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Senior High School

St. Francis Technical Institute


Center for Development, Training and Competency Assessment Inc.

BUSINESS PLAN

“SABANANA CO.”

Phase 4, Package 3, Blk 20 Lot 8 Bagong Silang Caloocan City

09519372800

SUBMITTED BY:
(GROUP 2)
Balagat, Ivan Kenneth L.
Piolen, Angela E.
Yumul, Josephine
Dacuba, Ryza Marie
Garcia, Theodore Jr. M.
Tomenio, Kurt Ashley
Jesalva, Khim Angela R.
Parolan, Marco Jazpher
Biso, Shyra
Cañete, Jay-z
Edith Mae S. Perez
Subject Adviser
Senior High School
St. Francis Technical Institute
Center for Development, Training and Competency Assessment Inc.

TABLE OF CONTENT

1. EXECUTIVE SUMMARY ……………….………………. 1

2. MANAGEMENT AND ORGANIZATION ……………….………………. 2

a. Company Name ……………….……………….


b. Logo ……………….……………….

c. Tagline ……………….……………….

d. History ……………….……………….

e. Vision Statement ……………….……………….

f. Mission Statement ……………….……………….

g. Address/Location ……………….……………….

h. Organizational Chart ……………….……………….

i. Type of Business Ownership ……………….……………….

l. SWOT ANALYSIS ……………….……………….

3. PRODUCT/SERVICE PLAN ……………….………………. 3


a. Purpose of the product/service ……………….……………….
b. Product Unique Features ……………….……………….
c. Material Requirements and Sources of Supply .……………….
d. Production/Service Process and Controls .……………….
e. Distribution Logistics ……………….……………….
f. Regulatory and other compliances Issues……………….……………….
(Legal Requirements)
4. MARKET PLAN ……………….………………. 4
4.1 Marketing Strategies ……………….……………….
4.2 Poster ……………….……………….
4.3 Stall Design ……………….……………….
Senior High School
St. Francis Technical Institute
Center for Development, Training and Competency Assessment Inc.

EXECUTIVE SUMMARY

Sabanana Company is a food merchandising business which focuses on


snacks that are made up of saba bananas. Owners came up with the name
“Sabanana Co.” since our product is made up of bananas and the joint name
of “Saba” and “Banana”.

The group of students from St. Francis Technical Institute 11- Hopkins,
started the business “Sabanana Co.” for the reason of giving a new flavor to
the banana that we often eat every snack.

The target market of this business, primarily the kids and secondary are the
adults. Since our business is located in a public area, many kids and the
neighbors will avail our product. We are also marketing our product to
other individuals such as potential retailers and other people who will pass
by.

"Saba balls" is not just your typical banana snack, unlike turon and other
snacks that have banana in it. The Sabanana Co. offers a variety of flavors
including, Cheese, Chocolate, White Chocolate and Peanut Milk Chocolate
that is new in the taste preference of the customers, this product will surely
satisfy your hunger and cravings. Bananas are most commonly known for
being a good source of potassium. The vitamin C, and other vitamins and
minerals bananas contain help to maintain overall good health.

The Importance of this business is to provide satiety to people without


having too much carbohydrates from sugar. This business helps people in
the environment, by using eco-friendly packaging such as paper hot dog box
for small orders, paper meal boxes for large and special orders and paper
bags for take-out.
Senior High School
St. Francis Technical Institute
Center for Development, Training and Competency Assessment Inc.

MANAGEMENT AND ORGANIZATION

A. Company Name
“Sabanana Co.”
B. Logo

The business logo represents the shape of a banana. The font symbolizes
the color of banana which is our chosen product for our business. The chef
hat on top means that every banana that will be served to each customer is
well cleaned as it symbolizes the professionalism of our product. While the
twinkling effect represents the eyes of our future customers when they
order and taste our Saba ball. they'll be like "Saba all masarap" "Saba all
tasty".
C. Tagline
"Mapapa SABA ALL ka sa sarap!"
D. History
Bananas are believed to have originated up to 10,000 years ago and
some scientists believe that it may have been the world's first fruit.
The first bananas are thought to have grown in the region that
includes the Malay Peninsula, Indonesia, the Philippines and New
Guinea.
Saba banana is a triploid hybrid (ABB) banana cultivar originating
from the Philippines. It is primarily a cooking banana, though it can
also be eaten raw. It is one of the most important banana varieties in
Philippine cuisine. It is also sometimes known as the "cardaba banana",
though the latter name is more correctly applied to the cardava, a very
similar cultivar also classified within the saba subgroup. (according to
wikipedia)
In general, however, it can be said that bananas originated in
Southeast Asia and the South Pacific around 8,000 to 5,000 BCE.
From New Guinea and the Philippines, bananas dispersed far and
wide across the tropics, in all directions.

E. Vision Statement
To be one of the country's favorite snacks of all time with
different branches across the nation, bringing happiness to
customer's faces and tummies.

F. Mission Statement
To provide nutritious and delicious products at the lowest
possible price and to give people quality services to satisfy their
cravings.

G. Address/Location

Phase 4, Package 3, Block 20, Lot 8 Bagong Silang Caloocan City.


Our stall is located along the road.
H. Organizational Chart
I. Type of Business Ownership

Our business is a partnership consisting of ten partners. Owners


agreed to be part of it and share their own skills, ideas, and
investments to make the business better and successful. Each owner
expects to share in the profits and the losses of the business.
Additionally, the owners also know their responsibilities and are liable
for the business debts.

J. SWOT Analysis
Senior High School
St. Francis Technical Institute
Center for Development, Training and Competency Assessment Inc.

PRODUCT/SERVICE PLAN

A. Purpose of the Product/Service


We provide you with a new and budget friendly product that can be
eaten anytime as a snack or dessert. We also want our customers to
experience a new taste of a banana snack so we made a product and
provided different flavors of saba balls for more options and choices
of the product for the customers. And since we are in a pandemic we
made the product more efficient and affordable for the budget of our
customers so we used saba banana as the main ingredient. That's
because saba is so affordable, healthy and also has a lot of nutritions
facts such as vitamin c, potassium and other vitamins and minerals.
Aside from that, saba bananas can help to maintain our good health
because it's sugar content is balanced with fiber and also it can help
maintain a healthy blood glucose level.

B. Product Unique Features


The product offered by the business, Saba Balls, differs from its
competitors. It is inspired by potato balls. We changed it to saba
because it is cheaper and more affordable than potatoes. Bananas are
easy to find in the Philippines because there are many of them here.
In fact, the Philippines is one of the top five exporters of bananas. We
decided to choose it because it is easier and makes our product more
unique.
First, we used different flavors such as; chocolate, white chocolate, and
peanut milk chocolate for fillings, which makes our products more
unique. Of course we also used cheese flavor in our product because
even if it is the most common flavor of banana and potato balls,
customers still love it. All of these flavors suit the taste of this
generation. And we are open for more flavors soon.
We used saba balls with other ingredients such as vanilla extract and
cinnamon powder to make it more flavorful and aromatic. We also
used some cornstarch to make our products slightly sticky.
Third, we used breadcrumbs to make it more crunchy. And lastly, we
used a blender to crush the bananas perfectly.
We planned about it carefully so that we would be able to create and
try our products. We will make sure that our products are more
presentable, clean, and yummy that will surely leave a mark on the
market.

C. Material Requirements and Sources of Supply

(Bagong Silang Market)

Ingredients Quantity & Price Bought Quantity & Price Used

Saba Banana 1 Kilo - ₱ 30 1 Kilo - ₱ 30

All Purpose Flour ¼ Kilo - ₱ 8 ¼ Kilo - ₱ 8

Cornstarch ¼ Kilo - ₱ 8 ⅛ Kilo - ₱ 2

Vanilla Extract 60ml - ₱24 1 tsp - ₱ 2

Water 1 Cup - Free 1 Cup - Free

Cinnamon Powder 1 small plastic - ₱ 10 1 tsp - ₱ 1

Sugar ¼ Kilo - ₱ 13 2 tbsps - ₱ 3

Egg 2 eggs - ₱ 10 2 eggs - ₱ 10

Breadcrumbs 230g - ₱ 20 230g - ₱ 20

Ok Cheese 200g - ₱ 40 200g - ₱40 (40cubes)

Flat tops Chocolate 500g 100pcs - ₱ 160 500g 100pcs - ₱ 160


(200 cubes)

Goya White Chocolate 35g - ₱ 21 35g - ₱ 21 (10cubes)

Hany Peanut Milk Chocolate 260g 16pcs - ₱ 32 260g 16pcs - ₱ 32


(64cubes)

Cooking oil ¼ Liters - ₱ 30 ¼ Liters - ₱ 30


Paper Meal box 50pcs - ₱ 120 5pcs - ₱ 12 (40balls)

Tooth pick 100pcs - ₱ 10 10pcs - ₱ 1

Paper Hot Dog box 50pcs - ₱ 100 10pcs - ₱ 20 (40balls)

Paper bag 100pcs - ₱ 30 10pcs - ₱ 3

Glossy Sticker paper 100pcs A4 90gms - 3pcs - ₱ 5


₱ 170

Paper towel 360pulls - ₱ 10 36pulls - ₱ 1

Plastic gloves 100pcs - ₱ 7 7pcs - ₱ 0.5

Total for 40pcs cheese Saba ₱ 176.5


balls in a paper hot dog box.

