BUS101: INTRODUCTION TO BUSINESS (GROUP ASSIGNMENT)

DUE DATE: 2nd March, 2023

This group assignment will now constitute the entire coursework (30%) for the course.

Each group must choose one of the following business/organisation to research:

1. Grace Kennedy
2. Amazon.com. Inc.
3. Wells Fargo Company
4. Jet Blue Airways Corporation
5. Johnson and Johnson
6. Apple

Each group must base their research on of the topics listed below. Remember that the course
outline will help with the depth and scope of your presentation.

1. Economic Systems
2. Conducting Business in a Global environment
3. Ethics and Social responsibility in Business

Follow the instructions for the written presentation:

 Summarise the entire research paper in about 8 – 10 type written pages.

 The report must be:
Double line spaced
Font: Times New Roman, 12.
Alignment: Justified. Each topic must be centered, bold and underlined.

 Cover page must include: title of the course, name of lecturer, list of group member and
their ID # and the date of submission.
 Provide a bibliography at the end of the paper; this must be in the APA format.
 Concentrate on those aspects of the topic which would best help you understand the course
outline.
 Email the finished paper to the lecturer and to all group members.
 Present a Hard copy to the lecturer at the class.

Ratio of Marks:
 Presentation in class 10% and Written paper 20%

1
 WRITTEN PAPER MARKING SCHEME

 Table of contents………………………………………………… 2 marks

 Main Body of paper (relevance to course outline)………………. 15 marks
 Logical organisation of material ……………………………….. 6 marks
 Use of language and grammar…………………………….……. 4 marks
 Bibliography……………………………………………………. 3 marks

Total 30 marks

2
 ORAL PRESENTATION RUBRIC (TOTAL 35MKS)
Members’ Names:
_____________________________________________________________________________________
Standards 5-4 Exemplary
Organization Has a clear opening
statement that catches the
audience’s interest; stays
focused throughout;
summarizes main points
Delivery Has natural delivery;
modulates voice; projects
enthusiasm, interest and
confidence; uses body
language effectively
Use of technology Uses slides etc. effortlessly
to enhance presentation;
has effective presentation
without media
Quality of Delivers a conclusion that
conclusion is well documented and
persuasive
Response to Demonstrates full
questions knowledge of topic;
explains and elaborates on
all questions
Content Demonstrates substance
and depth; is
comprehensive; shows
mastery of material
Relevance of Demonstrates appropriate
content to linkages between the
business researched business and
course topic
3-2 1 – 0 Unacceptable Total
Satisfactory
Has opening statement Has no opening
relevant to topic and statement or irrelevant
gives outline of statement; leaves
presentation; is mostly listener wondering
organized; provides where the presentation
adequate “road map” for is headed
the listener
Has appropriate pace Is often hard to
and has no distracting understand; has
mannerisms; volume voice that is too soft
is easily understood or too loud; has a
too quick or too slow
pace; demonstrates
one or more
distracting
mannerisms
Looks at slides etc to Relies heavily on slides
keep on track; uses an etc. and notes; makes
appropriate number of little eye contact; uses
slides slides without too
much text
Summarizes Has missing or poor
presentation’s main conclusion; is not tied
points; draws to analysis; does not
conclusions based upon summarize points that
these points support the conclusion
Shows ease in answering Shows little grasp of
questions but does not information; has
elaborate undeveloped or unclear
answers toquestions
Fulfills topic; uses Does not give adequate
appropriate sources; is coverage of topic;
objective lacks sources
Shows little linkages Does not show
between adequate linkages of
organization/business organization/business
and course topics and course topic