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Yearly Planner - 2024

January - March:

1. Fitness Club Mobile App v2.0 Launch:

 Start Date: Jan 15, 2024

 End Date: Jan 31, 2024

 Goals:
Increase user engagement by 20%, introduce gamification
features, enhance personalization.

 Milestones:

 Beta testing launch - Jan 20, 2024;

 Bug fixes & optimization - Jan 27, 2024.


2. AI-powered Workout Recommendation System:

 Start Date: Feb 1, 2024


 End Date: Mar 31, 2024

 Goals:
Improve member retention by offering personalized
workout plans, optimize gym layout based on usage data.

 Milestones:

Algorithm development - Feb 15, 2024; Data integration

& testing - Mar 15, 2024.

3. Fitness Industry Marketing Campaign:

 Dates: Throughout Q1 (Jan-Mar)

 Platforms: Social media, industry publications, targeted

ads, trade show participation.

 Goals: Generate 100 new client leads, increase brand


awareness among fitness clubs.
April - June:

1. Fitness Management Software Update:

 Date: April 15, 2024


 Features: Enhanced booking and scheduling
functionalities, automated reports, member loyalty
program integration.
 Goals: Improve operational efficiency for fitness clubs,
boost member engagement through rewards.

2. "AgileAura Tech Talks" Webinar Series:

 Dates: Monthly from May to June (5 sessions)


 Topics: Fitness technology trends, member
management strategies, marketing for fitness clubs.
 Goals: Establish thought leadership, attract potential

clients, educate the fitness community.

3. National Fitness Conference Sponsorship:


 Date: June 20-22, 2024
 Activities: Booth exhibition, product demos, speaker
sessions.
 Goals: Expand brand reach, generate leads, network
with industry professionals.
July - September:

1. Online Fitness Class Integration:

 Start Date: July 1, 2024


 End Date: Aug 31, 2024
 Features: Live streaming capabilities, on-demand
workout library, virtual class booking within the mobile
app.
 Goals: Provide gyms with additional revenue stream,

cater to members' preference for virtual fitness options.

2. Customer Success Initiative:

 Dates: Throughout Q3 (Jul-Sep)


 Activities: Client onboarding webinars, dedicated
customer support team, satisfaction surveys, client
success stories.
 Goals: Increase client retention, improve user
experience, gather valuable feedback.
3. Product Development Innovation Workshop:

 Date: September 15-17, 2024

 Participants: AgileAura Tech team, fitness industry


experts, invited clients.
 Goals: Brainstorm new product ideas, gather user

insights, prioritize future development roadmap.

October - December:

1. Holiday Marketing Campaign:

 Dates: November-December 2024


 Focus: Gift subscriptions, festive fitness challenges,
membership discounts.
 Goals: Increase holiday sales, boost member engagement
during a less active period.
2. Fitness Equipment Integration Partnership:

 Target Date: December 15, 2024


 Goals: Expand service offerings, provide seamless data
integration with popular equipment brands.

3. Annual AgileAura Tech Summit:

 Date: December 10-12, 2024


 Attendees: Clients, partners, industry leaders.
 Activities: Presentations, workshops, networking, awards
ceremony.

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