Professional Documents
Culture Documents
1.1 Introduction
Communication is an integral part of a human being’s existence. According to
some estimates, communication takes up nearly three-fourths of an active
human being’s life. When compared to all other professions, it is assumed that
in possessing the skills of communication, a journalist is at the apex. Not only
to succeed in this field, but even to survive, a journalist should be an expert
communicator. In this unit, you will be introduced to the concept of
communication and its process. You will also study the different barriers that
you normally face while communicating.
Objectives:
After studying this unit, you should be able to:
• explain the definition and purpose of communication.
• describe the process of communication
• identify and overcome the barriers of communication
• discuss the importance of verbal and non-verbal communication
1.2 Concept of Communication
The term ‘communication’ is often heard in any field that you come across. It
covers about any interaction between two persons.
present, should be compatible. If it is noisy and full of sound, the sounds may
prevent the message being fully understood. Background noise often created
by colleagues, vehicles, and machinery may hinder proper communication.
iii) Channel: If the channel used to transfer the information is poor, it may
prevent all or some of the information being transferred. A faulty fax machine,
a crackling phone, illegible handwriting or in the case of oral messages
incorrect facial gestures or a bland facial expression, are some of the barriers
of communication.
iv) Receiver’s Attitude and Behaviour: If the receiver is not interested in the
message (or unable to give his full attention to decoding) the amount of
information received may be drastically reduced. It may also lead to hear the
information inaccurately. Similarly the receiver may misinterpret the message
by "jumping to conclusions" or reading the message in a manner that suits his
own interests/objectives and distort the true meaning of the message.
v) Transmission journey: This refers to different and numerous steps in the
message. If the message is complicated or there are lots of steps to be taken
to transfer the message, it may affect the accuracy or interpretation. During
oral communication, approximately 30 percent of the information is lost in each
transmission. Thus in large organizations, you should not rely totally on oral
communication. Another aspect, which is connected with the transmission
journey is the poor retention of information. Studies indicate that the
employees are able to retain approximately 50% of what they are told,
supervisors retain around 60% of the information they receive. Hence, it is
necessary to repeat the message and use more than one channel to
communicate a message.
vi) Lack of Planning: Communication would be ineffective, if the person, who
is communicating did not devote sufficient time to think, plan and state the
purpose of the message. By providing the reasons for a particular instruction,
selecting the most appropriate channel, and releasing the message at the right
time, a manager can ensure his message is understood by the receivers.
vii) Faulty translations: An individual may receive many types of messages
from superiors, peers and subordinates. They, in turn, must translate
information meant for subordinates, peers and superiors into a language that
can be easily understood by them. When a message is transmitted from a
sender to a receiver, it must be accompanied with an interpretation so as to
enable the receiver to understand the message. This requires the sender to
have good communication and analytical skills.
viii) Semantic Distortion: The distortion in usage of words may be a serious
barrier of effective communication. This distortion may be deliberate or
accidental. An advertisement which declares “We sell better products” is quite
ambiguous, as it raises the question “better than what?” Some words may
have ambiguous meanings and may generate different responses from
different people.
Self Assessment Questions
8. When Raj from India goes to Canada, he converses with the taxi driver
with his broken French and is misunderstood. This is a good example of
____________ barrier.
9. Workers in a factory with machines making a lot of noise, find it difficult
to communicate smoothly because of _________barrier.
10. Due to thunder and lightning, all telephones in your lab are down. This
situation is a good example of _______ barrier.
Spoken words and written material are called verbal communication because
they use words as the means for communication.
1.5.2 Non-verbal communication
Non-verbal communication means the messages that do not contain words. In
this type of communication, words are not used in the process of sending and
receiving messages. You may wonder, “How is this possible?” It is a proven
fact that most of our communication through words are laced with non verbal
communication. They can be categorized as:
1) word-less communication like gesture; body language or posture;
facial expression and eye gaze.
a) Gestures: The language of gesture enables us to express a variety of
feelings and thoughts, from contempt and hostility to approval and
affection. Most of us use gestures and body language in addition to words
when we speak.
In every aspect of human life, gestures or hand signals have a
predominant role to play. The art of communication does not involve only
a few well framed words and phrases. More than that, it is about the usage
of non-verbal gestures. These gestures are used in the following
situations:
• In the studio, during broadcast gestures are used during start or end
of telecast
• While reporting the emergency situations during war or strike, etc. the
communication between the reporter and cameraman would be via
gestures
• Reporters during press conferences, use gestures to communicate
amongst themselves
By using hand signals you can be assured that the message you want to
convey will be received clearly without any misunderstanding. The
gestures are also used to avoid the victim or the bystanders from
understanding the message being sent. These gestures may not be
generally understood, but formed by the team for their internal use.
b) Body language: It is a broad term for forms of communication using body
movements instead of, or in addition to, sounds, verbal language, or other
forms of communication. It forms part of the category of paralanguage,
which describes all forms of human communication that are not verbal
language. This includes the most subtle of movements that many people
are not aware of, including winking and slight movement of the eyebrows.
In addition, body language can also incorporate the use of facial
expressions.
In our daily lives we encounter many forms of body language gestures like
-
Self-confidence: hands behind the back, hands clasped in front
Superiority: hands clasped behind the head
Stress: shaking of legs
Defensive: crossing of arms is often considered to be a defensive, closed
posture.
Aggressiveness: hands on the hips
Nervous: biting nails, slumped shoulder
c) Facial expression: The emotional state of an individual is clearly conveyed
by the expression of his face. Facial expressions are the primary means of
conveying social information among humans, but also occur in most other
mammals and some other animal species. Humans can adopt a facial
expression as a voluntary action. However, because expressions are
closely tied to emotion, they are more often involuntary.
, tongue-showing.
d) Eye Gazing: Staring and eye-rolling also may serve the purpose of
communication. Oculesics is the study of the role of eyes in nonverbal
communication. Studies have found that people use their eyes to indicate
their interest. This can be done through eye contact. For example, when a
professor is giving a lecture, a student may communicate disinterest by
reading a magazine instead of looking at the professor's presentation.
Rolling one's eyes can express exasperation or condescension. When one
rolls or rotates the eyes upward, it may indicate contempt or boredom.
Indirectly, it looks like the person hopes for some divine intervention to
rescue him from boredom or frustration. Rolling eyes up with head slightly
risen up, as if pointing upwards, may be the reference to people in higher
hierarchy, e.g., upper management.
e) Nodding: In many cultures, people nod their heads to indicate agreement.
But some ( in Bulgaria and Srilanka) also nod their head to suggest refusal
or negation.
f) Bent head: This is a gesture of shame, subdue, or agreement/
confirmation. An interpretation depends on the way it is being performed
and overall body context.
g) Head shaking: This is the repeated turning of the head to the left and to the
right, which means disapproval or negation in many cultures.
h) Pointing by chin: This gesture is often used when one’s hands are engaged
in doing something else. This indicates a particular direction when the
head is turned in the corresponding direction and the chin is slightly jerked
up and in the pointed direction.
ii) Object communication such as clothing, hairstyles or even architecture;
symbols and info-graphics. The most common form of object communication
is clothing. People wear clothes that highlight their personality. However, this
may lead to a form of stereotyping because in the cases of youngsters, the
preference is to wear the clothes they consider attractive. A good example of
clothing as object communication is the uniform.
iii) Prosodic features of speech such as intonation and stress. A segment
in spoken language is an individual consonant, vowel, tone, or stress that
makes up a word. An utterance is made up of both segments and supra-
segmental features. These are broadly divided up into Prosody and Para-
linguistics. Prosody refers to pitch, loudness, duration, intonation and tempo.
Para-linguistics, which is much more difficult to measure, refers to expression
of voice quality, emotion, speaking style and speech clarity. These features of
the speech are responsible for the different meanings an individual can
construe from a simple sentence.
iv) Other paralinguistic features of speech such as voice quality, emotion
and speaking style. The study of nonverbal cues of voice is called ‘Vocalic.’
Things such as tone, pitch, accent, and volume can all give off nonverbal cues.
We can learn about the speaker’s personality, mood, and culture with the
information given by his/her voice.
v) Touches also add to the non-verbal communication. ‘Haptics’ is the study
of touching as nonverbal communication. Touches that can be defined as
communication include: Handshakes, holding hands, kissing (cheek, lips,
hand), back slap, "high-five", shoulder pat, brushing arm, etc. Each of these
give off nonverbal messages, as to the touching person's intentions/feelings.
They also cause feelings in the receiver, whether positive or negative.
Moreover, they indicate the relation between the receiver and sender of the
message.
Non verbal communication generally takes place as a supportive form of
communication to verbal communication. This is its advantage. For example,
nodding our head when we say ‘yes.’ In this situation, what we say is reinforced
by non-verbal communication.
Non verbal communication is expected to support verbal communication. But
it does not always do so. For example, a political leader in his election
campaign speech addresses people promising them all help when he is
elected as leader. Instead of being humble, if he pounds his fist and talks in a
frenzied manner, the message that is conveyed to the public will be different.
If a speaker or writer's words do not match their actions the message will be
confusing. This is the disadvantage of non-verbal communication.
