STATEMENT OF PURPOSE

“You can’t connect the dots looking forward; you can only connect them looking backwards.”

-Steve Jobs.

Greetings, myself Kishan Baldha. I am basically from Rajkot, Gujarat, India. I want to build a career in
Business because my father himself is a businessman. By observing my father from my childhood how
he manages people, makes wise decisions, and works very hard to broaden all businesses effectively, my
entrepreneurial spirit was nurtured in me. My father has a business related to Agriculture and Metal
casting, in the metal casting unit my father exports 70% of the whole production to different countries
all over the globe. So that I would like to pursue a career in the international business and after
completing my master’s with 1 or 2-year job experience then I want to join my father’s business and
expand my father’s business with my skills and knowledge.

I studied throughout in English Medium and I have completed my S.S.C. (Secondary school certification)
in March – 2016 from Dholakiya School and I have completed my H.S.C.( Higher secondary certification)
in March – 2018 from Pathak School, both schools are affiliated with Gujrat Secondary and Higher
Secondary Education Board (G.S.&H.S.E.B.). I choose the science stream in H.S.C because I was curious
about agriculture and I want to gain more knowledge. After schooling, I gain more interest in agriculture
and liked to seek more in-depth knowledge about agriculture also my father has an agriculture business
so we both decided to choose a Bachelor of Science(honors) in agriculture and I completed my
bachelor’s in March – 2022 from the parul university Vadodara, Gujrat. It is a reputed university in India.

I participated in a trade fair (a college-level small business venture that aims to provide real-world
experience for college students) and it was a valuable experience for me. We bought products from
wholesalers and sold them to customers. This was the first time I saw such large amounts of money
transferring hands. And I realized the importance of accounting skills lest someone might pocket the
profits from themselves. I enjoyed the experience so much that I decided to further improve my skills by
mastering economics and specifically accounts and finance.

Economics, finance, and accounts became my keen interest because of my real-life business experience
at the trade fair. It satisfied my curiosity concerning how the market works in real life and how financial
accounts play a major role in business. The subject also broadened my vision by teaching me that
economics is not limited to what is happening in business but also includes the importance of personal
importance in business.
We had four projects wherein we had to make industrial visits for 15 days and make project reports as a
part of the BBA curriculum. I learned about the business administration and human resource
management. I passed with distinction. This was the major add-on to my interests in economics and
finance & accounting.

I believe that the higher education program I seek will equip me with the necessary skills that will allow
me to think beyond the fundamental rational assumptions of economic theory and will help me resolve
the puzzle. The results of the study will not only help answer my questions, but will have practical usage
to analyze market power in depth, design anti-trust policy, measure collusion and act as reference for
regulatory decision making.

Moreover, in today's machine age, every market is customizing itself with the customer needs, and each
company within an industry is behaving in a unique way, rendering obsolete the assumption that the
behaviour of the firms is rational. I would like to closely analyze this irrationality, and model this
behaviour to generalize the decision making process of a firm. It is erroneous to assume that mere
threat of entry will lead to a change in market structure.

One of the most attractive features of Economics department at London Metropolitan University is the
focus on Accounting and Finance aspects for conducting Economic research and Finance analysis. And
also on the basis of review given by my relatives staying in London really motivated me to be a part of
London Metropolitan University.

To conclude, in this quizzical world of irrationality, I want to focus on the randomness of firms and make
sense of how they actually behave under disparate industries, rather than how they should behave.

Yours Faithfully,

ARJUN MEHTA