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  • DR Mohmed Unrelated

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    1) The director of public relations will focus on developing an integrated digital public relations strategy centered around social media platforms like Facebook, LinkedIn, Twitter, and Instagram to reach target audiences. 2) Clear, concise messages must be used across all platforms to build the company's reputation and address issues for customers. 3) Influencers who have a large engaged following on social media will be identified and relationships will be built with them over time to strengthen public relations efforts. 4) Regular participation in social media through posts and responses is essential for successful digital public relations by creating an informative media presence and direct engagement.

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    dr mohmed unrelated (1)

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    1) The director of public relations will focus on developing an integrated digital public relations strategy centered around social media platforms like Facebook, LinkedIn, Twitter, and Instagram to reach target audiences. 2) Clear, concise messages must be used across all platforms to build the company's reputation and address issues for customers. 3) Influencers who have a large engaged following on social media will be identified and relationships will be built with them over time to strengthen public relations efforts. 4) Regular participation in social media through posts and responses is essential for successful digital public relations by creating an informative media presence and direct engagement.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
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    3 views2 pages

    DR Mohmed Unrelated

    Uploaded by

    omar hany
    1) The director of public relations will focus on developing an integrated digital public relations strategy centered around social media platforms like Facebook, LinkedIn, Twitter, and Instagram to reach target audiences. 2) Clear, concise messages must be used across all platforms to build the company's reputation and address issues for customers. 3) Influencers who have a large engaged following on social media will be identified and relationships will be built with them over time to strengthen public relations efforts. 4) Regular participation in social media through posts and responses is essential for successful digital public relations by creating an informative media presence and direct engagement.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 2

    ‫‪Machine Translated by Google‬‬

    ‫ﻋﻤﺮ ﻫﺎﻧ ﻲ ﺟﻤﻌ ﺔ‬ ‫‪202102946‬‬

    ‫ﺘﻮر‪ :‬ﻣﺤﻤﺪ اﻟﻜﺎﺷﻒ‬


    ‫ﻟﻠﺪﻛ‬
    ‫**وﺟﻬ ﺔ ﻧﻈﺮ ﻣﺪﻳﺮ اﻟﻌﻼﻗﺎ ت اﻟﻌﺎﻣ ﺔ **‬

    ‫ﺑﻴ ﺔ‪،‬‬
    ‫ﺑﻨﺎءﺳﻤﻌ ﺔ إﻳﺠﺎ‬
    ‫ﺘﻨﻈﻴﻤﻴ ﺔ‪ ،‬و‬
    ‫ﺑﺸﻜﻞ ﻓﻌﺎل‪ ،‬وإدارة اﻷزﻣﺎ ت اﻟ‬‫ﺘﺞ ﺟﺪﻳﺪ‬
    ‫ﺘﺎج إﱃ إﻃﻼق ﻣﻨ‬
    ‫ﻛﻤﺪﻳﺮ ﻋﻼﻗﺎ ت ﻋﺎﻣ ﺔﻳﻌﻤﻞ ﻓ ﻲ ﺷﺮﻛ ﺔﺗﺤ‬

    ‫ﺘﻜﺎﻣﻠ ﺔﺗﺮﻛﺰ ﻋﲆ ﻣﺎﻳﻠ ﻲ‪:‬‬


    ‫ﺗﻴﺠﻴ ﺔ ﻋﻼﻗﺎ ت ﻋﺎﻣ ﺔ رﻗﻤﻴ ﺔ ﻣ‬
    ‫ﺘﺮا‬
    ‫ﺘﻄﻮﻳﺮ اﺳ‬
    ‫ﺑ‬‫ﺳﺄﻗﻮم‬

    ‫**اﻟﻤﻨﺼﺎ ت**‬

    ‫ﺘﺮوﻧ ﻲ‬
    ‫ﻣﻮﻗﻊ إﻟﻜ‬

    ‫ﺑﺎﻟﻤﻌﻠﻮﻣﺎ ت‬‫ﺑﺸﻜﻞ ﺟﻴﺪ وﻏﻨﻴ ﺔ‬‫ﺘﺮوﻧ ﻲ ﻟﻠﺸﺮﻛ ﺔ ﻫﻮ اﻟﻤﺤﻮر اﻟﻤﺮﻛﺰي ﻟﺠﻤﻴﻊ أﻧﺸﻄ ﺔ اﻟﻌﻼﻗﺎ ت اﻟﻌﺎﻣ ﺔ‪.‬ﻳﺠ ﺐ أنﺗﻜﻮن ﻣﺼﻤﻤ ﺔ‬
    ‫اﻟﻤﻮﻗﻊ اﻹﻟﻜ‬

