Republic of the Philippines

Department of Education
DIVISION OF ORIENTAL MINDORO

THIRD QUARTER EXAMINATION IN ENTREPRENEURSHIP 12

Directions: Read each question carefully and choose the letter of the correct answer.
1. It is the process of designing, launching and running a new business, which is often initially
a small business, or as the "capacity and willingness to develop, organize and manage a
business venture along with any of its risks to make a profit.
A. Entrepreneurship B. Business Man C. Manager D. Proprietor

2. Which is NOT the basic benefits of entrepreneurship?

A. It decreases social conflict and political unrest.
A. It increases social conflicts and political unrest.
B. It controls the local wealth and balances regional development.
C. It produces more jobs that equate to an increase in national income.

3. The Buyer and seller come together. Which is the result?

A. A market will then ebb. C. A market will then exit.
B. A market will then end. D. A market will then exist.

4. A market can be physical and non-physical or virtual. How is this possible?

A. A market can be Actual and non-actual.
B. A market can be Local and non-local location.
C. A market can be a material and non-material type.
D. A market can be a place or seen through the internet.

5. Which is not true about entrepreneurs?

A. Entrepreneurs are not born but made C. Entrepreneurs are gamblers
B. Anyone can start a business D. Age is no barrier in entrepreneurship

6. Which of the following is not an objective of a business plan?

A. Helps determine the viability of your enterprise C. Helps you obtain financing
B. Guides you as you plan and organize business D. None of the given choices

7. A potential market must be identified. Why must it be identified?

A. This part of the population shows interest in the buyer.
B. This part of the population shows interest in the regularity of sales.
C. This part of the population shows interest in the total manufacture.
D. This part of the population shows interest in the product or service.

8. People still go to stores or places to buy. What market exist in this practice?
A. alternative market C. direct-order market
B. open-close market D. physical type market

9. The old idea of a market still happens. Which is a false market statement?
A. A place where buyer and seller transact is a market.
B. Each time a buyer and seller transact there is a market.
C. Telecommunication and online transactions make a market.
D. Virtual is an old idea of businesses transacting in a market.

10. The market is with products and services. Why is market analysis done?
A. Know the estimate on their success.
B. Know the finalized on their success.
C. Know the generations on their success.
D. Know the happenings on their success.
10. Marketing is a business decision. Why is this decision important?
A. It includes meeting limits. C. It includes meeting a need.
B. It includes meeting an offer D. It includes meeting a venture.

11. Entrepreneurs identify needs. Why do they identify needs?

A. Needs are challenges C. Needs are necessities.
B. Needs are opportunities. D. Needs are with solutions.

12. Entrepreneurs face the needs. How do entrepreneurs face needs?

A. Choices are provided. C. Resource are provided.
B. Processes are provided. D. Solutions are provided.

13. This quality of entrepreneur describes the ability to push and push toward the finish line,
even if the finish line seems comically out of reach.
A. Opportunity seeking C. Risk taking
B.persistence D. Goal Setting

14. First in the 3S for business is seek. What is to seek in business?

A. Search for the right need as a chance in business.
B. Search for the right need as a change in a business.
C. Settling for the right need as a channel in a business.
D. Settling for the right need as a chanting in a business.

15. There are commonly proven ways of knowing the environment for business. Which is false in
this case?
A. Advertisement and observation C. Keeping a fixed idea and settling.
B. Interviews or survey and reading D. Sharing ideas with others to discuss.

16. Which is not true about entrepreneurs?

A. Entrepreneurs are not born but made C. Entrepreneurs are gamblers
B. Anyone can start a business D. Age is no barrier in entrepreneurship

17. Many solutions are possible for business. What should be done?
A. Select all solutions. C. Select the best solution.
B. Select the common solution. D. Select the dearest solution.

18. The business is with customer requirements. Which is false in this case?
A. Customers determine characteristics and specifications.
B. Keep their trust to rely on the quality you provide to customers.
C. What the buyers say is a customer requirement in any business.
D. You as the entrepreneur should be the expert to be followed by all.

19. Screen to Select the best and make a prototype of your product or service. Which is false in
this case?
A. Mutual benefit for your business and the community.
B. Prototype the product or service based on the screening.
C. Representation of the actual product or service is a prototype.
D. Take all the possibility to be done in the business for your satisfaction.

