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Instagram Advertising Types
Instagram Advertising Types
MARKETING SECTION B
[Document subtitle]
NAME:AYUB ARSHAD
ID:F2019005091
Instagram advertisement types
Instagram post Ads: this allows businesses to use images or videos of different kinds to advertise
their brand’s product and services. They appear between posts when a user is scrolling.
Instagram stories ads: these are full screen images or videos that are appeared when a user is
watching stories. Stories use photos, videos or gifs and contain a swipe up link embedded.
Reels ads: this is the latest addition to their IGTV, these are short videos which are currently the
most trending form of social media tool. These appear between every 4-5 reels scrolled. Reels are
entertaining, immersive videos where you can creatively express your brand story, educate your
audience, and get discovered by people who may love your business
Post examples:
STORIES EXAMPLE
Reels example: