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QUARTER 3 – ENGLISH 9 REVIEWER  In this case, it refers to positive or negative

LESSON 1: BIAS AND PREJUDICE evaluation of another person based on


perceived group membership, but the usual is
BIAS is a disproportionate weight in favor of or negative.
against an idea or thing, usually in a way that is COMMON TYPES OF PREJUDICE:
closed-minded, prejudicial, or unfair. 1. GENDER PREJUDICE
 Biases can be innate or learned. This refers to the attitude that all members of
People may develop biases for or against an a particular gender – all women, all girls,
individual, a group, or a belief. all men, and all boys - are a certain type
of person.
Consider these: From this stereotype emerges sexism – the
 Bias can be very useful though as it helps us belief that members of one gender are
to learn about people’s opinions and beliefs. inferior to another.
 Bias can be good when a person uses it 2. ETHNIC / RACIAL PREJUDICE
properly and bad when a person hurts This happens when negative opinions, beliefs,
someone. or attitudes are held about people for the
simple reason that they belong to a
COMMON TYPES OF BIAS: specific ethnic group.
1. CONFORMITY BIAS It can be defined by either making an adverse
This relates to bias caused by group or peer judgment or opinion based on race or
pressure. having an irrational hatred or suspicion
2. BEAUTY BIAS based on racial or religious group
This plays out in terms of other physical stereotypes.
attributes a person may have. 3. SEXUAL ORIENTATION PREJUDICE
3. HALO EFFECT This is also called homophobia. It is often
This happens when we see one great thing based on the stereotype that all gay men
about a person, and we let the halo glow or lesbians are immoral and thus inferior.
of that significant thing affect our This may include transgender or transsexual
opinions of everything else about that individuals or those who defy being
person. classified as either male or female.
4. HORNS EFFECT 4. AGE PREJUDICE
This is the direct opposite of the Halo effect. This reflects a prejudice against older adults.
It is when we see one bad thing about a It is defined as any attitude, action, or
person, and we let it cloud our opinions of institutional structure which
his other attributes. subordinates a person or group because
5. SIMILARITY BIAS of age or any assignment of roles in
This happens when we want to surround society purely based on age.
ourselves with people, we feel like us. 5. CLASS PREJUDICE
And as a result, we tend to work more with This is the attitude that those in a certain
people who are like us. economic class are inferior to another class.
6. CONFIRMATION BIAS It is a biased, discriminatory attitude, or a
This refers to a bias when we look for distinction made between social or
evidence to back up our own opinions of a economic classes.
person.
7. BANDWAGON EFFECT We may avoid being prejudicial if we:
This is the tendency to adopt a certain  are mindful of negative attitudes and
behavior, style, or attitude simply because assumptions.
everyone else is doing it.  are careful of prejudiced language and avoid
8. GENDER BIAS stereotypical statements about other groups
This is widely held set of implicit biases that of people.
discriminate against a gender.  speak out against intolerant statements and
jokes made by others.
PREJUDICE is prejudgment or forming an
opinion before becoming aware of the relevant LESSON 2: ANALYZING TRUTHFULNESS AND
facts of a case. RELEVANCE OF THE MATERIAL VIEWED
 The word is often used to refer to  Analyzing truthfulness and relevance of the
preconceived, usually unfavorable, judgments material viewed depends largely on one’s
toward a person or people because of gender, understanding of how the elements making it
beliefs, values, social, class status, age, interrelatedly work to achieve the desired
disability, religion, sexuality, race/ ethnicity, effects on the viewer and of the strategies
language, nationality, beauty, occupation, employed to bring the viewer as close as
education, or personal characteristics. possible to the ideas and experiences
communicated by the video.
Consider these:
ELEMENTS OF COMMUNICATION: B. Animation – one in which singular drawings,
1. COMMUNICATIOR canvases, or representations are captured
This is also known as the author, creator, or outline by outline (stop-outline
producer of a message. cinematography).
2. MESSAGE C. Comedy – a classification of fiction that
The message refers to the idea expressing alludes to any talk or work commonly
layers of meanings from the proposed to be humorous or interesting by
communicator. inducing laughter.
3. AUDIENCE D. Crime – a film genre inspired by and
The audience, like the communicator, refers analogous to the crime fiction literary genre.
to a person, group, or organization to E. Experimental – thoroughly reexamines
whom the message is either addressed artistic shows and investigates non-account
(specific audience) or invoked (general structures or options in contrast to customary
audience) and from whom feedback is stories or techniques.
expected. F. Drama – depends on the passionate and
4. CONTEXT social advancement of reasonable characters.
Context refers to the time and place of G. Fantasy – a genre of speculative fiction set in
communication, together with the an anecdotal universe, regularly propelled by
conditions of the physical environment. genuine legend and fables.
5. PURPOSE H. Historical – includes portrayals of events in
Video production and showing are done for the past whose social essentialness is
overlapping reasons. considered relevant even up to the present
Nevertheless, for every medium, there would time.
always be a dominant purpose among I. Horror – a genre of fiction, which is planned
these four: to explain, to describe, to to, or can terrify, alarm, sicken, or surprise its
entertain, and to persuade. watchers by initiating sentiments of horror
Similarly, viewers spend time watching videos and dread.
to achieve personal and social goals. J. Romance – a narrative genre in writing that
6. MODALITY includes a puzzling, daring, or otherworldly
Refers to the senses involved in decoding storyline where the emphasis is on a journey
messages. that includes boldness and solid qualities, not