20. Which of the following is the greatest description of USP?

A. A marketing technique presenting a unique product.
B. A marketing technique that makes clients satisfied.
C. A marketing technique that makes clients unsatisfied.
D. A marketing technique that suggests that the product deals unique

21. It is the best way to identify the uniqueness of the product or service.
A. 7Ps B. PEST C. SWOT Analysis D. 8Ps
22. It is the strategic functions involved in identifying and appealing to particular groups of
consumer, often including activities such as advertising, branding, pricing, and sales.
A. USP B. Marketing C. Value Proposition D. SWOT Analysis

23. Which element of the marketing mix involves decisions related to product design, branding,
packaging, and features?
A. Price B. Place C. Product D. Promotion

24. Pricing decisions in the marketing mix are influenced by various factors. Which of the
following is not a factor affecting pricing decisions?
A. Competition B. Production costs C. Government regulations D. Product color

25. What does the "price" element of the marketing mix primarily impact?
A.Product features B. Profit margins C. Advertising methods D. Distribution channels
26. Management is determining whether or not to offer the total line of clothing. This is an
example of which marketing mix element?
A. Place B. Product C. Promotion D. Price

27. Gaisano Corporation conducts wide-ranging research to define the efficient cost to transport
their products. This is which component of the marketing mix?
A. Place B. Product C. Promotion D. Price

28. Communication used to update, encourage, and prompt customers about the product or
services of the company.
A. Place B. Product C. Promotion D. Price

29. Mrs. Villar prefers to position her new store in Freedom Park. This is an example of which
marketing mix element?
A. Place B. Product C. Promotion D. Price

30. Store ko ‘to decides to have a television commercial. This is an example of

which marketing mix element?
A. Place B. Product C. Promotion D. Price

31. Which of the following elements is typically included in a business plan?

A. Marketing strategies
B. Historical weather data
C. Employee payroll details
D. Famous quotes about success

32. What is the primary goal of brand management?

A. To outsource marketing tasks
B. To decrease customer satisfaction.
C. To increase shareholder dividends.
D. To establish a strong brand identity and equity.

33. Advertising promotions can help to make name recognition of the products
but brands are not sustained by advertising but by the
A. Product Mix B. Brand Experience C. Promotion D. Data

34. It is an idea to mark emotional connection among products, business and their clienteles as
well as with competitors.
A. Brand name B. Brand image C. Brand management D. Brand Experience

35. What is the significance of a brand's target audience in brand management?

A. It helps determine the brand's color scheme.
B. It dictates the price of the brand's products.
C. It influences the legal protection of the brand.
D. It guides the development of marketing strategies and messages.
36. This part of a business plan gives the overview of the product / service.
A. Executive Summary C. Financial Plan
B. Company Description D. Product/ Service

37. A written document describing the nature of the business, the sales and marketing strategy
and finance background.
A. Feasibility Study B. Research papers C. Action Research D. Business plan
38. Below are the purposes of business plan EXCEPT for one:
A. A business plan aims for something which depends solely on many other people and
circumstances for its attainment.
B. A business plan explains the idea behind your business and spells out how your product
or service will be produced and sold.
C. A business plan sets specific objectives and describes how your business expects to
achieve them.
D. A business plan describes the backgrounds and experience of the leadership team of the
business.

39. Sir Ariel created brochures and flyers in promoting his business. What part of business plan
does brochures and flyers locate?
A. Product and service C. Strategy and implementation
B. Organizational team D. Market Analysis

40. Your price should be high enough to make a profit and low enough to encourage people to
buy it. What the statement means?
A. The price depends on the product. C. The price depends on the people
B. The price depends on the place. D. All of the given option.

41. Management function and principle plays a very vital role in running a business. What
principle of planning specifies that the objective of an entrepreneur should match the needs
of the society?
A. Must be realistic C. must focus on dealing with crisis
B. Must be based on felt needs D. must start with simple project

42. Mang Alfredo wanted to put up small business in San Vicente, Alcala, Pangasinan. Based on
his survey, most of the population are dual-income families leaves them less time to cook
their food. If you are him, what business are you going to put up?
A. Sari-sari store B. carinderia C. Cofee shop D. Investment plan

43. It is the study of how money is managed and the actual process of acquiring needed funds.
A. Marketing B. sales C. finance D. operation management

44. How would you foster innovation of the product if you partner in a business will not have
any idea on the food industry? What will you do to improve his ability in business?
A. Study B. undergo training C. ask assistance for help D. none of these

45. Which fast-food chain's tagline is "I'm lovin' it"?

A. KFC B. McDonald's C. Burger King D. Wendy's

46. Which company uses the tagline "Melts in your mouth, not in your hands"?
A. Hershey's B. Snickers C. M&M's D. Skittles

47. Which company's tagline is "Finger Lickin' Good"?

A. Domino's Pizza B. Papa John's C. Pizza Hut D. KFC

48. Which company's tagline is "0bey your thirst’’?

A. Coca-Cola B. Sprite C. Royal D. C2

49. Which company's tagline is “Batang may laban”?

A. Bonakid B. Bear-brand C. Milo D. Kopiko

50. Which company's tagline is “Connecting people”?

A. Samsung B. Nokia C. Iphone D. Acer