    ‫ﺘﻨﻘﻞ‪.‬‬
    ‫وﺳﻬﻠ ﺔ اﻟ‬
    ‫ﺘﻤﺎﻋ ﻲ‬
    ‫ﺘﻮاﺻﻞ اﻻﺟ‬
    ‫وﺳﺎﺋﻞ اﻟ‬

    ‫ﺑﻨﺎء‬
    ‫ﺋﻴ ﺴﻴ ﺔ و‬
    ‫ﺜﻞ ‪Facebook‬و ‪LinkedIn‬و ‪Twitter‬و‪ margatsnI‬ﺿﺮورﻳ ﺔ ﻟﻠﻮﺻﻮل إﱃ اﻟﺠﻤﺎ ﻫﻴﺮ اﻟﺮ‬
    ‫ﺘﻤﺎﻋﻴ ﺔ ﻣ‬
    ‫ﺗﻌﺪ ﻣﻨﺼﺎ ت اﻟﻮﺳﺎﺋﻂ اﻻﺟ‬

    ‫ﺛﺮﻳﻦ‪.‬‬
    ‫اﻟﻌﻼﻗﺎ ت ﻣﻊ اﻟﻤﺆ‬

    ‫**اﻟﺮﺳﺎﺋﻞ**‬

    ‫ﺒﺮ ﺟﻤﻴﻊ اﻟﻤﻨﺼﺎ ت‪.‬ﻳﺠ ﺐ أنﺗﻜﻮن واﺿﺤ ﺔ‬


    ‫ﺘ ﺴﻘ ﺔ ﻋ‬
    ‫ﺘﻜﺎﻣﻠ ﺔ ﻣ‬
    ‫ﺗﻴﺠﻴ ﺔ اﻟﻌﻼﻗﺎ ت اﻟﻌﺎﻣ ﺔ اﻟﺮﻗﻤﻴ ﺔ اﻟﻤ‬
    ‫ﺘﺮا‬
    ‫ﺑﺎﺳ‬‫ﻳﺠ ﺐ أنﺗﻜﻮن اﻟﺮﺳﺎﺋﻞ اﻟﺨﺎﺻ ﺔ‬

    ‫ﺘﻬﺪف‪.‬‬
    ‫ﺑﺎﻟﺠﻤﻬﻮر اﻟﻤ ﺴ‬‫وﻣﻮﺟﺰة وذا ت ﺻﻠ ﺔ‬

    ‫ﺒ ﺔ ﻹدارة اﻷزﻣﺎ ت‪،‬ﻳﺠ ﺐ أنﺗﻜﻮن‬


    ‫ﺑﺎﻟﻨ ﺴ‬‫ﺘﺞ‪ ،‬وﻛﻴﻒﺳﻴﺤﻞ ﻣﺸﻜﻠ ﺔ ﻟﻠﻌﻤﻼء‪.‬‬
    ‫ﻳﺠ ﺐ أنﺗﺮﻛﺰ اﻟﺮﺳﺎﺋﻞ ﻋﲆ اﻟﻤﻴﺰا ت واﻟﻔﻮاﺋﺪ اﻟﻔﺮﻳﺪة ﻟﻠﻤﻨ‬

    ‫ﺑﻘﺎء اﻟﺠﻤﻬﻮر ﻋﲆ اﻃﻼع‪ .‬ل‬


    ‫اﻟﺮﺳﺎﺋﻞ ﺷﻔﺎﻓ ﺔ وﺻﺎدﻗ ﺔ‪ ،‬وﻳﺠ ﺐ أنﺗﺮﻛﺰ ﻋﲆ إ‬
    ‫‪Machine Translated by Google‬‬

    ‫ﺑﺮاز ﻧﻘﺎط ﻗﻮة اﻟﺸﺮﻛ ﺔ وﻗﻴﻤﻬﺎ‪.‬‬


    ‫ﺑﻴ ﺔ وﻃﻤﻮﺣ ﺔ‪ ،‬وﻳﺠ ﺐ أنﺗﺮﻛﺰ ﻋﲆ إ‬
    ‫ﺒﻨﺎء اﻟ ﺴﻤﻌ ﺔ‪،‬ﻳﺠ ﺐ أنﺗﻜﻮن اﻟﺮﺳﺎﺋﻞ إﻳﺠﺎ‬
    ‫ﻟ‬

    ‫ﺛﺮون **‬
    ‫**اﻟﻤﺆ‬

    ‫ﺒﺮ‬
    ‫ﺘﻤﺎﻋ ﻲ وﻏﻴﺮ ﻫﺎ ﻣﻦ اﻟﻤﻨﺼﺎ ت ﻋ‬
    ‫ﺘﻮاﺻﻞ اﻻﺟ‬
    ‫ﺑﻌﻴﻦ ﻋﲆ وﺳﺎﺋﻞ اﻟ‬
    ‫ﺘﺎ‬
    ‫ﺘﻔﺎﻋﻞ ﻣﻦ اﻟﻤ‬
    ‫ﺒﻴﺮ وﻣ‬
    ‫ﺛﺮون ﻫﻢ اﻷﺷﺨﺎص اﻟﺬﻳﻦ ﻟﺪﻳﻬﻢ ﻋﺪد ﻛ‬
    ‫اﻟﻤﺆ‬