7. MEDIUM generally an affection interest.
The technical means by which messages are K. Thriller – a genre of fiction, having various,
communicated (e.g., commercial, song, regularly covering subgenres.
news). L. Science Fiction – a genre of speculative
It can also mean the devices used in fiction that contains imagined segments that
communication (e.g., TV, cell phones, do not exist in the real world.
tablets, laptops, desktops, projectors). M. Western – a genre of fiction set basically in
8. EXIGENCY the period from the 1850s to the end of 19th
Refers to needs and situations that cause the century in the Western United States.
production of video materials.
9. CIRCULATION 3. COMMERCIAL
Refers to the method of distributing the An advertisement on television or on the web.
message as in print for newspaper,
broadcast for radio and TV programs, and TYPES OF COMMERCIAL:
digital for movies. A. Informative – used to launch, update, or
10. GENRE relaunch a product.
The other term for class or category in which This type of ad contains messages that seek
the viewing material belongs. to inform the consumers about the
product and explain to them the things to
FOUR VIEWING MATERIALS: look forward to.
1. TELEVISION PROGRAM B. Persuasive – used to increase the demand for
A scheduled show broadcast through TV. the product by comparing it with similar
products and highlighting its best features.
2. MOVIE C. Reminder – used to reinforce previous
A film shown in a theater, on television, or on promotional information. The ad content
the Net. reminds the public about the good track
record of the product and its sustained
MOVIE GENRES: presence in the market, thus, targeting both
A. Action – a film genre in which the hero or the past and new customers.
heroes are pushed into a progression of
occasions that commonly incorporate 4. Music Video
savagery, expanded battling, actual A promotional film for popular music.
accomplishments, salvages and hysterical It aims to promote album, single sales, and
pursues. new artists.
 SUPPORTING DETAILS can be defined as
TYPES OF MUSIC VIDEO: additional information that explains, defines,
A. Performance music video – shows an artist or proves an idea.
or band performing their song.  To determine whether the details are truths or
B. Narrative music video – contains not, you should detect:
dramatization of a story featured in the lyrics. 1. FALLACIES – ideas which may people
C. Concept – based music video – revolves believed to be true which are in fact false
around the concept or theme derived from the because it is based on incorrect
lyrics of the song. information.
2. FACT – fact stated by the writer is likely to
LESSON 3: TEXT AND THEME be true if there is source.
 With a certain purpose in mind, a writer 3. OPINION – bases should be valid and
begins creating text. reasonable.
 Text can be a music video script, TV 4. BIAS – statements may be given to favor
commercial script, or movie script. one’s point.
 This is followed by the selection of a theme,
the main subject of a viewing material. LESSON 4: VERBALS
 The theme shapes the selection and A VERBAL is a verb form that does not function
organization of elements –plot, setting, as a verb. Verbals function as nouns, adjectives,
characterization, and conflict – to constitute or adverbs. 
the whole process, from scriptwriting to video
production. THE THREE TYPES OF VERBALS
 Also, it guides the production team in turning
the script into videos or multimedia. 1. INFINITIVES are a special form of verbs that
 Identifying the theme and checking the can be used as a noun, adjective, or adverb. 
relevance of its supporting details are skills a It is formed by preposition “to” + the base
visually literate person should enhance and form of the main verb.
get better at. FUNCTIONS OF INFINITIVES:
 TEXT is a cover term for instances of
language use arranged in logical order and 1. INFINITIVES AS NOUNS
coded according to established conventions to Infinitives can be used as the subject, the
perform a function in some context (Halliday complement, or the object of a sentence.
& Hasan, 1989). 2. INFINITIVES AS ADJECTIVES
 It refers to the written, spoken, visual, and Infinitives are used as adjectives to modify or
gestural forms of language that people live describe a noun.
with every day. 3. INFINITIVES AS ADVERBS
 The THEME is sometimes called storyline, Infinitives used as adverbs modify or describe
topic, main idea, or unifying concept. verbs, adjectives, and other adverbs.
 It is not easy to recognize the theme of what
2. GERUND is a verbal that functions as a noun.
you are watching because it is usually
It is formed by adding -ing to the verb.
implied.
 FACT refers to the something true or real,
FUNCTIONS OF GERUNDS:
which is backed up by evidence,
1. GERUND AS SUBJECT – used as the doer of
documentation, etc.
the action.
 Fact should be based on observation or
2. GERUND AS DIRECT OBJECT – used as the
research, should also represents something
receiver of the action. This answers the
that really happens and not debatable since
question what.
the information is true.
3. GERUND AS SUBJECT COMPLEMENT –
 OPINION is what a person believes or thinks modifies or identifies the main subject. This
about something. comes after the linking verb.
 It is your assumption or personal view, and it 4. GERUND AS OBJECT OF PREPOSITION –
is debatable because opinion is not always links the other words in the sentence. This
true. comes after the proposition.
 However, one’s views can be valid depending
on the bases and pragmatics. 3. PARTICIPLE is a verb used as an adjective.
 Another way of understanding an article is A participle may make use of the past
through identifying its main idea and participle of the verb or its present
important details about it. It checks the participle (-ing form).
relationship of the ideas to the theme or main The one-word participle comes before the
point of an article. noun it modifies.
 MAIN IDEA is the point of the paragraph. It is Base
the most important thought about the topic. Past
Form Present Past
Form of
of the Participle Participle
the Verb
Verb
read read reading read
speak spoke speaking spoken
drive drove driving driven
write wrote writing written
jump jumped jumping jumped

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