Is type of type of Screen
What are benefits and subscription pack is
Which OTT platform do you
ID prefer?
I would like to prefer the
Telegram to download and
1 watch the movies
I prefer to watch Hotstar and
2 my mother is also using it
I prefer to watch AmazonPrime people prefer mainstream opt for multiuser as i can
over Netflix because it provide content and OTT lacks in share it my friends and
3 multiuser benefit
4 I prefer to watch hotstar
5 I prefer to watch Netflix
I hardly prefer to use any OTT
platform and If I would like to
watch any content I took the ID
6 of my friend
I prefer to watch TV over OTT
platform and TV is more
7 convient
8 I prefer to watch HotStar
provided by OTT important for selection of
platform? OTT?
It is not important,
beacuse I download the I won't take the subscription
pirated movies any OTT platform
OTT has brought
creativity and ocean of
content. Newbie get an I prefer to take the monthly
opportunity to work. subscription
I would prefer the family
The art and content is not pack. Providing multiuser
of a mainstream type screen benefit, encourages
which increases the customer to select the
desirability of OTT. Many OTT platform. I would like to
this aspect family
I prefer subscription which
come bundled with mobile
recharge
The OTT is good as its AI
will show me the best
movies/shows according
to my preference I prefer monthly subscription
I prefer monthly subscription
Innovations and creativity
are ecouraged on OTT. I prefer subscription which
Ad-blockers can be used come as bundled offer from
to remove ads mobile recharge
OTT hampers innovation I prefer monthly subscription
 I prefer subscription which
come as bundled offer from
OTT pampers innovation. mobile recharge. Also go for
I prefer to watch AmazonPrime, OTT provide employment the monthly subscription if
9 Netflix, hotstar to thousands of people the content is region specific
What are major factor of selecting What type of device do Is type of content
Particular OTT? you prefer? is important?

I do not use the OTT

platform, but to watch
content from any other
source I use the Mobile.
OTT platform has
the creative
I share OTT subscription with my content and
family, therefore their needs are also I prefer mobile for Quality of content
taken into consideration watching OTT content is also important

I get different
content at one
I prefer OTT platforms which are less place
Qualityand I don't
of the
costly as i am getting money from my have
content is for to
to wait
parents. If OTT platform available at I prefer mobile for watch our for
important favorite
the
cheaper rate I will prefer it. watching OTT content TV shows
subscription and
also I have learnt
I prefer mobile for many things from
watching OTT content OTT
Good Quality
content is
imporant for the
seIection of OTT, I
I prefer OTT with good content, price I prefer mobile for prefer to watch
is not a major factor for me watching OTT content documentary

I prefer to buy OTT bundled with

mobile recharge. I prefer to buy OTT I prefer to watch
due its covinience of watching I prefer mobile for bollywood movies
anywhere at anytime watching OTT content on OTT
I prefer to buy OTT bundled with
mobile recharge. I prefer to buy OTT I prefer to watch
due its covinience of watching I prefer mobile for KGF like movies
anywhere watching OTT content on OTT
Sports cotent,
I prefer mobile for especailly cricket
watching OTT content match
 Specific content
I prefer OTT for learning a new present on the
language. Peer pressure brings many OTT platform
people to OTT. Phone memory encourages me to
always remain full and this increases seclect the
desire for OTT. OTT is a good subscription of
timepass.I prefer Jiofi as I do not AazonPrime,
have to pay extra for OTT apps.I HotStar or Netflix.
prefer Netflix as a platform due to the I would prefer
many good shows and the Fear of Theater if the
missing out. I prefer Hotstar for movie is good or
cricket. Paying for OTT is much I prefer mobile for else I will prefer
cheaper than theater ticket. watching OTT content OTT
Is the services and convinience is
important for selection?

Ad free content and it is also

available in regional langauage add
the value to the OTT platform.
Ad free content and available in
regional langauage. easy accesibilty
from anywhere is making the choice
of OTT plantform.

Ad free content and available in

regional langauage .We can watch
the content anywhere at anyplace at
anytime which is the good thing
about OTT

We watch the content anywhere at

anyplace on OTT platform

Quality of conten and easy

accesibilty encourages to select the
OTT platform
My dislike for OTT is due limitation
of small screen.My dislike for
Amazonprime OTT is that its
removes content from their platform
after some time. Due to low
viewership, cost per view is high.
Sharing of subscriptions is important
and it saves money. OTT helps me
to learn new language. Movies have
a touch of the culture . Movies can
be good talk initiators