STI COLLEGE PASAY-EDSA

Cosmic Space Café

A Business Plan Presented to the Faculty of

Tourism and Hospitality Management

STI College Pasay-EDSA

2818 P. Celle St. cor. EDSA, Brgy. 75

San Rafael, Pasay City

In Partial Fulfillment of the Requirements in

Entrepreneurship in Tourism and Hospitality

for the Hospitality Industry

for the Degree in

Bachelor of Science

in Hospitality Management

Baay, Trisha Joy S.

Barron, Angela L.

Bastian, Ramil P.

De Leon, Leanna Ashley

Nono, Melchor Jr.

Rabino, Jules Anne

June 26, 2023

 PART I – THE ORGANIZATIONAL PLAN

• The Mission of the Company

To always satisfy our customers by consistently providing them with the highest standard of food,
service and reasonable price and comfortable environment.

• Business Model

Key Partners Key activities Value Customer Customer

proposition Relationship Segment
Coffee producers • Marketing • Place to • Transparency • Student
• Caffeine • Gameplan and do homework with • Providing • Passer by
Brothers Post- free Wi-fi and consistently great • Coffee
• Farmers Evaluation hang out with customer service. Drinker
from • Complemen- friends. • Analyzing • Milk Tea
Sagada, tary products • Place to customer feedback
and Fruit
Benguet • Continuously work with good through surveys and
Tea lover
etc. locally. improving music and good customer service
• People
• Encourage ambiance. interactions.
Packaging Producer everyone to • Ease of • The store is within
• Plastic & share ideas ordering designed in a the area
Paper Cup and work experience comfortable way. • They
Printing & together as a • Coffees • Offer face to value coffee and
Packaging team and teas with face service frequent tea as part of
Laguna • Feedback and respect to coffee drinker every their lives and
Acquisition customer’s taste. day. may feel under
Milk tea producer • Afforda- • Loyalty Card
pressure from
• Injoy ble price and high working,
quality of food and studying etc.
beverages.
• Cups with
Key Resources Customized Zodiac Channels
• People Sign • Social Media
• Store • E – commerce
• Communica- • Direct to
tion Cosmic Space
• Coffee Café store
equipment • Leaflet
• Suppliers distribution
• Packaging and
Cups company
• Coffee and
teas are locally
sourced

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 Cost Structure Revenue Streams

• Product Cost
• Machinery • Price per cup usually start from 39-49 pesos for fruit tea and milk tea
• Fixed Cost while 69 – 99 pesos for coffees.
• Transportation of • For 49, customers can enjoy high quality drinks as well as
Supplier delicious snacks and pastries and a comfortable environment
• Packaging and Cups • Sales of Food and Beverages
• Cross- selling
• Charm Pricing

• Strategic Relationship

Caffeine brothers
• They are utilizing an online store based in Manila to deliver its products to its customers. The brothers are
committed to giving us a fresh and quality specialty coffee beans that are sourced from local coffee farmers
in the Philippines. Caffeine Brothers offers a lot of variety of coffee bean types such as Arabica, Liberica,
and Robusta, as well as coffee blends.

Plastic & Paper Cup Printing & Packaging Laguna

• They are the one who will supply our business Plastic Cups, Customized Cup Printing and at the same time
our packaging itself. They are the won who will make our brands presentable & stand out among others.

Injoy
• Our supplier of our Milktea blended InJoy brings the premium ingredients and cost-efficient milk tea
supplies and they are the one who will also provide the proper assistance for milk tea business starters.

• SWOT ANALYSIS

STRENGTHS WEAKNESSES
• High quality coffee brand served • New to market
• Good corporate culture • Low brand awareness
• High customer service • Strong existing competitors
• Offers a lot of variety of beverages. • Competitors that offer the same product
• Attractive store design
• Well trained and knowledgeable employee
• Accessible location of the shop

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 OPPORTUNITIES THREATS

• Special and Exclusive Offer • Being underpriced by another competitor

• Continually introduce new drinks and foods • Competitors providing more “value add”
• Add more product line extensions = more • Competitors targeting our key
coffee choices customers/segments
• Develop a customer relationship culture = • Product Inflation
learn names and orders • Natural Calamities/Disaster
• Attract new customers through special offers
• Build our brand awareness

• Products/Service

At Cosmic Space Café, we offer drinks and snacks that fit our purpose at affordable and reasonable
prices. Our products are made with the finest quality brands starting from our coffee beans, into milktea
and fruit tea powders to create premium blended drinks that customers want and love to purchase.
Furthermore, we ensure that the ingredients for our snacks are of excellent quality to create snacks that
customers would truly enjoy and find eye-pleasing.

