The Pitch
Hose Reel
Convince a group of chief executives
officers (CEOs) of software companies
to buy hose reels.
1. Who you are
2. What the features and
functions of the item are
3. How your audience can use
this item
Be as creative as possible
The Pitch
Chopstick
Convince teachers to buy chopsticks.
1. Explain who you are
2. Explain the features and
functions of the item
3. Explain how your audience can
use this item
Be as creative as possible
The Pitch
Typewriter
Persuade a group of full-time
housewives to purchase typewriters.
1. Explain who you are
2. Explain the features and
functions of the item
3. Explain how your audience can
use this item
Be as creative as possible
The Pitch
Light bulb
Convince a group of lawyers to buy
light bulbs.
1. Explain who you are
2. Explain the features and
functions of the item
3. Explain how your audience can
use this item
Be as creative as possible
iSLCollective.com
 The Pitch The Pitch

Marble Pencil

Convince taxi drivers to buy marbles. Convince gardeners to purchase

pencils.
4. Explain who you are
5. Explain the features and 1. Explain who you are
functions of the item 2. Explain the features and
6. Explain how your audience can functions of the item
use this item 3. Explain how your audience can
use this item
Be as creative as possible
Be as creative as possible

The Pitch The Pitch

Cutting Board Compact Disc

Persuade a group of children to buy Convince a group of nurses to buy

cutting boards. compact discs.

4. Explain who you are 4. Explain who you are

5. Explain the features and 5. Explain the features and
functions of the item functions of the item
6. Explain how your audience can 6. Explain how your audience can
use this item use this item

Be as creative as possible Be as creative as possible

iSLCollective.com
 The Pitch
Handbag
Convince brick layers to buy handbags.
7. Explain who you are
8. Explain the features and
functions of the item
9. Explain how your audience can
use this item
Be as creative as possible
The Pitch
Bucket
Convince some sales attendants to buy
buckets.
13. Explain who you are
14. Explain the features and
functions of the item
15. Explain how your audience can
use this item
Be as creative as possible
The Pitch
Baseball Bat
Convince a group of waiters to buy
baseball bats.
4. Explain who you are
5. Explain the features and
functions of the item
6. Explain how your audience can
use this item
Be as creative as possible
The Pitch
Cardboard Box
Convince astronauts to buy cardboard
boxes
10. Explain who you are
11. Explain the features and
functions of the item
12. Explain how your audience can
use this item
Be as creative as possible
iSLCollective.com
 The Pitch

Convince your audience to buy the chosen item. Refer to the criteria below to help you to do the
pitch. Use your creative ideas to pitch the item effectively and convincingly within a limited
amount of time. Present your ideas as convincing and as creative as possible,

1. Who am I?
Credential:
Qualification: Qualification is your completion of your study, programme, course that can
demonstrate your skills such as course certificate, diploma, and bachelor’s degree.
Qualities: These refer to your attributes that show how useful you can be such as smart
and dedicated.
Capability:
Experience: Your previous work or study experience that prove your skills and expertise in
doing certain jobs
Accomplishment: Your achievements in anything that can support your credibility.

2. Feature and function of the item

Feature:
Use adjectives to describe the positive and interesting features of the item (e.g. light,
affordable, environmental-friendly, soft)
Function:
Use verbs to describe the usefulness of the item (e.g. it absorbs water instantly, it can be
used to clean small spaces, it is long enough to reach switch)

3. How can your audience use the item

Problem: explain the problem that the audience usually has which the item can solve
effectively.
Advantage: explain the unique advantages of the item especially to the audience.

iSLCollective.com
Read the following example of a pitch.

Firewood

Convince vehicle mechanics to buy firewood that they need firewood especially in their job.

1. Who you are

You were born in a village where there was no electricity during your childhood. Your parents collected firewood
and used it to warm the house at night and as a source of light. You grew up learning how to chop firewood and
used them for various purposes including building houses. At school, you chose vocational education and you
were specialized in furniture construction and graduated with a diploma in the programme.

2. What the features and functions of the item are

Firewood is a renewable source of energy as trees can be planted. It is light, solid, permanent, can be cut into
various forms and shapes, affordable and more environmental than plastic and metal.

3. How your audience can use this item

Vehicle mechanics can use firewood to elevate certain part of cars or the car itself and firewood as it can be cut
into the right height and width in order to do it. It reduces the cost to purchase and maintain equipment that is
needed to do this.

Vehicle mechanics can also use firewood as soft and solid mechanics creepers or seats that cost them almost
nothing and the best part about it is they can create, paint and decorate their own mechanics creepers or seats
as creative as they want.

Vehicle mechanics can also use firewood to build or renovate their auto repair shops with firewood which does
not rust, gets overheated or becomes breeding ground for moss at like steel, zinc panels cement blocks.

iSLCollective.com