Purchase Price: ₱ 176.5 (total) + ₱ 23.5 (labor)= ₱ 200


Mark up: ₱ 200 x 0.2 = ₱ 40 ₱ 200 + ₱ 40 = ₱ 240
Selling price: ₱ 240 ÷ 40(pcs)= ₱ 6
10 paper hot dog box with 4pcs cheese saba balls per box is ₱ 24.00

Materials:
(Balagat's House )
● Gas stove
● Mgas
● Frying pan
● Pot
● Bowl
● Fork
● Spoons
● Plates
● Water
● Blender
● Electricity
● Tongs
● Strainer
● Printer
D. Production/Service Process and Controls
Procedure:
*Wash your hands first*
1.Prepare the Bananas
- Place the bananas in a pot and fill with water. Cook the bananas for
15 to 20 minutes using medium heat.
- Drain the water and let the banana cool enough to handle.
- Peel the bananas and transfer them to a bowl.
- Use a blender for it until it becomes smooth.
2. Mix the Ingredients
- Add the flour, Cornstarch, Vanilla, Cinnamon powder, and Sugar to
the bowl. Mix them well and form a dough.
- Use your hands to knead the dough. Add water and continue
kneading until you form a sticky dough.
3. Make a dough
- Put some cooking oil on your hands
- Scoop some dough and roll it into a ball. Flatten it and place a cheese
cube inside (it depends on what flavor you want to make, in this case
we will make a cheese flavor). Close the dough and roll it into a ball
again.
- Prepare beaten eggs on one plate and bread crumbs on the other.
Dip each ball on egg and then coat in bread crumbs.

4. Cooking
- Heat a lot of oil in a pan.
- Deep-fry the balls until golden brown.
- Transfer them to a strainer or paper towel to drain excess oil.
5. Packaging
- Transfer the Saba Balls on a paper hot dog box or paper meal box.
Note: Use paper hot dog box for small orders and paper meal box for
large orders
- Print and cut the logo stickers then put it on the toothpicks, boxes,
and bags.
- Put the toothpick with a flag of our logo.
- Well done! Now it is ready to be served with customers. Enjoy!

E. Distribution Logistics
We have a physical store, where our customers can directly
communicate with us and buy our products. Our products are
rest-assured to be always available there and ready to be ordered
within the operating time. Customers can also request for pre-orders
to be delivered within the day or anytime they wish to be delivered.
Additionally, we offer a free delivery fee for those who ordered
beyond a certain order limit.
We also have online shops through social platforms such as Facebook
and Instagram where we advertise our products and customers can
directly contact us. Product Menu was also posted there as well as the
contact number and other details of the store. Having these media
platforms, it became easy for us, and to our customers as well, to
communicate without going out from their locations.
F. Regulatory and other compliances issues
Caloocan barangay clearance example:
DTI permit example:
Senior High School
St. Francis Technical Institute
Center for Development, Training and Competency Assessment Inc.

MARKET PLAN

4.1. Marketing Strategies


Our strategy is based on serving our market well. We will start our first
outlet as a “market tester” that could become a model of the
expanding number of outlets in the future. Concentration will be on
maintaining quality and establishment a strong identity in the local
market
● We planned to make a twist on our product for a fresh
introduction in the market.

● Explore the power of Social Media, we decided to have a


platform for our product to introduce and attract our target
customers.

● Join and post in groups and forums on social media platforms.

● Run Referral Marketing to Incentivize Existing Customers.

● We use visuals (graphs, charts, and images) to illustrate what


product we’re offering and get easily absorbed by our
customers.

● Create Customer Loyalty Programs and Patronage Rewards to


Increase Customer Satisfaction.
Since the “Sabanana Balls” is a new introduction to the demographic
market, placing a promotion for the product is the best way to get the
attention of the customers. As we are focusing on the people who love
sweets especially the kids and adults. We would be having a “Buy one
Get one Free” promotion on our different variety of flavors, people
will tend to buy more. This promotion will only be valid in our first
week of our branch opening and holidays.

4.2. Sabanana Co. Poster


4.3. Stall Design

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