Thus, non-verbal communication may support or contradict verbal
communication.
Self Assessment Questions
11. Continuous shaking of legs while working is an indication of ___ .
a. Self-confidence b. Superiority c. Stress d. Defensive
1.6 Summary
We have seen that Communication is a natural activity in any society. It links
people together for achieving common goals. It brings about changes and
leads to action. Historically, the Greek Philosopher, Aristotle is said to have
developed the first model of communication.
In any communication event there is a source (thoughts or ideas or facts),
which the sender wants to convey by encoding it into a message. The
message is then transmitted through preferred channels. The receiver for
whom the message is meant decodes and receives the message. He
proceeds to understand the message and then reacts by giving a feed back.
There are several barriers to good communication. These are called 'noise'.
Barriers to communication could be internal -within the participants - such as
emotions, poor listening, premature evaluation etc. or in the environment in
which communication events occur. The external barriers could be physical,
problems in transmission, location etc. A communication event takes place
within its own context.
In the strict sense the term "verbal" means "of or concerned with words," and
is not a synonym for oral or spoken communication. Thus, sign languages and
writing are generally understood as forms of verbal communication, as both
make use of words - although like speech, both may contain paralinguistic
elements and often occur alongside nonverbal messages. Nonverbal
communication can occur through any sensory channel - sight, sound, smell,
touch or taste. Also, non-verbal communication comes in many forms at the
same time. For example, a person's dress, tone of voice, attitude, and
1.8 Answers
Self Assessment Questions
1. communication
2. control and evaluation
3. a) True b) False c) True
4. inter-personal communication
5. Transmitter or sender
6. channel
7. i) c ii) e iii) a iv) b v) d
8. language 9. environment 10. Channel
11. C 12. A 13. B 14. A 15. D 16. B
Terminal Questions
1. Communication, when effective, helps establish and execute the goals of
an organisation. It helps the officials to be good leaders, in motivating their
subordinates to perform effectively. It also facilitates control and evaluation
of performance.
2. The purpose of communication is to effect change. It also leads to a new
action.
3. During any communication event, there is a source which starts the
process of communication. It could also be a ‘sender’ who encodes the
message. The message, through a channel or medium, reaches the
receiver, who decodes it. The receiver may react to the message by giving
a ‘feedback.’
4. In the process of communication, any hindrance in the stages of encoding,
transferring and decoding may be called ‘barrier’ of communication.
REMEDIAL ENGLISH
Nouns: The word that identifies the ‘who’, ‘where’ and ‘what’ in a language is
a noun. Nouns name persons, places, things and feelings.
Kinds of Nouns
1. Proper Noun: They are the names of a particular place, person or thing.
They name specific or one-of-a-kind items. Proper nouns always begin
with capital letters. E.g.: France, Tim, the Ganges, the Eiffel Tower
2. Common Noun: They are the names given to every person, place or thing
of the same class. They identify the general variety. Common nouns
require capitalization only if they start the sentence or are part of a title.
E.g.: student, city, river, dog.
3. Collective Noun: They are the names given when a number of persons
or things are taken together as a whole. E.g.: crowd, flock, swarm.
4. Abstract Noun: We cannot see them as the other nouns. They are the
names given to qualities, actions and states of being that cannot be felt,
seen or heard. E.g.: beauty, charity, laughter, childhood.
Exercise 1: Pick out the nouns in the following sentences:
1. The shopman hasn’t opened his shop today.
2. After the rains, the grass and plants have started growing well.
3. Children are fond of toys and sweets.
4. This is silk. See how shiny and soft it is!
5. Lots of tea is grown in China.
6. Don’t you think that all religions, more or less say the same thing?
Gender in Nouns
1. A noun that denotes a male is Masculine Gender.
E.g.: father, boy, hero.
Manipal University Jaipur B1026 Page No.: 15
Fundamentals of Communication Skills Unit 2
Exception: ‘the’ is used with the chain of islands. E.g.: the Andamans 10.
before material nouns. E.g. Gold is a precious metal
Exception: ‘the’ is used with an adjunct, which makes the material
noun definite. E.g.: The gold we use in India is all imported.
Exercise 4: Fill in the blanks with appropriate articles (a / an / the)
And they lived happily ever after, say ______ fairy tales. Have you ever
wondered if they really did? They could have in fairy tales but in reality, we are
still chasing happiness and it only gets more elusive by ____________ day.
Mankind has been united in the conviction that happiness is ________ very
desirable state. We are driven by _________ need to be happy behind
everything we do. When young, we study well to get good grades so we can
be happy with ________ accolades. We grow up; get jobs to earn money,
security, status - all for happiness. And then inevitably get into relationships/
marriage all again for - happiness.
We chase money, health, growth, fame, power, property and relationships, not
for what they are, but because we think they could lead to happiness.
Yet, you will acknowledge that this is fleeting happiness. Getting into ___
foreign university is what you always wanted, but leaving your girl friend
behind, that totally kills it. Losing weight may transform your life but it means
never having ‘Death by chocolate’ again. Promotions mean no holidays, and
high-end cars mean gallons of petrol. No matter what or how much you have,
nothing seems quite enough. Is there ___ irrefutable, permanent and absolute
happiness? Or better, What makes people happy? ___ good bank account,
___ good cook, and ___ good digestion, said Jean Jacques Rousseau.
Answers
Exercise1:
1. shopman; shop
2. rains; grass; plants
3. children; toys; sweets
4. silk
5. tea; China
6. religions
Exercise 2:
1. Mother helps my brother in doing his homework.
2. The maid-servant is chasing the she-buffalo.
Manipal University Jaipur B1026 Page No.: 20
Fundamentals of Communication Skills Unit 2
2.1 Introduction
Nidhi was gushing with enthusiasm when she was discussing with me the new
layout she had planned and designed for her magazine. She was the subeditor
of the upcoming youth magazine. Previously the entire management had come
to a consensus about changing the existing layout for better marketing
reasons. She was well prepared with her power point presentation regarding
the layout she had designed. She presented her idea to a gamut of
professionals in the field. The entire top management was awe-struck at the
effectiveness of the presentation and the passion with which Nidhi presented
her design. They decided to go ahead with the changes suggested by her.
What do the two situations convey to you? In both instances, you can observe
there are two things happening. Nidhi initially talks to an individual, me, in this
case, on a personal one to one basis and that too very informally. Next, she
addresses a group. Talking to groups is a different ball game altogether. But
one thing is common to both - talking to an individual informally or addressing
an audience. Both fall under the category of face to face communication.
In this unit, we are going to discuss about Oral Communication. Oral
communication can occur between individuals or before large audiences as in
a meeting. It can be formal or informal and it can be planned or casual. Very
often oral presentations are accompanied by some visual aids to support and
clarify what is being stated. We will learn some basic principles of Oral
Presentations and Visual Aids used in oral presentations.
Objectives :
After studying this unit, you should be able to:
• discuss the merits and demerits of oral communication
• use some polite expressions/phrases in appropriate contexts, while
making effective one-to-one communication
develop certain skills of acquiring this technique for finding out the necessary
information/enquiry by asking relevant questions.
For examples of asking the way or direction and giving directions, let’s
go though the following table of expressions.
(i) Tourist: (ii) Excuse me, (iii) Excuse me, but (iv) Excuse me,
Excuse me, can please could you tell I’m trying to find the please could you
you tell me where me the way to the Town Hall... tell me how to get
GANDHI street is, station? to the Town
please? (attention, Centre?
asking for
information)
Turn round and turn Take the third on the First right, second
You: Take the left at the traffic lights. right and go straight left. You can’t
second on the left. on. miss it.
And then ask again
(giving Information)
Giving Directions
Study the map carefully and fill in the blanks in the worksheet
beside, right down, just before, back, next to, between, opposite
to, across, just along, past
going to say - before you actually say it. This step is very important if your
telephone communication is to be really effective.
i) Before you actually ring off, say something appropriate that’d indicate to
the person at the other end that you’re going to ring off. Depending on the
context, word groups like the following would help you do this:
• Bye, then. • I’ll get back to you soon. • Well, that’s settled, then.
• Thanks a lot. Goodbye. • Until tomorrow, then. Goodbye.
j) Be prepared to take a message: Be thorough when you take a message.
Include-
1. the caller’s name
2. the caller’s phone number
3. if offered, the caller’s firm or department
4. the date and time of message
5. a message, if the caller chooses to leave one
6. your name.
• Do not screen calls: If the required person is in, please forward the
call immediately. Do not ask, “Who’s calling?”
• Use the caller’s name: There is no sweeter music to a person’s ear
than the sound of their own name.
• When placing a call, always allow a minute for the person required
to answer (Ten rings is equivalent to one minute)
• Take time for a good closing: Let the caller hang up first; then
replace your handset gently.
A: Hold the line A: I’ll just see if she A: Hang on a A: I’ll find out, If
please is in. moment she’s at home.
