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1: Lembar Kerja Belajar Mandiri

Judul Modul Modul 1 English for Public Information

Judul Kegiatan Belajar (KB) 1. Public Notices
2. Posters and Banners
3. Graphic Organizers
4. Infographics
No Butir Refleksi Respon/Jawaban
1 Garis besar Learning Activity 1 Public Notice
materi yang
dipelajari
Definition: a form of functional text used
as instruction or guidance to someone
doing or not doing something

Social Function:
 To give instruction/ Generic Structure:
information/direction  Attention getter
…  Information
 To recommend/  Closure
remind people to…
 To warn/ give warning NOTICE
to.. Characteristics:
 To prohibit/ forbid  Short and simple
people to…  Easy to understand
 Written in capital
form
Language feature:  Mostly using image
 Using imperative Kinds:
sentence 1. Command
 Using declarative 2. Caution
sentence 3. Information
4. Prohibition
5. warning

a. Definition of Notice
notice is defined as a form of functional text used as
instruction or guidance to someone doing or not doing
something. Furthermore, people usually use notice to give
information, instruction, or warning.
b. Social Function of Public Notice:
There are many functions or purposes of notice.
 To give an instruction/to instruct people to ….
 To give information/to inform people to ….
 To give directions
 To ask people to ….
 To advice/to suggest/to recommend people to ….
 To remind people to ….
 To warn/to give warning….
 To ban/to forbid/to prohibit people ….
c. Characteristics of Notice
Below are the characteristics of notice:
 Short (simple words, phrases, or clauses)
 Easy to understand
  Written in capital fonts
 Mostly use images/pictures
d. The Generic Structure of Notice
1. Attention getter (optional): Expressions or phrases
that can attract readers’ or people’s attention such as
Notice, Warning, or Caution.
2. Information: the messages delivered to people.
3. Closure (optional): a closing statement of notice

e. Language Features of Public Notice

1. Using imperative sentence
2. Using declarative sentence
3. Spoken or written language feature

f. Kinds of Notice and their Examples

1. Command: used when you are telling someone to do
something.
Example: Keep The Door Closed
2. Caution: a formal warning that is given to a person who
has admitted the offence
Example: CAUTION wet floor
3. Information: Information notice provides or gives
information to the readers/people.
Example: NOTICE Authorized Personal Only
4. Prohibition: the action of prohibiting or inhibiting or
forbidding doing something
Example: NOTICE No Parking
5. Warning: usually refers to a message informing of
danger
Example: WARNING Beware of Pickpocket
Learning Acticity 2 Posters and Banners
 to advertising
a temporary  to alert and or naming of
promotion of engage the college or
a flag or
an idea, viewer universities.
other piece of
product, or  to challenge and  used as a
cloth bearing media to
event put up call an audience
into action a symbol, promote a
in public
 to promote an logo, slogan product, event,
space for mass
event or other or service.
consumption
message 
Social Social
Definition: Definition:
Function Function

POSTER
POSTER AND BANNER
BANNER
Generic Language Generic Language
Structure Features Structure Features

 Header area  Short text  Logo  Simple

 Title area  Phrases and  Value present tense
 Author’s active voice proportion  Simple
photo  Body copy phrases or
 Main area  Image statement
 Footer area  CTA
 Background
 Font

a. Definition of Poster and Banner

A poster is a temporary promotion of an idea, product, or
event put up in public space for mass consumption.
Typically, posters include both textual and graphic
elements, although a poster may be either wholly
graphical or wholly text. Posters are designed to be both
eye-catching and informative.
A banner can be a flag or other piece of cloth bearing a
symbol, logo, slogan or other message. A flag whose design
is the same as the shield in a coat of arms (but usually in
a square or rectangular shape) is called a banner of arms.
Also, a bar-shaped piece of non-cloth advertising material
sporting a name, slogan, or other marketing message.

b. Characteristics of Posters and Banners

Poster:
 One who sends a message.
 One who posts, or travels expeditiously; a courier.
 An advertisement to be posted on a pole, wall etc. to
advertise something.
 A picture of a celebrity, an event etc., intended to be
attached to a wall.
Banner:
  A flag or standard used a military commander,
monarch or nation.
 Any large sign, especially if constructed of soft material
or fabric.
 A large piece of silk or other cloth, with a device or
motto, extended on a crosspiece, and borne in a
procession, or suspended in some conspicuous place.
 By extension, a cause or purpose; a campaign or
movement.