Our coffee is made by first grinding the coffee beans and getting the espresso shot before mixing it
with the preferred blend of customers depending on what they ordered. This is where milk, sugar, syrups,
etc. are being added to get the perfect blend of their drink choices. If hot, it is served with a coffee cup
and saucer for them to enjoy. If iced/cold, the coffee is packed in a plastic cup sealed with our exclusive
brand name with logo, and straw.

As for milktea and fruit tea, they have similar procedures such as scooping the right amount of flavored
powder then adding milk and sugar, and continuously blending it in a blender. The amount of flavored
powder depends on the size of their order. It is also packed in a plastic cup sealed with our exclusive brand
name with logo, and straw.

Lastly, our snacks which include fries and mojos are cooked in a deep fryer to get that extra crisp and
crunch. Nachos is prepared on a plate together with ground pork, vegetables such as onions and tomatoes,
and a dressing to finish. Grilled cheese sandwich is also popular nowadays and it is a sandwich with a
cheese filling that is grilled for an extra toast. Mini pancakes are simple to make by just making the batter
or the pancake mixture first before pan-frying it into mini sizes (bite-sized pieces). It is topped with a syrup
of choice and decorated with our special zodiac signs. Our pastries include brownies which is baked from
goodness and rich chocolatey filling that is chewy and moist when served. Another pastry that we offer is
croffles which is a croissant that is put into a waffle maker. It is also served with a syrup of choice, and it is
very trendy which customers find attractive to.

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 MILK TEA COFFEE (hot or iced) FRUIT TEA SNACKS

Okinawa Aries (Americano) Leo (Lychee) Nachos

Wintermelon Café Libra (Café Latte) Pisces Fruit Mojos

(Passion Fruit)

Dark Constellation Hot/Iced Constellation Blueberry Fries

(Dark Choco) (Chocolate)

Scorpio’s Caramel Cancer Macchiato Kiwi Grilled

(Salted Caramel) (Caramel Macchiato) Cheese
Sandwich

Taurus (Taro) Café Mocha Sagittarius Mini

(Strawberry) Pancakes

Matcha Mango Croffles

Capricorn & Cream Aquarius Brownies

(Cookies & Cream) (Watermelon)

Red Virgo (Red Lemon

Velvet)

Gemini’s Apple
(Green Apple)

• Intellectual Property

The DTI registration provides legal identity to a business and is not a license or permit to run a business.
To operate a business, you'll need to secure a business permit and other related documents from the local
government unit where your business is located.

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 COSMIC SPACE CAFÉ

Images of Cosmic Space Cafe’s DTI Registration

5
 • Location

The Cosmic Space Café. is located at Bliss Road, Kalayaan village, Brgy. 201, Pasay City.

Image of the Location of Cosmic Space Cafe

• Traffic Pattern

One of the factors that influences a customer's decision to make another purchase or engage
in repeat business is the location's accessibility. Cosmic Space Café is located at Bliss Road, Kalayaan
Village, Brgy. 201 Pasay City. If you live in Pasay, you can take a jeep going to "KANAN" Merville at the
Heritage Hotel, where the jeep makes a U-turn. It will take you about 30-45 minutes to get there.
However, if you have a car or motorcycle, you can travel faster by using the Tramo Pasay bypass, which
will take you there in 25 to 30 minutes.

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 • Legal Structure

Cosmic Space Café is formed through partnership specifically limited liability company since all six
owners enter an agreement to create and operate the business for a profit, and this structure protects
the owners from personal responsibility for its debts and liabilities. The owners have equal right on its
management and contribute funds, skills and labor to it meaningfully. We also share the costs and profits
from doing business which the profits are distributed evenly among ourselves specifically 16.6% of shares.

ARTICLES OF PARTNERSHIP
of
COSMIC SPACE CAFÉ

KNOW ALL MEN BY THESE PRESENTS:

That we, Ramil P. Bastian, Angela L. Barron, Trisha Joy S. Baay, Leanna Ashley De Leon, Melchor E.
Nono Jr., Jules Anne M. Rabino, all Filipinos, of legal ages, and residents of Metro Manila, NCR,
Philippines, have on this day, covenanted to establish a partnership, in accordance with the laws of the
Republic of the Philippines;

AND WE HEREBY CERTIFY:

1. That the names and addresses of the respective partners are as follows:

Name Address

Ramil P. Bastian Sambakai Kalayaan Brgy. 201, Pasay City

Angela L. Barron 204 R.N Ascano Street Malibay, Pasay City
Trisha Joy S. Baay 153A Road 7 Pildera II NAIA, Pasay City
Leanna Ashley De Leon 299 Road 6 Pildera II NAIA, Pasay City
Melchor E. Nono Jr. Blk. 38 Lot 15 Haggai St. Annex 35 Better Living,
Parañaque City
Jules Anne M. Rabino 61 Sitio Malaya Brgy. Merville, Parañaque City

2. That the name of this partnership shall be Cosmic Space Café and it shall exist for three (3) years
from the execution of this instrument, unless the partners mutually agree in writing to a shorter period.
Should the partnership be terminated by unanimous vote, the assets and cash of the partnership shall
be used to pay all creditors, with the remaining amounts to be distributed to the partners according to
their proportionate share.