2.4 Summary
In every area of work, communication stands a prime position. Most of the
communication in our life is oral communication. This is because, we learn to
speak first and then to write. While communicating with the people, polite
phrases and expressions have to be used in their appropriate contexts. We
have learnt the language that has to be used while giving orders to our
subordinates or taking orders from our seniors; giving or asking for directions,
which are the most common oral skills that an individual has to learn and use
in a day to day life.
2.5 Terminal Questions
Pick out the most appropriate response to the questions from the given
alternatives:
i) How do you do?
(a) Hi there!
(b) How do you do?
(c) Fine, thanks.
ii) How are you?
(a) Thank you, Well.
(b) Fine, thanks, and you ?
(c) I havea cold.
iii) Excuse me, could you tell me the way to the station please?
(a) I don’t know
(b) You’ll have to ask someone else
(c) I’m afraid I’m a stranger here myself
iv) Would you mind if I opened the window a little?
(a) I’d rather you didn’t actually. It is quite cold.
(b) Yes, I would
(c) Please, don’t!
2.6 Answers
Self Assessment Questions
1. immediate feedback
2. because it will improve the personal and professional life
3. Quality /tone of the voice of the speaker
4. With the help of his accent
5. i) and ii) are informal ; iii) and iv) are formal
Terminal Questions
i) b ii) b iii) c iv) a
REMEDIAL ENGLISH
Pronoun is used as a proxy to the proper
noun to avoid repetition of the nouns.
Suresh said that Suresh bought a new bike.
In this case repetition of the proper noun
‘Suresh’ becomes redundant. It could be
replaced by the pronoun ‘he.’ Suresh said
that he bought a new bike.
You may come across usage of pronouns
that are quite confusing.
I hit myself with the ball.
I myself hit the ball.
Both the sentences have the pronoun ‘myself’ but they mean different. The
first sentence uses reflexive pronoun, whereas the second sentence uses
emphatic pronoun.
Reflexive Pronouns: Here the action reflects back on the noun. When the
subject and object refer to the same person, reflexive pronoun is used.
I must blame myself for this.
Behave yourself.
He killed himself.
Emphatic Pronouns: They are used to emphasize the subject of the
sentence.
I myself will take you there
You yourself are to be blamed
Exercise 1: Pick out the Pronouns from the sentences given below:
i) I am afraid you may have to wait.
ii) Lubna come in. She was quite good looking.
iii) Have you been to Tokyo? Yes, it was very crowded.
iv) It is good to go to bed early and rise early.
v) One should be practical.
vi) Her parents are in Singapore and so are mine.
vii) She stretched herself flat on the sofa.
viii) These are not mine but those are.
ix) Someone should take up the responsibility.
x) Ting and Tang are jealous of each other.
xi) Look at the man in the car. He is the person who helped me in my
difficulties.
xii) Who is the woman at the gate?
Prepositions
Prepositions are the words, which tell us about
the relations of the nouns, pronouns, and
adjectives in a sentence. Their position is
before (pre) the noun. Hence, they are said to
govern the noun. The noun, which follows is
said to be the object of the preposition.
Relations Expressed by Prepositions
1. Preposition of Time: on, in, at, for, before,
after, until, till, between, by, upto. E.g.: She was healthy till yesterday.
2. Preposition of Place: to, at, from, away, on, onto, of, in, into, out, upon,
inside, within, by, over, above, on top of, behind, in front of, below,
beneath, across, through, all over, throughout, between, among. E.g.:
Where do you come from?
3. Preposition of Method and Manner: by, with. E.g.: The boys skipped
going to school, with audacity.
4. Preposition of Reason and Purpose: with, of, for. E.g.: I rented a house
for my holidays
5. Preposition of Possession: of, with, by. E.g.: The tomb of Akbar is in
Sikandarabad.
6. Preposition of Direction and Motions: into, towards, up, round, across.
E.g.: They climbed into the lorry.
7. Preposition of Contrast: despite. E.g.: Despite his mistakes, he is a
sincere worker.
Have these prepositions confused you? Check out their proper usage.
• beside, besides
a) The house is beside the river. (by the side of)
b) Besides being good at Tennis, he is also an excellent player of Golf.
(in addition to/moreover)
• since, for
a) He has been absent since Monday last. (point of time)
b) He was absent for four days. (length or period of time)
• between, among
a) I have to choose between the two pictures.(two persons/things)
b) This is the custom among the tribes. (more than two)
• by, with
a) He was killed by a servant. (doer of the action)
b) He was killed with a knife. (instrument of action)
• in, at
He lives at Juhu in Mumbai. (‘at’ - smaller area/ ‘in’- bigger area)
• in, into
a) He is in bed (indicates rest or motion inside anything)
b) He fell into the well (motion towards the inside of anything)
• on, upon
a) He sat on a chair (things at rest)
b) He lives on his maternal uncle (denoting support)
c) I wrote books on philosophy (denoting concern)
d) He jumped upon the horse. (Things in motion)
• in, within
a) The loan will be repaid in a year. (end of a period of time)
b) The loan will be paid within a year (any time before the specified
period.)
• over, above
a) They saw the peaks towering above them (higher)
b) We hung the picture over the fire place (vertically above)
Exercise 2: Use the suitable preposition in the blanks:
1. It is almost time. Hurry up! The train will leave _____ five minutes.
2. the end of April, we go ____________ holidays.
3. My father leaves me ________ school ___ his way to office
______ scooter.
4. Beautiful resorts are coming up ______ the sea.
5. You can hang grandfather’s portrait __________ the shelves.
6. Do you mind taking your legs _____ the table.
7. When I saw my friend, I was walking _______ the road ___ my dog.
8. A beautiful butterfly flew ____ our window and landed ________ my
bed.
Manipal University Jaipur B1026 Page No.: 35
Fundamentals of Communication Skills Unit 2
8. inside; on
9. into
10. with
11. without
12. for
13. against; from; of
14. of
15. around; in
16. in; for
17. of; for; from
18. for; since
3.1 Introduction
In the previous unit, we have learnt the techniques of oral communication. The
success of oral communication depends largely on the listening capacity of the
listener. In this unit, you will be introduced to one of the fascinating areas of
language learning and that is ‘listening’. This is a skill, which is not given its
due importance in our language learning. We take it for granted that naturally
all listen to language automatically and therefore, there is no need of
developing listening as a skill of language. However, this is not true. Here, you
will identify different hindrances to listening and hence learn to avoid them.
You will also learn different strategies that you can use and practise while
listening, to make communication process easy and productive.
Objectives:
After studying this unit, you should be able to:
• identify the difference between hearing and listening.
• describe different types of listening
• list different barriers of listening
• apply appropriate strategies to be an effective listener
• explain semantic markers
3.2 Meaning of Listening
Listening is a highly complex, interactive process, “by which spoken language
is converted to meaning in the mind” (Lundsteen, 1979). As this definition
suggests, listening is more than just hearing, although children and adults
often use the two terms, hearing and listening, synonymously. Hearing is only
one important component of listening.
In order to become a good learner, you need to become a good listener. You
may be surprised to know that hearing and listening are not the same thing.
You could say that good hearing is the foundation of good listening. Listening
is a specialized form of hearing and is the primary function of the ear. It is the
thinking or converting to meaning what one hears that is the crucial part of the
listening process.
i) Hearing is a passive process. It is merely the detection of sounds around
us. Normally, we come across ‘hearing’ in certain situations. E.g.: When
your lecturer reprimands you for some of your shortcomings, you just hear
it without paying much attention.
ii) Listening: It is an active process. It involves the conscious desire to
determine the meaning of what is heard. While listening, one is engaged
in processing the data, reconstructing the data and also giving meaning to
the data. Instead of reprimanding you, if the lecturer talks about the
forthcoming examination and discusses the possible questions that could
be asked, you tend to become attentive and listen to him intently. Now you
are listening and not just hearing.
Self Assessment Questions
1 In order to become a good learner, one has to become a good listener
(True/False)
2 Hearing is the specialized form of listening (True/False)
3 Hearing is an active process where as listening is a passive process
(True/False)
4 To solve any problems involving complaints, one should master the art of
listening (True/False)
5 Listening is an interactive process. (True/False)
3.3 Types of Listening
Listening can be categorized based on the intention of the listener. They are,
discriminative, comprehensive, evaluative, appreciative, empathetic,
therapeutic and dialogic.
1. Discriminative listening :
As the name itself suggests, Discriminative listening is the most basic type of
which will be appreciated. For example, the information that helps meet our
goals and needs are looked for. We use appreciative listening when we are
listening to good music, poetry or maybe even the stirring words of a great
leader.
5. Empathetic listening:
When we listen empathetically, we seek to understand the beliefs, moods,
emotions and goals of other people. This requires excellent discrimination and
close attention to the nuances of emotional signals.
In order to get others to expose these deep emotions to us, we also need to
demonstrate our empathy in our demeanor towards them, asking sensitively
and in a way that encourages self-disclosure.
6. Therapeutic listening:
In therapeutic listening, the listener has a purpose of not only empathizing with
the speaker, but also to use this deep connection in order to help the speaker
understand, change or develop in some way.
