco Bay Area
Program Manager: Design & Co-Innovation Center
"David was an excellent software developer. He had the trust and confidence of everyone
who worked with him. He worked closely with other developers, architects, implementation
consultants, and directly with our customers. He worked in all phases of development, ranging
from requirements gathering and initial design to technical execution, product roll out, training and
support. When David took on a new project, his team members knew that it would be successfully
accomplished with professionalism, enthusiasm and style."
—Mark Sambrooke, Chief Product Officer, ScreenScape Networks, worked directly with David at
SAP
"David is an excellent soluiton manager in our group, and probably one of the best in our company.
There are two strengthes inherent in David that always bring out high quality work from him: (1)
David understands technology, because he had been an engineer for many years; (2) David
works very well with customers, which allows him to fully appreciate and convey true customer
requirements and at the same time build trust with our customer base. I really enjoyed working with
David in our many years of collaboration on many different challenges, including our work today. He
is a great guy to work with, and a great friend to have."
—David Hu, Vice President, Development, SAP Labs, worked directly with David at SAP
"As one of the key leaders of a core team specially chosen from a group of top-talents across
the company to help educate and drive awareness of SAP’s business strategy across more than
65,000+ employees, David was instrumental in successfully creating and launching a grassroots
executive initiative called “Live the Strategy”. David also served in the role of strategy ambassador,
personally communicating the strategy and the corporate story to customers, employees and
partners. David’s depth of experience in development, product management, and customer
relations and background in technology, combined with his patience and empathy give him the
authenticity and credibility to build consensus across teams and lead in challenging and complex
situations."
—Vivek Bapat, Senior Vice President, Global Head of Marketing Strategy and Thought Leadership,
SAP, worked with David at SAP
"David has been a great Manager who has excellent Architecture and Product Knowledge.His
passion for Customer Pain is unmatchable. He has excellent project and people management
skills. He is the most technically sound 'manager; i have met. A great mentor to have. The most
Personable and Innovative colleague i have had yet."
"David is an invaluable co-worker, combining his strong listening, moderation and mediation skills to
help people reach a consensus. I have managed several projects, events and meetings with David
over the past several years, and I am continually impressed by his ability to guide people towards
mutual decisions and agreements. Specifically, if people are in disagreement about an issue, David
has the capacity to moderate the interactions so that all those involved accept the final decision."
—Alex Hofmann, President, North America, musical.ly Inc., worked with David at SAP
"David was an excellent developer and development manager, and he has successfully made
the transition to product management (which SAP misnames Solution Management). He has
tremendous knowledge of SAP's technology, which he combines with analytical skills and an
excellent appreciation of SAP's customers' requirements."
"It was my pleasure to work with David for more than three years in SAP Labs. His ability to
transcend in any role and manage critical situations helped the budding products like SAP RPM
to reach center stage in PLM market. He is one of the most admired not only by the development
team but also by the customers and partners for his contribution for the success of the product. His
deep understanding of software technologies and architecture combined with his strong visionary
thinking and business understanding makes of him a great leader. More than anything, he is a
wonderful and joyous person who makes you feel better even on the most difficult situations."