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communication

strategy
JANNESA SILE
NA M SISON
WHAT IS
COMMUNICATION
STRATEGIES ?
COMMUNICATION
STRATEGY
A communication strategy is a plan or
approach used to effectively convey
information and messages to a
targeted audience. It involves
identifying your communication goals,
defining your target audience,
selecting appropriate communication
channels and tools, and developing
key messages that resonate with your
audience.
WHAT ARE THE
TYPE OF
COMMINICATION
STRATEGEIS......
NOMINATION

RESTRICTION

TURN-TALKING
7 COMMUNICATION
STRATEGIES TOPIC CONTROL

TOPIC SHIFTING

REPAIR

TERMINATION
example: Have you
NOMINATION noticed the unusual
weather recently? Is
presenting a particular topic this a result of
clearly, truthfully, and saying climate change?
only what is relevant.

Presenting an important point Example: I arrived late


in a clear and honest manner to class once more!
is the definition of nomination Halfway, the MRT
in communication techniques. stopped. What is the
This approach is typically MRT's issue?
employed to establish the goal
of the conversation at
beginning of the discussion.
RESTRICTION Example: They say that the
Philippine economy is getting
limitation you may have
better. Only the stupid think
as a speaker.
that, right? (No one wants to
be stupid.)
Limiting the topic or
scope of discussion.
Example: That arrest move was
Giving the listener a a disaster waiting to happen.
limited set of categories Do you agree? (Yes/No)
that is made by the
speaker.
Example: I agree with the point

TURN-TALKING just made. But may l add that


OFWs would rather be home and
work here so they could be with
An approach that someone
their families.
use to enter a setting or
discussion with ease. It Example: May I have the floor,
requires that throughout a sir? The topic under discussion is
conversation, a speaker only the state of the Philippine
talks when it is already his economy today. We want better
turn. lives for all Filipinos, whether
they are working here or abroad.

process by which people


decide who takes the
conversational floor
TOPIC CONTROL Example: How often do
you ride the MRT, Tony?
Highlights the impact of How many times have
procedural formality or you encountered a
informality on the topic
stoppage in service?
development in discussions.
Example: Your car may break
down, too, Luna, right? So
This method keeps the you have to find another
conversation's attention on a means of getting to school.
certain subject. Additionally, the We all do not want to be late
topic is advanced by the use of for class, yes?
a question-and-answer format.
Example: This is a battle with
TOPIC SHIFTING corporations that continue to
pollute the environment. But
this is also a battle with man
involves moving from one topic himself, who continues to act
to another as if there is another Earth we
can move to once this Earth
dies.
It should be remembered
that the shifting should be
done with respect and Example: If we cannot use
proper transitions. the Earth’s resources, our
economies will die. We need to
choose: the economy or the
environment.
REPAIR
Refers to the strategies used by speakers to
resolve any speaking, listening, or comprehension
issues that may arise during a conversation.
This approach consists of asking for clarification, "We should take this moment
asking without acknowledging, changing the as learning opportunity. Let's
subject, asking without answering, repeating,
recasting, and adding. take a note regarding this
The current state will persist if the new one is not
acknowledged.
matter."

Changing the subject might assist focus the


conversation on something else or draw the "I'm sorry, could you
listener's attention away from a troublesome topic. repeat your question
Repetition allows the speaker the opportunity to fix please? I didn't hear it
themselves and is an effective self-corrective
strategy. quite clearly. Thanks"
Recasting is the process of transforming a
Explore all similar
message that was initially incomprehensible into a
form that can be comprehended by the listener in a
different way.
TERMINATION
"Yup, got it. I'll meet
It refers to the conversation of you there, bye!"
participants’ close-initiating. it
also use the non verbal and
verbal signal to end the "That's it for today's
conversation or interaction
topic, i'll see you
next week."
th
an
k
yo
u!

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