This not only happens when you go to see a therapist but also in many social
situations, where friends and family seek to both diagnose problems from
listening and also to help the speaker cure of those problems. This also
happens in work situations, where Managers, HR personnel Trainers and
Coaches seek to help employees learn and develop.
7. Dialogic listening:
The word 'dialogue' stems from the Greek words 'dia', meaning 'through' and
'logos' meaning 'words'. Thus dialogic listening means learning through
conversation. It is an engaged interchange of ideas and information in which
we actively seek to learn more about the person and how they think. Dialogic
listening is sometimes known as 'relational listening' because with the help of
exchange of ideas while listening, we also indirectly create a relation.
Self Assessment Questions
6. The other name for evaluative listening is ________________ .
7. To extract key facts from a verbose communication, one should have the
skills of ________________ listening.
8. The type of listening where different types of sounds are recognized and
differentiated is called as ____________________ .
9. Listening to good music is a type of _________________ listening.
familiar, they will not be able to understand what the speaker is trying to
say.
Self Assessment Questions
12. Turning one’s attention to other important things instead of listening to the
speaker at a point of time is considered a good habit of listening.
(True/False)
13. Paying attention to the presentation of the speaker instead of the subject
is a barrier of listening. (True/False)
14. A technical or complicated subject is not at all a barrier for effective
listening. (True/False)
15. Too much attention to the facts told by the speaker may result in missing
the underlying message. (True/False)
16. A good listener should always jump to conclusion at the beginning of the
speech without waiting for the speaker to complete the facts and
messages that he intends to pass on to the listener. (True/False)
listening, but practising listening techniques will help one overcome these
barriers and become a good listener.
Listening Activitiy
Let us learn to listen. Ask your friend to read the story given below. Listen while
the story is being narrated and answer the questions that follow. (Listen to the
information only once.)
A plane flown by John F. Kennedy Jr. crashed on July 16, 1999. He was flying
from Fairfield, New Jersey to Martha's Vineyard, Massachusetts. His wife,
Carolyn, and her sister Lauren were also on the plane. All on board died. July
16 marks the anniversary of Kennedy's tragic plane crash
When Heidi Golledge heard JFK Jr's plane was missing Saturday, she tried to
buy an Internet address with his initials. She got two. Now they're up for
auction.
Heidi Golledge says, "I'm selling johnfkennedyjr.cc, that's ten thousand and
then I have jfk--jr.com (jfk dash dash jr dot com). That's fifty thousand." The
son of Camelot had yet to be buried, but collectors and the curious are cashing
in. [What is] up for sale? Any and all souvenirs even remotely related to the
Kennedy family. The most popular JFK Jr. Internet items are back issues of
George, the magazine he published. Some items range from the truly
tasteless, like a shirt alleged to be from JFK Jr's suitcase washed ashore, to
legitimate souvenirs like an autographed baseball. Auctioneers are well
acquainted with the craving for celebrity memorabilia. Michael Schwartz of
Butterfield and Butterfield says, "It does fulfill some sort of emotional need that
they have to own these items." In the emotional times following a celebrity
death it's a seller’s market. But some Internet users angered by the
commercialism are sending hate e-mail to the souvenir sellers.
There are even public messages left in eBay auction files that say, "Don't bid;
have respect for the Kennedy family." Golledge has received several hate e-
mails but feels their criticism is unjust. "It's a separate thing. It's business; it's
not a negative thing against JFK Jr. at all." This seller has six different Internet
addresses to be sold as a set for one hundred twenty thousand dollars.
Another address has already sold for two hundred thousand.
Heidi Golledge says, "There's never really been a time in history that I could
see that you could purchase something for seventy dollars and an hour later
it's worth two hundred thousand. If you could show me a stock like that on the
Internet I'd be happy to buy it." Investing in a tragedy, emotionally or financially,
for some it's paying off.
B. Number the items below in the correct order in which they occurred
in time.
i) Auctioneers know about the craving for celebrity memorabilia
ii) There has been criticism of this commercialism about celebrities
iii) JFK Jr., his wife, and her sister were all killed in an airplane accident.
iv) Many souvenirs of the Kennedys are now up for sale on Internet
online auctions.
(for answers, refer to section 3.9)
Source: http://www.world-english.org/listening-news.htm
The semantic markers are used according to the functions they perform:
1. They indicate how ideas are being developed. They can also be used to
list the ideas, such as, first, secondly, finally, to begin with, first and
foremost, next, etc.
2. Markers for illustrations and examples such as, for instance, for example,
let’s take for example, etc.
3. They introduce an idea that runs against what has been said earlier, such
as, but, nevertheless, yet, although, by contrast, on the other hand,
however, in spite of, etc.
4. They are used to show a cause and effect relationship between one idea
and another. They include, so, therefore, because, since, thus, hence,
consequently.
5. They show the speaker's intention to sum up his message. Some of these
phrases are to summarize, in other words, it amounts to, etc.
6. They indicate the relative importance of different items, e.g., it is worth
noting, it is important to note that, the next crucial point is, etc.
7. They are used to rephrase what has already been said. These are in other
words, put differently, that is to say, let me put it like this, etc.
8. They express a time relationship, e.g., then, next, after, while, when,
previously.
Activity 2 : Listening to the radio news as well as other programmes has to
be very carefully practised. Most precisely because everything would happen
3.7 Summary
“We have two ears and one mouth and should use them in that proportion." -
Epictetus.
The communication process is a unique sharing of thoughts and feelings that
defines us as humans. It can be visualized as a dynamic circle because of the
constant changing relationships among its various parts - the source, idea,
message, medium, receiver and response. This process occurs within a
communication environment. Most people can hear, but a good listener is hard
to find. Without effective listeners, the dynamic circle of communication is
3.9 Answers
Self Assessment Questions
1) True 8) Discriminative 15) True
2) False 9) Appreciative 16) False
3) False 10) Dialogic 17) False
4) True 11) Therapeutic 18) True
5) True 12) False 19) True
6) Critical 13) True 20) True
7) Comprehensive 14) False
Activity 1:
A. Select the appropriate answer
1. c 2. a 3. b 4. a
B. Number the items below in the correct order in which they occurred
in time.
1-iii 2-iv 3-i 4-ii
Activity 2:
1. Crashing of Air India Jumbo Jet
2. Grief and shock
3. Kanishka
4. 325 people and crew
5. 33
6. The wreckage has been sighted spread over a 7- kilometre area about
30 kilometres west of Cork in Southern Ireland.
7. The AI 182 started from Toronto and Montreal in Canada. Its destination
was Bombay
8. It was cruising at an altitude of 9450 metres.
9. No
10. The Southern Command
Terminal Questions
1. Hearing is a passive process, which involves a mere detection of sounds
around us. Listening is an active process, where the conscious desire is to
determine the meaning of what is heard.
2. Listening can be categorized as, discriminative, comprehensive,
evaluative, appreciative, empathetic, therapeutic and dialogic.
3. The reasons or hindrances, which are responsible for the failure of a
person to listen effectively, are called barriers to listening.
REMEDIAL ENGLISH
Verbs
A verb indicates the action done by the subject. E.g.: He arrived late.
Verbs can be categorized into two groups:
1. Main verb: This tells us of what exactly happens. They are also called the
‘action words.’ E.g.: Srinivas went to his village. The word ‘went’ tells us
what the subject ‘Srinivas’ has done.
2. Auxiliary verbs: They indicate the number and tense in the sentence. They
are also called ‘helping verbs’ or ‘linking verbs.’ E.g.: Mohan did not go
with him. The helping verb ‘did’ decides the time of action. So the main
verb will be in the original form of ‘go’.
Verb - Tenses
Tense refers to the time of action. With the change of tense, the form of the
main verb also changes.
Present Tense: Simple Present, Present Continuous, Present Perfect,
Present Perfect Continuous
1. Simple Present: (Subject + V1 (present )
• It is used to indicate a regular or habitual action and permanent or
verifiable truths/facts.
E.g.: Mary goes to school every day (regular action) Henry always
swims in the evening (habitual) The sun rises in the east. (permanent
truth)
• It is used to express a planned future event/actions, exclamatory
statements with ‘here’ and ‘there’.
E.g.: We go to New Delhi next Thursday (planned future event) Here
comes the great player of the year!
• It is used to indicate verbs of perception.
E.g.: I hear someone sing.
2. Present Continuous: (Subject + {is, am, are}+V1 + ing)
• It is used to indicate present time when an action is going on. E.g.: The
secretary is typing the letter now.
• It is used to indicate the action in progress and will be continued, but
not necessarily at the moment of speaking.
E.g.: My son is drawing scenery.
• It is used to indicate the actions that have been arranged to take place
in the near future and one’s immediate plans.
E.g.: We are going to a party this evening.
• The following verbs are never used in the continuous forms (with ‘ing’)
see, hear, smell, notice, understand, have, believe, hate, need, love,
appear, like, seem, sound, want, taste, wish, own, notice, desire,
refuse, forgive, care, admire, mean, remember, recall, forget, belong,
possess, contain, consist, keep, seems, cost.
• When some of the above verbs are used in the continuous tense, their
meanings change.
E.g.: I have a house at Colaba.