c. Generic Structure of Posters and Banners

1. Posters
 Header area: where a logo is placed, the logo of a
department for which the author is working
 Title area: should be clearly visible (from a 5 – 10
m distance), significant, and not too long
Author's photo and address: mention all authors
and their affiliation
 Main area: can be structured and sub-divided
 Footer area: where you can indicate references and
contact details as well
 Background: should be appropriate as regards the
poster's topic and not be distracting at all
 Font: Avoid decorative fonts since they are not so
legible. Use boldface for emphasis, avoid
underscores or italics for a poster
2. Banners
 Logo: Without a logo, there is no way of knowing
who the advertiser is and if they are trustworthy
 Value proposition: Without a logo, there is no way
of knowing who the advertiser is and if they are
trustworthy
 Body copy: A banner should provide a clear,
concise description of the product or event, giving
just enough information to want to learn more.
 Image: Choose relevant images, graphics, or photos
that enhance the message contained in the banner
and that are directly related to your product.
 Call to Action (CTA): The call to action is text or a
button that asks the user to ‘interact’ with the
banner ad, whether it’s implied or direct.
Example: ‘Get the Guide,’ ‘Test it Out,’ ‘Watch Now,’
or ‘Join the Fun’

d. Social Function of Posters and Banners

Functions or purposes of posters:
 1. to alert and engage the viewer
2. to challenge and call an audience into action
3. to promote an event
Functions of banners:
1. to advertising or naming of college or universities.
2. used as a media to promote a product, event, or
service.

e. Language Features of Posters and Banners

Language Features of Posters
1. Short Text Elements: Don’t write to long, you can
add pictures, images, or graphs.
2. Phrases and Active voice: avoid using sentence and
use active voice.
3. Serif font for text and san-serif font for title and
heading (Optional)
Language Features of Banners
1. Use Simple Present Tense
2. Use simple phrases or statements
 Simple phrases or statements are usually
written in large fonts in order to grab the
readers’ attention.
 The phrases can be in the form of important
information about the event or program.

Prepare everything you need before you start writing and

drawing.
a) A good poster and banner present reduced information
while getting to the point of what the audience should
remember.
b) It is appealing to the eye while inviting to read.
c) What is most important can be spotted right away.
d) It invites to ask questions while sparking a debate.

A good posters and banners should say:

a) Look at me
b) Read me
c) Ask me
Learning Activity 3 Graphic Organizers

Social Function:
 Tools for critical and creative thinking
Definition: a visual and  Tools for organizing information
graphic display that  Tools for understanding information and
depicts the relationships relationships
between facts, terms,  Tools for depicting knowledge and
and or ideas. understanding
 Tools for self-learning

GRAPHIC ORGANIZER Language Features:

 a simple-to-
understand manner
through a visual
Generic structure: display.
1. Title, heading Types:  Analytical, critical,
and/or label. 1. Description planning, and
2. Specific locations 2. Sequence creative thinking
for information 3. Compare and skills are concerned
3. Short descriptions contrast  made to be easily
sentences). 4. Cause and effect edited, revised, and
5. Problem solution added.
 have multiple uses
 use short words or
phrases, or drawings

a. Definition
A graphic organizer is a visual and graphic display that
depicts the relationships between facts, terms, and or
ideas.
b. Generic Structure
The following elements make up the generic structure of
graphic organizers.
 Title, heading and/or label. The title of a graphic
organizer indicates the data or information which is
going to be presented.
 Specific locations for information. Information in a
graphic organizer is presented in the form of pictures,
symbols or words in such a way so that the readers will
easily understand the contents.
 Short descriptions (bullets or limited sentences).
The description of visual presentations is often limited
to minimize the long wordily explanation which will
distract the readers.
c. Social Function
1) Tools for critical and creative thinking
Graphic organizers assist learners concentrate on
what’s significant because they highlight key concepts
and vocabulary, and their interactions.
2) Tools for organizing information
 Graphic organizers are network-like visual
representations that enable learners to add or alter
their background knowledge be seeing the links and
contradictions between existing knowledge and fresh
information.
3) Tools for understanding information and
relationships
Graphic organizers serve as mental instruments for
helping learners comprehend and maintain
significant information and relationships.
4) Tools for depicting knowledge and understanding
Useful for learners who find it difficult to express
relationships in written language between certain
components.
5) Tools for self-learning
Learners who use graphic organizers are able to
develop autonomous learning like note taking,
planning, presentation, etc.
There are 5 types of graphic organizer:
1. Description: The
author describes a topic
by listing
characteristics,
features, and examples.

