ESTD 2023

CREATE VALUE EXPERIENCE Deliver value

KEY PARTNERSHIPS

•Local suppliers of food ingredients

KEY ACTIVITIES
CAFE
•Café operations involving day-
VALUE-PROPOSITION
•Unique Cultural Experiences through
CUSTOMER SEGMENTS

•Young Adults seeking novel experiences

and beverages.
•Cultural groups to conduct events
•Event planners for hosting private
events and functions.
•Artisans for creating cultural events.
•Marketing agencies to assist in
marketing and branding.
to-day activities.
•Hosting cultural events.
•Customer service and
interaction.
•Marketing and promotion for
cafe.
•Community engagement by
building relationships with locals.
-SHOP & CAFE- different eras. and socializing opportunities.
•Elderly Population looking for
•Tech-Free Environment space for
community engagement and reminiscent
digital detox and real-world interactions.
experiences.
•Podium for social Interactions inviting
•Working Professionals seeking place to
people from different walks of life.
relax and network.
•Quality Dining offering a diverse menu
•Tourists and Cultural Enthusiasts
that caters to various tastes.
seeking authentic local experiences.

KEY RESOURCES CHANNELS CUSTOMER RELATIONSHIPS

•Skilled staff like chefs, baristas and event •Physical Location accessible to public. •Personalized Service tailoring to individual
managers. •Online Presence in website and social customer preferences.
•Themed facilities designed for cultural media platforms •Community building fostering a sense of
experiences. •Advertisements with cultural belonging among customers.
•Culinary equipment for preparation of food organizations, tourism boards and local •Loyalty programs encouraging repeat visits
and beverages. businesses. and customer loyalty.
• Cultural artifacts for ambience. •Word of Mouth: Encouraging customers •Feedback and Engagement with customer
•Technology for operations and reservations to share their experiences.
capture value
for continuous improvement

REVENUE STREAMS
COST STRUCTURE
•Fixed Costs like rent, employee salaries, insurance, •Sales of food and beverages is the primary source of
and utilities. revenue
•Operational Costs for food supplies, event •Event hosting charges for corporate functions and
materials, marketing expenses. celebrations,
•Initial Investment renovation, furnishing, and setup •Membership fees that offers special benefits and
costs for themed rooms. discounts.
•Merchandise sales of branded products related to the
café'.

NAME: Varun Parayil Anil- 14466554 Date : 11/12/2023