The professor is having the class in Room. 2 (taking)
3. Present Perfect: (Subject+{have, has}+V 3 (verb in the past participle)
a. It indicates an action that has happened at an indefinite time in the past.
E.g.: Maria has seen this movie three times.
We haven’t written our reports yet.
• It is used to indicate actions that have started in the past and are
continuing at present.
E.g.: I have been sick for a long time.
• It is also used to show the activities completed in the recent past.
E.g.: My father has just left.
• We should not use present perfect tense when the time is
specified.
E.g.: I have read this book last week (incorrect) I read this book
last week (correct)
4. Present Perfect Continuous: (Subject + {have, has}+ been +V1 + ing)
a) It indicates an action that began in the past and is still occurring in the
present.
E.g.: He has been working in Washington for 5 years.
Exercise 1: Use the four present tense forms of verbs given in the
following:
1. We don’t buy vegetables. We _______ them in our garden. (grow)
2. Look outside. It ________ . (rain)
3. We came to live here in 2000, so we ________ for a long time. (live)
4. The room is very clean today. I think someone _____ it. (clean)
5. Father _______ one more room for my study soon. (build)
Past Tense: Simple Past, Past Continuous, Past Perfect, Past Perfect
Continuous
1. Simple Past: (Subject + V2 {verb in the past})
a) It is used for a completed action that had happened in the past. It also
indicates habits of the past.
E.g.: Bob went to America last year.
We always played together.
2. Past Continuous: ( Subject + {was, were} + V1 + ing)
• It indicates an action, which was occurring in the past and was
interrupted by another action.
E.g.: Seema was watching the Television when her brother called.
• It describes two or more actions going on at the same time. The
clauses are usually connected by the conjunction ‘while’.
E.g.: While Maya was watching the movie, Mark was playing hockey.
• It expresses an action that was in progress at a point of time in the
past, having begun before that point and probably continuing after it.
E.g.: I was watching cricket at 8.00 in the morning.
3. Past Perfect: (Subject + {had} + V3 {past participle})
a) It is used to indicate an action that happened before another action in
the past. Usually two actions are mentioned in the sentence. E.g.:
Ram had gone to the store and brought some groceries.
(Past Per.) (Sim. Past)
4. Past Perfect Continuous: (Subject + {had} + been +V1 + ing)
a) It is used to convey an action which happened in the past and
continued for certain time.
E.g.: Ramu had been working at the university before he retired.
Exercise 2: Use the right past tense form of verb in the following gaps:
1. The postman ___ at the door when I ______ mother. (knock, help)
2. Uncle _________ a letter, ________ it and __________ it to me.
Afterwards, I ______ to the post office. (write, seal, give, go)
3. Yesterday I _______ an old friend of mine after a long time. (see)
4. ‘How did you learn to sing so sweetly’. My mother ____________ me.
(teach)
5. Yesterday, Ritu and Chintu ________ tennis. (play). They began at
10 o’clock and finished at 11.30. So at 10.30 they __________ tennis.
(play)
Future Tense: Simple Future, Future Continuous, Future Perfect, Future
Perfect Continuous
1. Simple Future: (Subject + will/shall + V1)
a) It is used to express the speaker’s opinions/ assumptions about the
future.
E.g.: They will wait for us.
• It is used for future habitual actions.
E.g.: Birds will build nests.
• It is used in sentences containing clauses of condition, time and
purpose.
E.g.: If I drop this glass, it will break.
2. Future continuous: (Subject + will/shall + be+ V1+ ing)
• It is used to express an action as going on at some time in the
future.
E.g.: I shall be playing piano in the concert.
• It is used to express future without intention.
E.g.: I will be helping Marie tomorrow.
3. Future Perfect: (Subject + will/shall/ + have + V3)
• It is used for an action which at a given future time will be in the past.
It is usually used with a time expression ‘by then’, ‘by that time’.
E.g.: By the end of next month he will have been here for ten years.
4. Future Perfect Continuous:
(Subject+ will/shall + have +been+V1 +ing)
• It can be used instead of future perfect tense (when the action is
continuous).
E.g.: By the end of next month he will have been living here for ten
years.
• It can also be used when the action is expressed as a continuous
action.
E.g.: By the end of the week he will have been training pupils for
ten years.
* However, if we mention the number of pupils, we must use future
perfect.
E.g.: By the end of the week he will have trained 5000 pupils for ten
years.
Exercise 3: Use the right future tense form of verb in the following gaps:
1. I think your brother ____ the present I have bought for him. (like)
2. Johnson _____ a novel at this moment. He says he _______ it next
month. (write, complete)
3. We have decided to have a party. We are ___________ many of our
friends. (invite)
4. Every day Maria watches TV between 9 and 10 at night. If you go to her
house at 9.30 she ________ TV (watch).
5. What ____ you _____ at this time tomorrow? (do)
Auxiliary verbs and their forms:
A. Auxiliaries are twenty-four in numbers. They are all helping verbs, but not
all of them can independently function as verbs.
The twenty-four auxiliaries are:
Answers:
Exercise 1:
1. Grow
2. is raining
3. have been living
4. has cleaned
5. is building
Exercise 2:
1. knocked; was helping
2. wrote; sealed; gave; went
3. saw
4. taught
5. had played; had been playing
Exercise 3:
1. will like
2. is writing; would complete
3. going to invite
4. will be watching
5. will you be doing
Exercise 4:
1. doesn’t she? 2. hidn’t he? 3. have I? 4. aren’t they? 5. do they?
4.1 Introduction
Several skills are required for effective communication. We have already dealt
with the oral and listening skills. To gain and master these skills, you need to
acquire knowledge and wisdom, which depends on your extensive reading
habits. The more you read, the more words will you learn, which will be helpful
in making sentence variations and good oration. It will also widen your thinking
horizon, helps you analyze situations and give you insight into varied
experiences. Therefore, it is the primary skill that helps us acquire knowledge
about everything in this world. Those who cannot read or write are prone to
exploitation and suffering. Hence, it is important for all human beings to read
and learn. In this unit, we will learn about the various aspects of reading, as a
skill.
Objectives
After studying this unit, you should be able to:
• define and explain the meaning of reading
• list the purposes of reading
• select and use different types of reading for different purposes.
• describe and use SQ3R technique of reading
4.2 Definition and Meaning of Reading
4.6 Summary
In this unit, we have discussed what reading is, and the various purposes of
reading. You have learnt the different types of reading like, Scanning,
Skimming, Intensive, Extensive and SQ3R method of reading. You have to
interact with the given piece of writing/information and derive meaning out of
it. For this, a basic knowledge of the language system, vocabulary, grammar
and some background knowledge of the topic is required. You should also vary
your speed of reading according to your purpose of reading. We have given
you examples of how you can practise the different skills of reading in your
day-to-day life. It is up to you to exercise your knowledge on reading skills and
systematically put the same to practice.
Terminal Questions
1. ‘S’ refers to Survey which means to quickly glance through the title page,
preface, chapter headings of a text.
Remedial English
Adjectives
Any word that adds more meaning to the Noun is called an Adjective. It
qualifies a noun.
Eg.: Ankur is a good player.
Kinds of Adjectives:
1. Adjectives of quality (They answer the question - What kind?) Pankaj is
a fantastic player.
2. Adjectives of quantity (They answer the question - How much?) She
drank a little water.
3. Adjectives of number (They answer the question - How many?) The
teacher met fifty students.
4. Adjectives of demonstration (They answer the question Which?) This
story is very interesting.
Give the papers to those girls.
5. Possessive Adjectives (They answer the question Whose?) My son is in
school.
It is their car.
6. Interrogative Adjectives
Which fool did this?
What kind of sweet should I order?
Adverbs
Adverbs add more meaning to the verb, adjective, or another adverb in a
sentence. It ‘modifies’ that word. E.g.: Radha sings melodiously.
Formation of adverbs:
1. By adding -ly, to an adjective: beautifully, strongly.
2. By adding -wise, -ways, -wards: otherwise, sideways, upwards.
3. By combining a prefix and a noun: asleep, ahead, away, besides.
4. By combining a prefix and an adjective: alone, around, below.
5. Two adverbs joined by conjunction: by and by, over and above, now and
then.
Types of adverbs: Adverbs tell us about the time, place, manner, quantity,
reason, and frequency of an action. They are recognized by asking certain
questions to the verb. We can use a few questions to find them.
1. Adverb of time: It answers the question ‘when’.
He left immediately. ( When did he leave? - immediately.)
2. Adverb of place: It answers the question ‘where’.
She lives here. (Where does she leave? -here)
3. Adverb of manner: It answers the question ‘how’.
They lived happily. (How did they live? - happily.)
4. Adverb of reason: It answers the question ‘why’.
All these happened because of you. (Why did all these happen -because
of)
Manipal University Jaipur B1026 Page No.: 76
Fundamentals of Communication Skills Unit 2
5. Adverb of frequency: It answers the question ‘how often’.
He rarely spoke. (How often did he speak? - rarely)
6. Adverbs of degree/quantity: It answers the questions ‘how much’, ‘in
what degree’.