    ‫ﺗﻴﺠﻴ ﺔ ﻋﻼﻗﺎ ت ﻋﺎﻣ ﺔ‪.‬‬


    ‫ﺘﺮا‬
    ‫ﺘﺮﻧ ﺖ‪.‬ﻳﻤﻜﻦ أنﺗﻜﻮن رﺻﻴﺪا ﻗﻴﻤﺎﻷي اﺳ‬
    ‫اﻹﻧ‬

    ‫ﺘﻮاﺻﻞ ﻣﻊ‬
    ‫ﺑﺎﻟ‬‫ﺑﻌﺪ ذﻟﻚ‬‫ﺒﺤ ﺚ اﻟﻴﺪوي‪.‬ﺳﺄﻗﻮم‬
    ‫ﺘﻤﺎﻋ ﻲ واﻟ‬
    ‫ﺘﻤﺎع اﻻﺟ‬
    ‫ﺘﺨﺪم ﻣﺠﻤﻮﻋ ﺔ ﻣﻦ أدوا ت اﻻﺳ‬
    ‫ﺛﺮﻳﻦ ذوي اﻟﺼﻠ ﺔ‪ ،‬اﺳ‬
    ‫ﺘﺤﺪﻳﺪ اﻟﻤﺆ‬
    ‫ﻟ‬

    ‫ﺑﻤﺮور اﻟﻮﻗ ﺖ‪.‬‬‫ﺑﻨﺎء ﻋﻼﻗﺎ ت ﻣﻌﻬﻢ‬


    ‫ﺛﺮﻳﻦ و‬
    ‫اﻷﺷﺨﺎص اﻟﻤﺆ‬

    ‫ﺒﺎط**‬
    ‫ﺗ‬‫**ار‬

    ‫ﺘﻤﺎﻋ ﻲ واﻟﺮد ﻋﲆ‬


    ‫ﺘﻮاﺻﻞ اﻻﺟ‬
    ‫ﺘﻈﺎم ﻋﲆ وﺳﺎﺋﻞ اﻟ‬
    ‫ﺑﺎﻧ‬‫ﺗﻴﺠﻴ ﺔ ﻋﻼﻗﺎ ت ﻋﺎﻣ ﺔ رﻗﻤﻴ ﺔ ﻧﺎﺟﺤ ﺔ ﻣﻦ ﺧﻼل اﻟﻨﺸﺮ‬
    ‫ﺘﺮا‬
    ‫ﺗﻌﺪ اﻟﻤﺸﺎرﻛ ﺔ أﻣ ًﺮا ﺿﺮورﻳًﺎﻷي اﺳ‬

    ‫ﺘﻮى إﻋﻼﻣ ﻲ وﺟﺬا ب‬


    ‫ﺒﺮاء وإﻧﺸﺎء ﻣﺤ‬
    ‫ﺒﺎﺷﺮة ﻣﻊ اﻟﺨ‬
    ‫ﺑﺔ ﻣ‬
    ‫ﺘﻀﺎﻓ ﺔ ﺟﻠ ﺴﺎ ت أﺳﺌﻠ ﺔ وأﺟﻮ‬
    ‫ﺑﻘﺎ ت واﻟﻬﺪاﻳﺎ واﺳ‬
    ‫ﺘﻌﻠﻴﻘﺎ ت واﻷﺳﺌﻠ ﺔ وإﺟﺮاء اﻟﻤ ﺴﺎ‬
    ‫اﻟ‬

    ‫ﺘﻪ‬
    ‫وﻣﺸﺎرﻛ‬

    ‫**إدارة اﻷزﻣﺎ ت**‬

    ‫ﺗﻘﻴﻴﻢ اﻟﻮﺿﻊ‪.‬‬
    ‫ﺘﻌﺮف ﻋﲆ اﻷزﻣ ﺔ و‬
    ‫‪1.‬اﻟ‬

    ‫ﺒﻠﻴ ﺔ‪.‬‬
    ‫ﺘﻘ‬‫ﺗﺼﺎﻻ ت اﻷزﻣﺎ ت اﻟﻤ ﺴ‬
    ‫‪2.‬وﺿﻊ ﺧﻄ ﺔ ا‬

    ‫ﺑﻄﺮﻳﻘ ﺔ ﺷﻔﺎﻓ ﺔ‪.‬‬


    ‫ﺋﻴ ﺴﻴﻴﻦ ﻓ ﻲ اﻟﻮﻗ ﺖ اﻟﻤﻨﺎﺳ ﺐ و‬
    ‫ﺘﻮاﺻﻞ ﻣﻊ أﺻﺤﺎ ب اﻟﻤﺼﻠﺤ ﺔ اﻟﺮ‬
    ‫‪3.‬اﻟ‬

    ‫ﺗﺼﺎل ﺣ ﺴ ﺐ اﻟﺤﺎﺟ ﺔ‪.‬‬


    ‫ﺗﻜﻴﻴﻒ ﺧﻄ ﺔ اﻻ‬
    ‫ﺒ ﺔ اﻟﻮﺿﻊ و‬
    ‫‪4.‬ﻣﺮاﻗ‬

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