3. That the capital of this partnership shall be one million, six hundred thousand pesos (P1,600,000.00),
Philippine Currency, broken down, in contributions, as follows:

Name of Partner Contribution

Ramil P. Bastian P266,666.66

Angela L. Barron P266,666.66

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 Trisha Joy S. Baay P266,666.66
Leanna Ashley De Leon P266,666.66
Melchor E. Nono Jr. P266,666.66
Jules Anne M. Rabino P266,666.66

The partnership shall maintain a capital account record for each partner; should any partner's capital
account fall below the agreed to amount, then that partner shall (1) have his share of partnership profits
then due and payable applied instead to his capital account; and (2) pay any deficiency to the partnership
if his share of partnership profits is not yet due and payable or, if it is, his share is insufficient to cancel
the deficiency.

4. That the purpose(s) for which this partnership is established (is/are) as follows: operate a business
for a profit and are personally liable for its debts and liabilities.

5. The partners shall provide their full-time services and best efforts on behalf of the partnership. No
partner shall receive a salary for services rendered to the partnership. Each partner shall have equal
rights to manage and control the partnership and its business. Should there be differences between the
partners concerning ordinary business matters, a decision shall be made by unanimous vote.

6. That the profits and losses shall be divided among the partners pro rata, in proportion to their
respective contributions.

7. In the event a partner withdraws or retires from the partnership for any reason, including death, the
remaining partners may continue to operate the partnership using the same name.

8. No partner shall transfer interest in the partnership to any other party without the written consent of
the remaining partner(s). The remaining partner(s) shall pay the withdrawing or retiring partner, or to
the legal representative of the deceased or disabled partner, the value of his interest in the partnership,
or (a) the sum of his capital account, (b) any unpaid loans due him, (c) his proportionate share of accrued
net profits remaining undistributed in his capital account, and (d) his interest in any prior agreed
appreciation in the value of the partnership property over its book value. No value for good will shall be
included in determining the value of the partner's interest.

9. A partner who retires or withdraws from the partnership shall not directly or indirectly engage in a
business which is or which would be competitive with the existing or then anticipated business of the
partnership for a period of three (3) years within the City/Province of Metro Manila, NCR where the
partnership is currently doing or planning to do business.

IN WITNESS WHEREOF, we have hereunto set our hands this at ,

Philippines

(SIGNATURES OF PARTNERS)

SIGNED IN THE PRESENCE OF:

(ACKNOWLEDGMENT)

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 LEASE CONTRACT

KNOW ALL MEN BY THESE PRESENTS:

This CONTRACT OF LEASE is made and executed at the City of Pasay, this day of 20th day of May, 2028,
by and between:

(NAME OF LESSOR), of legal age, single/married to (Name of spouse if any), Filipino, and with
residence and postal address at (Kalayaan Brgy. 201, Pasay City), hereinafter referred to as the LESSOR.

-AND-

(RAMIL P. BASTIAN), Filipino and with residence and postal address at (Sambakai Kalayaan Brgy.
201, Pasay City), hereinafter referred to as the LESSEE.

WITNESSETH; That

WHEREAS, the LESSOR is the owner of THE LEASED PREMISES, a residential property situated at
(Address of property to be leased);

WHEREAS, the LESSOR agrees to lease-out the property to the LESSEE and the LESSEE is willing to
lease the same;

NOW THEREFORE, for and in consideration of the foregoing premises, the LESSOR leases unto the
LESSEE and the LESSEE hereby accepts from the LESSOR the LEASED premises, subject to the following:

TERMS AND CONDITIONS

1. PURPOSES: That premises hereby leased shall be used exclusively by the LESSEE for residential
purposes only and shall not be diverted to other uses. It is hereby expressly agreed that if at any time
the premises are used for other purposes, the LESSOR shall have the right to rescind this contract
without prejudice to its other rights under the law.

2. TERM: This term of lease is for ONE (1) YEAR. from (Date) to (Date) inclusive. Upon its expiration,
this lease may be renewed under such terms and conditions as me be mutually agreed upon by both
parties, written notice of intention to renew the lease shall be served to the LESSOR not later than seven
(7) days prior to the expiry date of the period herein agreed upon.

3. RENTAL RATE: The monthly rental rate for the leased premises shall be in PESOS: Forty-five thousand five
hundred pesos (P 45,500.00), Philippine Currency. All rental payments shall be payable to the LESSOR.