There is enough sugar.(How much sugar is there? - enough)
7. Relative adverb: E.g.: Show me the place where you were born.
Useage of adverbs:
• An adverb is often placed as near as possible to the word it modifies (verb).
He writes carefully.
• If the verb is in the simple tense form, the adverb is usually placed between
the subject and the verb it modifies.
He often visits his home town.
(Sub.) (Adv.) (V)
• If the verb is in the form of ‘to be’ (is, am, was, are, were) the adverb comes
after the verb.
She is a very sober girl.
• If the verb is compound, the adverb comes after the auxiliary.
He will always return home in time.
• If the sentence is negative, the adverb of frequency follows ‘not’.
They are not generally selfish.
• If the sentence is interrogative the adverb takes position immediately after
the subject.
Has he ever spoken to you?
• In case of infinitives (to + simple form of verb + do), adverb should not be
placed in between ‘to’ and ‘do’.
He refused to do the task quickly.
(Inf.) (Adv.)
• Use of ‘hard’, ‘hardly’ - ‘Hard’ as an adverb usually follows the verb.
He works hard to make both ends meet.
‘Hardly’ as an adverb conveys a negative meaning of scarcely or barely.
Hardly had he spoken when the bell rang.
• Use of ‘scarce’, ‘scarcely’ - ‘Scarce’ as an adverb means hard to find. Coal
has become scarce in England.
‘Scarcely’ as an adverb is almost synonymous with ‘hardly’.
I can scarcely hear you.
Note: ‘hardly’ and ‘scarcely’ are followed by ‘when’. ‘No sooner’ is followed
by’ than’.
Answers
Exercise 1:
1. careful 2. Shallow 3. Long, white, broad
4. Interesting, Gemini 5. broken
Exercise 2:
1. precisely 2. Quickly 3. Recently
4. most 5. more
5.1 Introduction
In the previous unit you have learnt the skills of reading; the other basic forms
of communication, oral skills and listening skills are already dealt with. Now
we have come to a juncture where advanced form is necessary to
communicate, in a more formal setting. Writing is one such skill, which can be
mastered, if right skills are learnt and practised. Faced with an intense or
complicated writing task, you may often struggle to write. However, the best
style of writing is clear and simple English, contrary to the belief that the writing
overflowing with difficult sounding words will be more effective! More than
being methodical - typing neatly, following all structural formats, etc., you
should also know to use the right word at the right time. In this unit, we shall
learn how to put sentences together, to form a paragraph, in a coherent and
logical manner in order to express our ideas effectively. Paragraphs are like
gift boxes. They have three parts: a topic sentence (which is like the box),
detail sentences (which are like the things present inside the box), and the
conclusion or closing sentence (which is like a bow that ties the whole thing
together).
Objectives:
After studying this unit, you should be able to:
• define paragraphs
• explain the qualities of a good paragraph
5.2 Paragraph
The smallest unit of prose composition is the paragraph. A paragraph may be
defined as a group of sentences relating to a single topic, or developing a
single central idea. Just as a sentence contains one main thought, in the same
way a paragraph contains one main topic or theme. All the sentences should
be so grouped that they must serve to develop the main theme. Letters,
essays, stories, etc., are divided into paragraphs with each paragraph
developing a single idea. A good paragraph is like a strong chain, it has no
loose or weak links.
A paragraph may be long or short, but it is best to keep the paragraph just as
long or short as is necessary for the development of a particular theme.
Moreover, you are allowed to vary the length of the paragraphs because a
short paragraph after a long one gives variety and relief to the eye as well as
the mind.
5.2.1 Qualities of a good paragraph
A good paragraph, like a good sentence must possess the following:
1. Unity
2. Order
3. Variety
1. Unity: A good paragraph NEVER contains more than one main topic or
theme. A good paragraph is one whose theme can be expressed in one
sentence, which is called Topic Sentence.
2. Order: In a good paragraph the sentences are always arranged in a logical
manner. The events are given in a particular order - the order in which they
occur. A well written paragraph shows clear thinking and logical
arrangement. To achieve this effect certain conjunctions and coherence
words may be used. Hence, so, therefore, but, or, and, then are some
such words which connect sentences to make the paragraph a well-knit
organic whole.
3. Variety: A good paragraph must contain both long and short sentences,
sentences of varied construction and those of differing length. However,
your style of writing must be simple and clear.
5.2.2 Parts of a Paragraph
The parts of a paragraph are:
i) Topic Sentence
ii) Supporting Details
iii) Closing Sentence
i) Topic Sentence
The topic sentence is the first sentence in a paragraph. It introduces the main
idea of the paragraph. To write the topic sentence, summarize the main idea
of your paragraph. Indicate to the reader what your paragraph will be about.
Example: There are three reasons why Canada is one of the best
countries in the world. First, Canada has an excellent health care system.
All Canadians have access to medical services at a reasonable price. Second,
Canada has a high standard of education. Students are taught by well-trained
teachers and are encouraged to continue studying at university. Finally,
Canada's cities are clean and efficiently managed. Canadian cities have many
parks and lots of space for people to live. As a result, Canada is a desirable
place to live.
Here, the first sentence summarizes the entire paragraph. Therefore, it is the
topic sentence.
ii) Supporting Details
They come after the topic sentence, making up the body of a paragraph. They
give details to develop and support the main idea of the paragraph. You write
supporting details by giving supporting facts, details, and examples.
Example: There are three reasons why Canada is one of the best countries
in the world. First, Canada has an excellent health care system. All Canadians
have access to medical services at a reasonable price. Second, Canada has
a high standard of education. Students are taught by well- trained teachers
and are encouraged to continue studying at university. Finally, Canada's cities
are clean and efficiently managed. Canadian cities have many parks and lots
of space for people to live. As a result, Canada is a desirable place to live.
Here, the supporting details are given in 2, 3, 4, 5, 6 and 7th sentences.
facts you are writing are related to the exact question you are going to
answer in your paragraph or essay.
4. Write down your own ideas: Ask yourself: What else do I want to say
about this topic? Why should people be interested in this topic? Why is
this topic important?
5. Find the main idea of your paragraph or essay: Choose the most
important point you are going to present. If you cannot decide which point
is the most important, just choose one point and stick to it throughout your
paragraph.
6. Organize your facts and ideas in a way that develops your main idea:
Once you have chosen the most important point of your paragraph, you
must find the best way to tell your reader about it. Look at the facts you
have written. Look at your own ideas on the topic. Decide which facts and
ideas will best support the main idea of your paragraph. Once you have
chosen the facts and ideas you plan to use, ask yourself which order to
put them in the paragraph. Write down your own points so that you can
use it to guide yourself as you write your paragraph.
ii) Writing Paragraphs
The writing stage is when you turn your ideas into sentences.
Five Writing Steps:
1. Open your notebook or word processor.
2. Write the topic sentence, supporting sentences, and closing sentence.
3. Write clear and simple sentences to express your meaning.
4. Focus on the main idea of your paragraph.
5. Use the dictionary to help you find additional words to express your ideas
iii) Editing Paragraphs
The editing stage is when you check your paragraph for mistakes and
correct them.
Grammar and Spelling
1. Check your spelling.
2. Check your grammar.
3. Read your paragraph again.
4. Make sure each sentence has a subject.
5. See if your subjects and verbs agree with each other.
What seems impossible will turn out to be possible, if you carry on with
determination.
3. Smoking
A bad habit is often harmful but not every bad habit is as harmful as smoking.
Besides being expensive, smoking does injury to one’s health. A smoker gets
nothing but smoke for his money. In the long run he may get something worse-
a dreadful disease called lung cancer. But habit, they say, is second nature;
most smokers remain smokers for life. And even when they know that smoking
can cause disease or even early death, they continue smoking. Can anything
be more unreasonable than that?
Self Assessment Questions
1. Define a paragraph.
2. sentence expresses the theme of a good paragraph.
3. What steps do you follow while writing a paragraph?
4. What do you mean by editing paragraphs?
through the girl’s matching bonnet, via a circular array of six small holes. The
bonnet twists off to allow the consumer to fill the dispenser cavity.
Activity
Pick one of the shapes below. Write as accurate a description as you can, to
a fellow learner and see if he/she can recognize the shape from your
description of it. To aid your description, you can pick up the words from the
following vocabulary guide.
VOCABULARY GUIDE: STATIC
Above Below Over close to apart at the top
Underneath In the front away some at the foot/base of
at the back to the right distance from bottom of
to the left on the right front, back rear beside alongside on inverted inside
hand side on the left upside down one side shaped like within outside
hand side in the middle upper higher attached to leading to circle square
(centre), near lower on top of supporting fitting into triangle
covering rectangle
straight spiral
slanting
diagonal wavy
Use this space to describe one of the above shapes and see whether others
can listen to your description and draw that shape more or less accurately.
This is a challenging task but with every exercise you will be able to express
and describe the shapes and things more accurately. Make use of the
vocabulary guide profusely.
Your description
Discussion
Now go through your description of the shape and see what element in your
description is faulty or incomplete. Using the vocabulary guide provided,
improve your own description so that when you describe that to your friend
orally, he should be able to draw the shape that you have in mind. Once again
you check and find out what detail is missing in your description till you get an
accurate/complete description. Isn’t that mind-boggling?
