CAROLINA FRAUSTO LINARES

Whatsapp: 55 48 23 75 73 – Telephone: 55 22 042

9013
Linkedin: linkedin.com/in/carofrausto
carofrausto07@gmail.com

OBJECTIVE
I am passionate about challenging myself, my life mission is to serve others to improve their lives, always offering solutions for the
growth and development of their goals. I generate strategies to achieve my objectives, I am creative to find solutions, and I am a
person who values teamwork, listening to my clients, and developing relationships over time.
2021 Course on Effective Management of Key Accounts in the Digital Era.
2020 Sales Course "Selling in Crisis"
2019 Course in Solution Selling and Leadership.
2014 Diploma in Franchise Development-Universidad Anáhuac del Sur
2004 - 2007 Communication Sciences / International University
1999 - 2001 English and Public Relations / Telford Collage Edinburgh, U.K.

EXPERIENCE

Dec 21 to Present day – Awards Of Happiness – Miami Florida USA

The Awards of Happiness™ are designed for companies to be more competitive and increase their profits by valuing Organizational
Happiness and for people to differentiate themselves by improving their Personal Brand.
Sales Executive for Mexico

 Cold prospecting of high-level contacts in Human Resources

 Promotion of the Awards of Happiness event, search for sponsors, Venues and general organization of the event.
 Attention and follow-up to Hot leads interested in certification, registration and participation.
 Creation of Webinars to attract interest in new prospects in Mexico in addition to keeping existing clients interested in relevant topics
with the industry.
 Generation of databases by industry, position and contact with a result of 1800 leads.

March 21 Dec 21– To the date FLOWww Software of Management and Marketing for esthetic clinics – Valencia Spain
Number one Spanish brand in management and control for beauty businesses in the world based in Spain and a leading brand in Europe.
KAM for Mexico

• Prospecting of large accounts, franchises and brands from scratch.

• Sales and closing demonstrations through a 100% digital platform.
• I work remotely with our headquarters in Valencia Spain, and with my LATAM team in Buenos Aires Argentina. Remote work with 4 countries.
• Hold the first Webinar in Mexico on growth and expansion in the Health and Beauty sector as Speaker, PR and content generator, attracting more
than 500 contacts.
• Design a network of allies with different players to attract new prospects and clients.
• Participate as a speaker in the MCR Sales School Program with the theme "Seller with Penalty that Seller's Penalty"
• Link the main Health and Beauty Franchise firms with our project in Mexico.
• Attended and Represented the brand in different Fairs and Exhibitions, Expo Spa and the International Franchise Fair.

March 20 – March 21 Sanit GO Mexico city

Personal entrepreneurship, Disinfection and cleaning services to combat Viruses and improve people's safety for companies and at the
home level.

Commercial Director-Founder

• I started a business with the mentoring and support of a company with more than 30 years in the market with which we served around 20 new
clients.
• Create and develop the brand, the website, the social networks generating business and allowing the transmission of a new value proposition with
good results.
• I grew business lines not only with sanitation services, but also with the sale of security products, managing to sell through electronic means and
with shipments nationwide to many clients now in B2C mode.

January 19 – March 20 PRAXIS – Mexico city

Leading company in Information Technology with a presence in 12 countries and with management of more than 19 specialties in
Technology specialized mostly in the Financial Sector and with attention to first-rate international companies, AAA clients
Business Consultant.
• Generation of new accounts for the company, at present I have brought new business with Grupo Salinas (BANCO AZTECA)
Infonavit and the National Association of actors.
• Personal attention as Key Account with: CMR (Corporación Mexicana de Restaurantes), Casa de Bolsa INVEX, OLD MUTUAL,
GEPP (PEPSI), INDRA. New immersions have been generated in different areas where we had no presence.
• Create a new promotion format with Incubation specialties, creating events to coexist in a different way with clients, creating branding
and training on Artificial Intelligence issues through the WE WORK company.
• Successfully complete SOLUTION SELLING training, a methodology focused on generating demand to attract new customers.
• Win a supply tender in the Testing area by taking a team to INDIA
March 12 – January 19 ALCÁZAR Y COMPAÑÍA Mexico City
Leading company in Consulting for Structuring and Business Development mainly focused on the Franchise sector.

Commercial Business Consultant.

• Develop and design sales proposals, implement a new methodology in the sales pipeline: prospecting, monitoring and closing, generating greater
control reflected in an increase of 34 projects.
• Administer and manage the commercial process through CRM Sales up.
• Advised more than 70 clients to obtain federal resources through public institutions such as the Ministry
Economy and Inadem with a success rate of 87%. Getting a total of $ 24,000,000 to support entrepreneurs and businessmen.
• I exhibited our methodology and products in more than 34 fairs, congresses and events nationwide through conferences with excellent results.
• Participate in more than 60 projects within the franchise sector, taking 20% even to international markets to expand your brand, opening
opportunities in Panama, the United States and Colombia.
• Design new products and services that did not exist, allowing you to expand the portfolio of options so that more customers could consume our
brand.
• Conquer new markets with Latino entrepreneurs in Laredo Texas, Houston Texas, New Jersey and New York, expanding the company's mission
and client portfolio.

LANGUAGES

Spanish: Mother tongue English: intermediate level - Italian: Basic

Additional Information

Hobbie: Stand Up Comedy (Writer and Performer) I am passionate about making the public that attends a comedy function laugh,
therefore, I take great care to speak with confidence and write my various positions from a comic perspective, this Hobbie challenges me
a lot to overcome my fears and preparing a lot to speak in public and to be vulnerable to anyone, managing to be brave under any
circumstance, I have been practicing it for 5 years.

I traveled and lived in different countries because of my mother's work from a very young age such as Italy, Israel, Costa Rica and
Scotland UK I have a lot of affinity to live with people from different countries, I am adaptable and very empathetic thanks to my life
experience I am very good motivating and uniting the people around me.