4. DEPOSIT: That the LESSEE shall deposit to the LESSOR upon signing of this contract and prior to
move-in an amount equivalent to the rent for THREE (3) MONTHS or the sum of PESOS: One hundred
thirty-six thousand five hundred (P 136,500.00), Philippine Currency. wherein the two (2) months deposit
shall be applied as rent for the 11th and 12th months and the remaining one (1) month deposit

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shall answer partially for damages and any other obligations, for utilities such as Water, Electricity,
CATV, Telephone, Association Dues or resulting from violation(s) of any of the provision of this contract.

5. DEFAULT PAYMENT: In case of default by the LESSEE in the payment of the rent, such as when the
checks are dishonored, the LESSOR at its option may terminate this contract and eject the LESSEE. The
LESSOR has the right to padlock the premises when the LESSEE is in default of payment for One (1)
month and may forfeit whatever rental deposit or advances have been given by the LESSEE.

6. SUB-LEASE: The LESSEE shall not directly or indirectly sublet, allow or permit the leased premises
to be occupied in whole or in part by any person, form or corporation, neither shall the LESSEE assign
its rights hereunder to any other person or entity and no right of interest thereto or therein shall be
conferred on or vested in anyone by the LESSEE without the LESSOR'S written approval.

7. PUBLIC UTILITIES: The LESSEE shall pay for its telephone, electric, cable TV, water, Internet,
association dues and other public services and utilities during the duration of the lease.

8. FORCE MAJEURE: If whole or any part of the leased premises shall be destroyed or damaged by fire,
flood, lightning, typhoon, earthquake, storm, riot or any other unforeseen disabling cause of acts of God,
as to render the leased premises during the term substantially unfit for use and occupation of the
LESSEE, then this lease contract may be terminated without compensation by the LESSOR or by the
LESSEE by notice in writing to the other.

9. LESSOR'S RIGHT OF ENTRY: The LESSOR or its authorized agent shall after giving due notice to the
LESSEE shall have the right to enter the premises in the presence of the LESSEE or its representative at
any reasonable hour to examine the same or make repairs therein or for the operation and maintenance
of the building or to exhibit the leased premises to prospective LESSEE, or for any other lawful purposes
which it may deem necessary.

10. EXPIRATION OF LEASE: At the expiration of the term of this lease or cancellation thereof, as herein
provided, the LESSEE will promptly deliver to the LESSOR the leased premises with all corresponding
keys and in as good and tenable condition as the same is now, ordinary wear and tear expected devoid
of all occupants, movable furniture, articles and effects of any kind. Non-compliance with the terms of
this clause by the LESSEE will give the LESSOR the right, at the latter's option, to refuse to accept the
delivery of the premises and compel the LESSEE to pay rent therefrom at the same rate plus Twenty-
Five (25) % thereof as penalty until the LESSEE shall have complied with the terms hereof. The same
penalty shall be imposed in case the LESSEE fails to leave the premises after the expiration of this
Contract of Lease or termination for any reason whatsoever.

11. JUDICIAL RELIEF: Should any one of the parties herein be compelled to seek judicial relief against
the other, the losing party shall pay an amount of One Hundred (100) % of the amount clamed in the
complaint as attorney's fees which shall in no case be less than P50,000.00 pesos in addition to other
cost and damages which the said party may be entitled to under the law.

12. This CONTRACT OF LEASE shall be valid and binding between the parties, their successors-in-interest
and assigns.

IN WITNESS WHEREOF, parties herein affixed their signatures on the date and place above written.

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 • Profit and Loss Statement

COSMIC SPACE CAFÉ

Profit and Loss Statement
2028
Revenue ₱66,730,000
Cost of Goods Sold ₱7,022,400
Gross Profit ₱59,707,600

Operating Expenses
Ingredients ₱2,304,000
Utility Bills ₱240,000
Advertising ₱48,000
Internet ₱50,256
Packaging ₱4,442,400
Gas Expenses ₱36,000
Salaries and Wages ₱139,949
Rent Expenses ₱546,000
Insurance ₱171,576
Employee Benefits ₱753,240
Depreciation ₱35,833
(Furniture, Fixture, Supply, Equipment)

Total Operating Expenses ₱8,767,254

Operating Profit ₱50,940,346

Income before taxes ₱57,962,746

Taxes ₱1,744,854

Net Income ₱56,217,892

Cosmic Space Café’s revenue for the first year is ₱66,730,000 and the cost of goods
sold is ₱7,022,400 which makes the gross profit of ₱59,707,600. The total operating expenses
both variable and fixed costs is ₱8,767,254 so our operating profit becomes ₱50,940,346. Our
income before taxes is ₱57,962,746 and the taxes is ₱1,744,854 which makes our net income
₱56,217,892.

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