Example
When your pet comes to stay at the Happy Stay Vacation Home, he will get a
daily grooming and exercise ritual designed by a local veterinarian to keep him
happy and healthy. Each morning, our canine guests are gently woken by your
choice of music, radio station, or even a tape of your own voice! After a quick
mouthwash and a bacon-flavored doggie biscuit, your pooch will be taken out
in our spacious recreation area for a breath of fresh air and a few minutes of
healthy exercise with an imported Italian doggie ball or a favourite toy he has
brought with him ...................................
(Source: http://jerz.setonhill.edu/writing/technical/process.htm)
visually represent the relationship of data. It can help organize and show the
statistics. Organizing data graphically can come in handy in fields like
business, sports, teaching, politics, advertising, etc.
All safety facilities maintain registers or records of various kinds. These
provide the vital keys to the wealth of information contained in the records of
the work place. One of the records used in the Safety department is the
‘Ladder Inspection List.’ It is the key to ensure safety of the workmen while
using the fixed ladder.
Exercise 2:
Given below is an example of the Fixed ladder Inspection List. Read it carefully
and answer the questions given below:
Questions:
i) About how many people work for medical department?
ii) About how many people work in the political field?
iii) About how many people work for the armed forces (Navy, Air Force, and
Army)?
iv) Which job listed has the most workers?
v) About how many people have opted to work as teachers?
vi) Which is the department that is least opted by people?
(Source: http://www.wtamu.edu)
When you see any record, graph or chart, you should be able to decipher the
meaning or the terms that are given in them. The charts or records have to be
observed carefully before you conclude any aspects of them. Once you know
to point out the key details of the graph or record, it is easy to describe it in
your own words. The next step will be in describing the pattern or the trends
of the graph. As we already know graph is not static, it shows some change
from the original pattern. The figure gives us the clue as to the changing trend
of the data that is supplied in the graph. There are certain words or adjectives
that will help you to describe the changes that you see in a graph. They are:
i) for upward trends: rise, increase, peak
ii) downward trends: drop, fall, decline, dip
iii) any trend that is steady: gradual, sharp, considerable, comparative iv)
any trend that is constant: stable, same.
Exercise 4:
Look at the graph given below and read the questions. Answer them as you
have tried in the previous two exercises. This gives you the basic data that
you need to collect from any given graph. Now try to analyse the graph by
writing a paragraph on the same.
This graph shows the profit a toy manufacturing unit made over the last four
months of the year.
Given below are questions that help you collect the data. If you are able to get
the answers to these questions, half your work is done! The correct answers
mean you have been successful in collecting the data that you require.
a) About how much was the profit in the month of October?
b) Which month had the lowest profit?
c) What is the difference between the profits of November and December?
Paragraph: The line graph shows the profit that a toy manufacturing company
has made over the months of September through December. The month of
September shows Rs. 5,000 profit, which is the lowest point. So the company
saw the least profit in the month of September. At the same time, the month
of October has recorded the highest profit made by the company showing Rs.
23,000 mark. Again the profit dipped to Rs. 15,000 in the month of November
and showed a convenient rise to reach Rs. 20,000 in the month of December.
Exercise 5:
Given below is the histogram giving the mortality rates for coronary heart
disease in men by number of cigarettes smoked in the age group 35-44. It is
taken from. Medically Speaking: English for the Medical Profession., P.L.
Sandler (P. 61). Go through the paragraph that follows. It has been built up
from the data of the histogram.
Paragraph: The histogram shows the relative mortality rates between non-
smokers and cigarette smokers. The figures are death rates per 100,000 men
a year, and among the smokers they are based on the average daily
consumption of cigarettes. Thus it can be seen that the mortality rate among
those who did not smoke was 18 per 100,000 per year, whereas for those who
smoked less than ten cigarettes a day the rate was 41 per 100,000 per year.
For those who smoked between ten and twenty a day the rate was 73 per
100,000 a year, whereas for those smoking twenty-one to thirty-nine cigarettes
a day it was 88 per 100,000 a year. Those who smoked more than forty a day
had a mortality rate of 94 per 100,000 per year.
5.6 Summary
In this unit, you learnt the importance of the conciseness of a paragraph. You
also understood how to write a compact paragraph. You practised reading the
graph and learnt to comprehend the given contents. With the help of the given
clues or data, you also learnt to develop the same into a paragraph. This kind
of static and process description will help in filling the forms that you come
Manipal University Jaipur B1026 Page No.: 93
Fundamentals of Communication Skills Unit 2
across in your daily administration. It will enable you to choose the essential
data from any records and build up the same.
5.8 Answers
Self Assessment Questions
1. A paragraph is a group of sentences relating to a single topic. In other
words, it develops a single central idea.
2. Topic Sentence
3. The four steps that have to be followed while writing a paragraph are:
Prewriting, Writing, Editing and Publishing
4. The editing stage is when you check your paragraph for mistakes and
correct them
Exercise 1
From September to the beginning of November olive gathering starts : In the
beginning, trees are shaken. Then, olives are sorted out first, the ones for
making oil are picked and they are brought to the oil-mill. There, they are
poured into round baskets, which are piled up into the oil-press. Later, the
oil-press is sealed and a lever is inserted in its hole. After that , the oil press is
worked round by hand. In this way, the oil is collected.
Exercise 2
A. Answer the following questions:
1. Programme manager
2. 23E/556
3. 6.5 metres
4. Warehouse
5. The inspection was held on 15th January 2009
B. Say whether the following sentences are true or false
1. False
2. True
3. True
4. False
5. True
Exercise 3:
1) 225000 ii) 40000 iii) 375000 iv) Marketing v) 325000 vi) politics
Exercise 4:
a) About 23,000 Rs. b) September c) 5,000 Rs
Terminal Questions
1. The parts of a paragraph are:
Topic Sentence, Supporting Details and Closing Sentence (Give your own
example and explain the three points given above)
2. Explaining any object which is stationary is called Static description.
3. To maintain the quality and safety of the portable fire extinguishers, water
jacket type testing of hydrostatic pressure testing must be utilized. All
critical components of the fire extinguisher must be tested to ensure proper
function. First, the extinguisher valve is removed and the threads and
interior of the cylinder are checked for corrosion, pitting, and any other
abnormalities. If the cylinder passes the visual inspection, it is placed into
a steel chamber, which is then filled with water at normal pressure. A glass
burette attached to the side of the steel chamber will read zero, indicating
normal or zero pressure of the chamber water. Water is then applied at
high pressure to the interior of the extinguisher's cylinder. As the pressure
increases, the cylinder will expand and push water from the steel chamber
through a small hole and into the glass burette. After the pressure is
released, the cylinder will contract and the water will move from the burette
back to the steel chamber. Depending on the results, the tester will either
pass or fail the cylinder.
Practice Exercises
You have the freedom to write your own paragraphs in varied ways, here’s a
sample of how paragraphs on these topics can be written:
ordinate conjunctions are - and, but, for, nor, or, otherwise, so, else, either
--------------- or, neither ------ nor, yet, only, both ------ and, however.
At 10, she went to bed, and fell asleep.
Yesterday was sunny but cold.
He was angry for he had missed the bus.
Neither owls nor bats come out during the day.
Turn down the heat or the cake will burn.
You can go to Tokyo either by land or by sea.
Don’t drive so fast, otherwise you will crash.
English examination was easy; however, biology was difficult.
It rained and so the match was cancelled.
She worked hard yet failed to pass.
I would like to be there, only I would be out of station.
She plays both the piano and the violin.
Exercise 1: Use correct coordinating conjunctions in the blanks.
1. You sang well ___ you need a little more practice.
2. She opened the door ___ walked in.
3. The river was not deep enough, ___ they returned home.
4. He ____ remembers your name _____ your face.
5. Father doesn’t want to send me to Australia, ____ I am continuing my
studies here.
Subordinate Conjunctions: are the conjunctions that connect the in
complete idea to the main.
The patient had died before the doctor arrived.
Before the doctor arrived - incomplete idea.
The patient had died - main idea.
Before - subordinating conjunction.
There are many subordinating conjunctions. They are used to express
different incomplete statements, or function as a part of them. They tell us
about:
1. time
2. manner
3. place
4. condition
5. reason
6. concession
7. result
8. purpose
9. comparison
1. Subordinate conjunctions express a period of time: when, while, as
since, after. before, until, as soon as, no sooner, whenever, till, hardly
.... when.
When the baby cried, mother ran towards him.
The workers had hardly left when the building collapsed.
2. Manner expression is linked with the subordinating conjunctions as, as
if / as though
Sometimes Pinky talks as though / if she knew everything. (actually
she doesn’t know anything)
3. Place expression are linked with conjunctions - where, wherever. Do
not park you car where there is no enough room to take a U-turn. You
can sleep wherever you like.
4. Conditional expressions are made with - whether, if, unless Mother
asked me whether I wanted nice or bread for the night. If we win the
match, we shall be greatly honoured.
