An engineering graduate from NIT Trichy with close to 6 years in BFSI and automotive sector in building and scaling digital products and practices from 0 to 1.Key skills: problem solving, data analytics, customer journey mapping and UX research
sreerajjan18@gmail.com 8669688643 Pune, India 15 June, 1994
WORK EXPERIENCE SKILLS
Product Manager, Digital Customer Problem Solving UX research Leadership Experience Bajaj Finserv Data Analytics IBM Rational tools 11/2021 - Present, Pune Financial Services Feedback Analytics RMDV2 Journey Analysis Project : Digtal Experience Score Lead a 5 member cross functional team comprising of skills UX Audit A/B Testing User Acceptance Testing sets in data, tech, UX design and UX content and collaborated with industry leaders in experience analytics like Medallia, Content square and Adobe Target based in US, System Design Requirement gathering Singapore and France. Built methodologies and set practices to objectively Product Management Usability Testing measure, experiment, and improve user experience on products ranging from loans, investments, insurance to cards Statistical analysis Figjam Contentsquare and payments to drive business by reducing funnel drop offs and increasing conversion for both web and app up to 1000 Medallia Decibel Mopinion Microsoft Azure Crs per year. Collaborated with UX designers to build assistance and Google Analytics Google data studio interaction frameworks based on the insights from off asset usability testing and on asset AB testing. The above frameworks were used as a base to build versions of ready to Adobe Target First Principle's thinking deploy alternate journeys. Adobe Analytics Google Tag Manager Identified and optimized 500+ journey and engagement related issues on pre-buy, buy and post-buy pages to increase key task success rate by 40% on average. Customer Journey Mapping UXPressia Building an integrated CX tool with New Relic, Medallia, Google Analytics to have one single view of experience measurement : API monitoring, Content engagement, Funnel success rate and task success rate. EDUCATION Product Manager, Engineering Quality B.Tech in Mechanical Engineering - NIT Trichy (08/2013 - 05/2017) Tata Motors 08/2017 - 10/2021, Pune Kendriya Vidyalaya Madurai (08/2001 - 05/2013) Automotive sector : Building a digital product 0.1% Merit certificate in Physics and English in CBSE Board X11 Achievements/Tasks exams Spearheaded product vision and road map development of RMDV2, a process built using IBM tools that aims to digitalize automobile development to improve quality and to reduce time to market by 30%. INTERESTS Set and monitored key success metrics for the web application such as no. of concurrent users, usage time, exit Chess Puzzles Reading page, no. of pre defined actions, no. of vehicle requirements modified , bounce rate, page performance parameters. Event management Visualized and tested the behavior of the product workflows in QA environment by iterating the different types of inputs from different use cases. Defined product requirements based on primary research and prioritized feature roll outs based on insights from key success metrics and delivered 50+ feature roll outs focusing on process optimization and UX/UI design in packets of 2 week agile sprints.