CHAPTER 2: TRADITIONAL

SPORT REPORTING SMG231

ELLAIL AIN MOHD AZNAN (DR.)
AT THE END OF THE CHAPTER,YOU SHOULD BE ABLE TO:

Understand and differentiate between traditional and non-traditional sources.

Explain the traditional report and new media

Discuss on how traditional reporting cultivate and maintain resources

Understand and explain common types of interview.

Explain effective interview strategies.

Understand types of quotation from an interview session.

Explain the observation strategies used in traditional reporting

 TRADITIONAL SPORT REPORT
VS
NEW MEDIA
• The traditional sport reporting is referred to the old and mainstream
sport reporting.
• The traditional sport reporting had been widely discussed in
understanding the relevancy.
• Platform factors which included the locus control, level of interactivity,
temporal constraint fidelity, screen size/presences and accessibility were
likely to have an influenced over the fans and as well as the sporting
agency, athletes and teams.
• There is a learning curve for all new technology, the height and
steepness of the curve related to the technology’s design,
correspondence with existing technology, and built-in, easy to-use
features.
 TRADITIONAL SPORT REPORT
VS
NEW MEDIA
• Adoption of mobile TV increased when its user interface
approached that of more traditional media.
• Older sports fans are no strangers to newer technology, but
they may not embrace newer technologies with as much fervor
as the young.
• Older consumers use electronic devices at similar rates to those
of younger consumers, but they are more likely to report being
frustrated by the technology’s complexity
 • Sources are known as persons or documents
with information reporters need for a story
of for background (Naeem, Bhatti & Khan,
Sources 2021)

• Traditional sources are occasionally referred

Traditional
to as "mainstream" or "old" media (Seibu,
2020)
SOURCES OF • Traditional sources, such as newspapers, radio,
TRADITIONAL Sources and television, are more reliable since they
are created by experts.
SPORT REPORT

Non- • Non-traditional sources, often known as

"citizen journalism" sources, "new" sources,
or "electronic" sources, typically come from
Traditional blogs, unpublished websites, and social media
(Thomas & Sooknanan, 2019)

Sources
 HOW TRADITIONAL SPORT REPORTER
CULTIVATE AND MAINTAIN SOURCES?

MAKE YOURSELF BE
BE PLEASANT
KNOWN CONSIDERATE
• Reporters on beats • It should be obvious • If you want to call a
or those who deal that cooperation sources at an odd
with the same will go to the hour, ask yourself
sources repeatedly cheerful person whether it’s
should visit and chat more often than to necessary. If it is,
even when they the sour individual explain why and
aren’t seeking apologize for the
information intrusion.
 HOW TRADITIONAL SPORT REPORTER
CULTIVATE AND MAINTAIN SOURCES?

BECOME A GOOD DON’T IGNORE BE STRAIGHT

LISTENER UNDERLINGS FORWARD
• It’s better to let your • Even though your most • Never compromise
sources do most of the important source is a your ethical or
talking than to bore high-level official, lesser professional standards.
them your won lights can be of great You expect sources to
unsolicited help be truthful with you,
observations. they will expect the
same of you. Deception
is a sure way to end
the relationship.
 THE INTERVIEW
Interview in sports can be defined as interacting with people involves in the sports directly of indirectly to gain
information to be published to the audience/readers (Islam, 2022).

Gathering information is a reporter's main job and they should understand that they. must have accurate,
thorough and developed information before they ever sit down to write

This interaction gives the reporter an experience in understanding the culture and behavior of those who are
involves with the sports.

Promoting the sports

The interview session is important to the coaches, Make the coaches and athletes’ performances known.

athletes, organizations and stakeholeders as it help in: Promoting the brand/services provided by the sponsors.
Increase in ROI of the stakeholders.
 • Depth interview
• In-depth interviewing is a qualitative research technique that involves
conducting intensive individual interviews with a small number of
respondents to explore their perspectives on a particular idea, program,
or situation.

• Phone interview
• Phone interview is used when there are limitations upon distance and
time.
4 TYPES OF SPORTS • Background interview
INTERVIEW • An interview background is that it shows your personality. Show
pictures of your family, books you have read, and awards you have
earned. Let your potential employer know that you're creative and
resourceful.

• Questions and answers interview

• Usually used to provides a more personal experience for the viewer or
reader. This is because a Q&A format often makes it possible for
whoever is looking to get involved in the question-and-answer process.
 PREPARING FOR A PHONE
INTERVIEW
Ensure the Polish the
Confirm the network are telephone
interview stable during the communication
interview skills

Choose an Use proper phone Send a thank you

interview space etiquette note
 PREPARATION FOR IN DEPTH,
BACKGROUND AND QNA INTERVIEW

Scope out a solid

A proper research for
location for the Write down the
the person you’re
interview session- questions you plan to
interviewing ahead of
avoid too closed ask in advance
time
sections

Transcribe your
Use a recording
recording right after
device so you can be
the session ends to
fully engaged in the
make sure you don’t
conversation
miss anything good

Direct Quotes:
Exactly what was stated by the
source: in phrases or sentences
Indirect Quotes:
Written without the quotations
mark. with only minor
deviations from the original
statement

TYPES OF
QUOTATION
FROM AN
Fragmentary Quotes:
Dialogue Quotes: INTERVIEW
Combination of paraphrased
Quotes from two or more
speakers such as an exchange
SESSION
and direct (exact) quotation between a coach and a player.
OBSERVATION STRATEGIES
Observation is an action

It involves watching something, or someone, to gain information

The observer/journalist must work to be unobtrusive and unnoticed

A writer’s observation will differentiate between a routine story and a

story readers have delight in reading
HOW TO WRITE A SPORTS OBSERVATION PAPER

An observation paper challenges writers to observe an event and relay the

information to readers in an interesting and informative manner.

A sports observation paper, then, calls for the writer to attend, analyze and
write about a sporting event -- an assignment that is ideal for sports lovers.

Work on an observation paper begins long before you starting writing,

however; it starts with simple observation.
HOW TO WRITE A SPORTS OBSERVATION PAPER

Take detailed notes during the sporting event.Your notes will be your
source for your observation paper, so capture as many details as possible.

Don't just write a play-by-play of what is happening on the court or field.

You want your readers to feel like they were there.

Write about the atmosphere -- the fans in the stands, the tone of the event
and the behavior of the coaches and players on the sideline. The more
images you capture, the better.
HOW TO WRITE A SPORTS OBSERVATION PAPER

Analyze your notes. Look for themes from the sporting event -- was the event
tense because the score was close?

Were the fans inspired because they were beating their rival? Did the star player
let his team down in the face of pressure?

Identifying an overall theme for the event can serve as the focus of your
observation paper, which can aid in the writing process.
HOW TO WRITE A SPORTS OBSERVATION PAPER

Build an outline. Create first-level headings in the outline representing significant moments
from the sporting event.

If you observed a football game, for example, each quarter could be a first-level heading. Under
each heading level, write details from that moment. Structure the outline chronologically.

Write the observation paper by following your outline. Include the details from your notes as
you compose your paper.

Talk about the sights and smells of the event. Ensure that you use captivating language that
draws the reader into the paper.

You are telling a story about the event, so use a narrative writing style to appeal to readers.
 1. Determining who 2. Where and when 3. Develop a set of
6 EFFECTIVE or what you intend
to observe.
will these
observations occur
guidelines you will
use to carry it out.
OBSERVATIONAL
STRATEGIES

4. Prepare 5.Taking pictures as 6. Practice the art

the recording part of the of observation
sheet. observations often
THANK YOU!
ELLAIL AIN MOHD AZNAN (DR.)