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Customer Analytics Final Paper

“Ford: An Auto Company in Transition”


(Deadline: December 28, 2022 at 11:59:59 PM)

ID Number:
Year & Section:
Date Submitted:

Instructions: Provide answers/explanations on the following questions


based on the case. There is no page limit for your answers.

Please convert the file into PDF, rename it with your student
ID. Email the PDF file of your final paper to
alyssajane.abuda@evsu.edu.ph and save it in the online
folder: https://t.ly/EQ_e

Remember that plagiarism/cheating is not allowed in this


subject. Automatic 0 points will be given to those who
plagiarize.

Criteria for Grading Score:


1. Content 40 points
2. Organization of ideas 30 points
3. Grammar 20 points
4. Answers as a whole 10 points
Total 100 points

Questions:

1. Explain the global challenges experienced by Ford over the years as discussed
in the case.
Answer?

2. What are the future trends in mobile industry discussed in the case?
Answer:

3. Explain how these challenges and trends would change the future of Ford.
Answer:

4. What was the new subsidiary business launched by Ford in 2016? Explain how
this new business model changed Ford’s ONE vision.
Answer:
5. In your opinion, explain if this new strategy (mentioned in item 4) would help
Ford improve its current financial status?
Answer:

6. What other possible strategies or solution/s can you recommend to improve


the financial performance of the company and gain its competitive advantage
in the industry?
Answer:

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