2. Sequence: The
author lists items in
numerical or
chronological order

3. Compare and
Contrast: The author
explains how two or
more things are alike
and/or how they are
different.
 4. Cause and Effect.
The author lists one
or more causes and
the resulting
effects.

5. Problem and Solution:

The author states one or
more problems and lists
one or more solutions

d. Language Features
1. Complex information is conveyed in a simple-to-
understand manner through a visual display.
2. Analytical, critical, planning, and creative thinking
skills are concerned.
3. The organizers are made to be easily edited, revised,
and added.
4. Graphic organizers have multiple uses such as
planning, brainstorming, studying, or summarizing.
They can be used in writing or reading skill.
5. Most graphic organizers use short words or phrases, or
drawings, so they can appropriately be used with all
levels of learners
Learning Activity 4 Infographics
Social Function:
1. to visualize survey result
2. to inform a concept or to give an
overview of a topic
3. to visualize the history of
Definition: A chart, something
diagram, or illustration that 4. providing a summary or overview
of the steps in a process
uses graphic elements to
5. visualize location-based data or
present information in a
demographic data
visually striking way”
6. to compare options in an unbiased
way
Language 7. arranges information from
Features: greatest to least
INFOGRAPHIC
8. to share a collection of tips, or a
 Informative
list of resources
 Engaging
 Accessible

Characteristics: Types of infographics:

Generic structure: 1. Clear goal 1. Statistical infographic
1. Headline/ Title 2. Easy to digest 2. Informational
2. Beginning/introd 3. Compelling infographic
uction narrative 3. Timeline infographic
3. Main infographic 4. Unique concept 4. Process infographic
content 5. Creative design 5. Geographic
4. Conclusion 6. Visual focus-non infographic
5. Source and text 6. Comparison
footnotes infographic
7. Hierarchical
infographic
8. List infographics

a. Definition of Infographics
 Infographic is a combination of the words “information”
and “graphics”.
 Merriam-Webster defines infographics as “a chart,
diagram, or illustration (as in a book or magazine, or
on a website) that uses graphic elements to present
information in a visually striking way”.

b. Characteristics of Infographics
1. Clear goals
2. Easy to digest
3. Compelling narrative: An infographic must take the
reader on a journey from point A to B, and by the time
they finish reading it, they should feel intellectually
enhanced and emotionally stimulated.
4. Unique concept
5. Creatice design
6. Visula focus-non text

c. Generic Structure of Infographics

 1. Headline/Title
Your headline should tell the whole gist of your
infographic. It is better for you to make it short yet
interesting.
2. Beginning/Introduction
This part contains sentences describing your
infographic. Your introduction should grasp your
reader’s attention.
3. Middle/Main Infographic Content
This is the main focus of your infographic. Here, the
main idea of your message is broken down into smaller
sections by using subtopics, subheadings, supporting
sentences, and data visual elements.
4. End/Conclusion
You summarize and reinforce your argument in this
part. You can write what you want your readers to do.
5. Sources and Footnotes
Do not forget to cite your sources if you are using
sources apart from your own, for finding relevant data
for example.

d. Social Functions of Infographics

Based on its types, infographics have a number of
functions.
1. Statistical Infographics: to visualize survey results,
present data from some sources, argue some issues
with relevant data, and etc.
2. Informational Infographics: to inform a concept or to
give an overview of a topic.
3. Timeline Infographics: to visualize the history of
something, to highlight important dates, or to give an
overview of an event.
4. Process Infographics: providing a summary or overview
of the steps in a process.
5. Geographic Infographics: visualize location-based data
or demographic data through this type of infographic.
6. Comparison Infographics: to compare options in an
unbiased way or to make one option seem better.
7. Hierarchical Infographics: arranges information from
greatest to least.
8. List Infographics: to share a collection of tips, or a list
of resources, or a list of examples.

e. Language Features of Infographics

1. Informative. You need to be informative, accurate,
and revealing the message.
 2. Engaging. Use the language that invites people to
explore the information and help them find relevance
and context.
3. Accessible. You need to communicate to the readers
with the clearest language and the simplest
techniques.

2 Daftar materi 1. Language features of graphic organizer

yang sulit 2. Infographics
dipahami di
modul ini
3 Daftar materi 1. Graphic Organizers and Infographics
yang sering
mengalami
miskonsepsi