Draft: by yours truly Cagayan

G name idea: Cup of ventures Co. (My goup name Idea)

Product name idea: Jell expresso (Coffee jelly)

Executive summary:

Cup of ventures coffee shop is a strong yet tasty coffee with gelatin which aims to provide customers
with quality at reasonable and just price. Our company targets the students , family, teenagers, and
young professionals'. As newcomer business in the Beverage and Dessert market, Cup of ventures seeks
to come up with products that will distinct our competitors, a product that provide satisfaction, quality
taste and new variety of Coffee Beverage. Thus we present Jell expresso (other creative name for coffee
jelly), a taste beyond flavor that's popular among the younger and older generation and a classic
beverage and dessert .

Cup of ventures wants to create a product that will help survive the downfall of the trend of Coffee
dessert once it happens. We at Cup of ventures, integrated and reviewed our strategy in able for us to
exceed performance in increasing our effectiveness (Coffee jelly) as a product will bring consumer the
new taste of the revolutionizing Cup of a expresso with jello . Cup of ventures aims to shift costumer's
unawareness to awareness through advertising, to build up sales through our new product and build
and establish strong reputation in Coffee industry.

Mission:

The Cup of Ventures Co. strives to offer its patrons a cozy, soothing setting where they may enjoy good
drinks and services at fair prices.

Business Description:

Expresso jello (Coffee jelly) from Cup of Ventures Co. is intended to be both delicious and inexpensive.

Students, recent graduates, couples, families, and teenagers in general can enjoy dessert and beverage
for the price of one.

Organization and management

CEO:

COO:

Marketing head:

Manager:

Key employee/s:

-Food crew

Marketing:

-Bigger serving than those of the competitors with the same price.

-Wider options of flavors and add on.

-Free delivery anywhere within the ACN Nabunturan

Financial projections:

-Minimum Price per serving of (Coffee jelly) jell expresso drinks =? pesos/cup

-Expected minimum daily sales = ?

- cups X (price of product)pesos = ?

-Minimum daily Gross Sales = ?

-Daily product capital (Ingredients) =?

-Daily net profit = ?

-Monthly net profit = ?

By these projections we can conclude that by just only 1-3 months we can have our (ROI) or Return of
Investment.(e,i.)