Many of us do not go to a film unless it has a good story and music.
5. Reason is expressed using conjunctions like - because, since, as.
Children did not go out to play because it was raining heavily. Since
Joe failed to get a reservation, he cancelled his trip to Darjeeling.
6. Concessive (used to contrast what follows) expressions are linked with
conjunctions - though, although, even though
Though it was a difficult climbing, they managed to reach the top of
the mount in the end.
Although your ideas are well organized, you need to improve your
pronunciation.
Even though I have been learning painting for over ten years, I
have not been able to achieve perfection.
7. Idea expressing result is associated with conjunctions - so — that.
The athlete ran so fast that he reached the winning line in 30 seconds.
8. Idea of purpose is expressed with conjunctions - so that, in order that
People work hard so that they can earn money for a dignified living. We eat
in order that we may live.
9. Comparison is linked with - than, as---as
Your essay is better than mine. (is)
Manipal University Jaipur B1026 Page No.: 98
Fundamentals of Communication Skills Unit 2
Interjections
A word, which expresses a sudden and intense feeling of surprise, joy, fear,
sadness is interjection. The exclamation mark put after it indicates. (Ah!
Hurrah! Well! Dear! Oh!) Interjection is not grammatically connected with the
rest of the sentence.
Hurrah! We have won the match.
Answers
Exercise 1:
1. but 2. and 3. so 4. neither-nor 5. so
Exercise 2:
1. and 2. But 3. So 4. Otherwise 5. when
6.1 Introduction
In the previous unit, you learnt to write paragraphs with short and lucid
sentences. The flow of ideas should be easy and connected with linkers. This
also holds well with the letter writing skills that you will be learning in this unit.
To make your writing task easy, you should learn to put yourself in the shoes
of the reader of your letter. When writing a letter or report, think of your readers’
likely response to the contents, the style and the tone. If your readers are
laymen, the technical jargon that you use may not be understood at all. At the
same time, if the readers are experts who understand technical language, you
should not go on explaining the terms in detail. While concentrating on the
style of writing, use formal tone for the business letter and try not to impress
your readers with complicated words. The simpler you write, the better it is
understood. Or it may just not serve the purpose and land unread in the trash
bin. Now we don’t want that to happen, do we?!
Objectives:
After studying this unit, you should be able to:
• discuss the principles and structure of a business letter
• distinguish between letters and use effective language and style for
different letters.
• write an effective covering letter to apply for a job.
• draft an effectual resume.
• write a fax message, telegram and e-mail.
analyze your audience and determine your purpose. Then you gather
information, create an outline, write a draft, and revise it. The key to writing
business letters is to get to the point as quickly as possible and to present your
information clearly. While doing this you should always bear in mind the
‘audience’ of your letter, the person who is going to read your letter. So your
letter should appeal to the reader. Ask yourself “How would I react if I received
this letter?” The answer to this question will help you to decide about editing
your letter.
6.2.1 Principles of writing letters
We have discussed the purpose of writing business letters. Now let us learn
how to write them efficiently; we shall find out the principles that should be
followed to make our letters effective.
1. Courtesy and Consideration: To build a good rapport with business
acquaintances, we should be courteous and considerate. Courtesy is like
the oil which removes the friction, it makes life smooth and helps win
friends. It softens the sting of an unpleasant piece of information, creates
goodwill, and produces a favourable response. Look at the following
sentences that help you word your business letter in a polite manner.
• Thank you very much for your letter of / dated ...
• We are glad to note that you are now in a position to pay our bill.
• We appreciate your writing to us so promptly.
• We regret to inform you that we cannot meet your order immediately.
• We are sorry that you did not receive your order in time.
2. Conciseness: While writing a business letter it is important that your letter
be concise and direct. Avoid verbose language and long winded
sentences to state simple matters. In the present times, people are very
busy and will be easily irritated to read unnecessarily lengthy letters. So
you should focus directly on the message to be told.
3. Clarity and Precision: Whenever you write a letter, be clear about what you
want to say and say it clearly. Use short, simple words and language to
relate whatever you want to tell in the letter. Use concrete words - two
words in English will have similar meaning - in such cases, use the word
which is commonly understood. E.g.: if you use the word ‘house’ and it
conveys the meaning that you intend, don’t use the word ‘residence’,
which will make the message more complicated. Avoid long winded
sentences (running into five lines and more). Spare your reader the
tedious task of understanding your letter and try to make smaller
sentences. To make your letter clear, break it into different paragraphs
when you have to discuss more than one main point. Finally, you have to
understand that writing a good business letter involves a lot of practice,
which will gradually enable you to be an effective writer.
6.2.3 Structure of a business letter
We have discussed in detail about the language that you should adopt while
writing a letter. Now, let us come to the arrangement of a business letter. To
make your letter effective, remember that your presentation of the letter also
has to be effective. Usually, the letter is drafted in two styles - Blocked and
Semi Blocked.
Blocked - Every line in this style begins flush with the left hand margin.
Paragraphs are differentiated by leaving a blank space in between them.
Semi blocked - The first line of each paragraph is indented in this style of
writing letters.
You can follow any one style of writing a business letter.
The business letter contains the following elements:
1. Heading: Many organizations use their letter head for writing business
letters. This covers one fifth of the total space of the page. The name
and address of the organization is centred at the top and other
information like the telephone numbers, telegraphic address, etc. are
divided in the margin space.
2. Date: This is very important as it might act as a proof that you wrote on
a particular date. Type the date two spaces below the last line of the
heading at the left hand margin of the letter. E.g.: Remember to give the
name of the month. Avoid the form 10/9/2005. In Britain it means 10th of
September(first date and then month is written) whereas in USA, people
understand it as 9th of October(first month and then date is written). E.g.:
14th July, 1995; 14th July 1995; 14 July 1995; July 14th 1995, July 14,
1995.
3. Reference: The advantage of writing a reference is that it helps to trace
the letter at a later date. Writing reference number is of two types: one
indicates the reference number that you allot for the letter that you write;
the other indicates the correspondent’s previous letter to which you are
Manipal University Jaipur B1026 Page No.: 102
Fundamentals of Communication Skills Unit 2
replying now. This is placed on the left hand side, two lines after the
salutation. However, some prefer to write it in the body of the letter. E.g.,
With reference to your letter no...... dated .... Or Thank you for your letter
no ............................................
4. Inside Address: The complete address of the person whom you are
addressing should be written. You should place it two line-space after
the date. Do not abbreviate or spell wrongly the name of the person. Add
Mr before the name of a man, Miss before the name of a woman if she
is unmarried, Mrs if she is married. Nowadays, the trend is towards
writing Ms before a woman’s name irrespective of her marital status. If
the lady whom you are addressing to has a special title, such as Dr or
Professor, you can mention the titles and put Ms inside the brackets after
the title E.g.: Dr (Ms) Anita McGrath
5. Salutation: This is the vital part of the letter which is as good as wishing
the person. It is important that you address the name of the person if you
know it. E.g.: Dear Mr Blackwell. You may use Dear Sir/ Sirs or Dear
Madam only if you do not know the name of the person. In government
departments, letters that are addressed by name is known as ‘demi-
official letters.’ They are written to draw the attention of the concerned
officer so that prompt action is taken. Sales and circulars are addressed
as ‘Dear Customer’, ‘Dear Reader’, ‘Dear Subscriber’ etc. Salutation is
written two line space after the last line of the address.
6. Subject: This indicates to the reader of the letter what the letter is about.
It saves the time of the reader. The subject of the letter is written two
line-spaces after the salutation.
7. Body: This contains the text of the letter that you write. You should
organize the body of the letter into paragraphs depending upon the
matter of your communication. In the opening paragraph, indicate
reference to any previously corresponded letters. If it is the first letter,
then write the intention of writing the letter. The second paragraph
should contain the main message and the following paragraphs, further
details if any. Finally, while concluding, you should clearly state any
action that you would take or expect the reader to take.
8. Conclusion: The conclusion is also known as ‘complimentary close.’ You
should always end the business letter with a firm or positive note. Don’t
be vague in your closings such as, ‘Thanking you ...’ ‘Hoping to hear
from you’ etc. The close should agree with the salutation that you have
written. The following examples will help you decide the correct
conclusion.
Salutation Conclusion
Dear Mr. Rahul (address by Yours sincerely
name)
Dear Sir / Dear Madam /Sir Yours faithfully / Yours obediently / Yours
respectfully / Yours truly
Dear Member / Customer / Yours sincerely
Subscriber
( XXX)
Symposium Convenor
Self Assessment Questions
1. While writing letters, avoid verbose language and long winded sentences
to state simple matters. (True/False)
2. While writing letters, you should write as you wish. (True/False)
3. Simple words should be used while writing letters. (True/False)
4. Courtesy should be of prime importance while writing business letters.
(True/False)
that you want to achieve, and indicate those ideas clearly in your letter.
Points to keep in mind while writing complaint letters
• Be sure that the complaint you are making is legitimate. Check out the
facts of your complaint.
• Let your language be diplomatic. Avoid being sarcastic, angry or
threatening even if your complaint is genuine. Remember that the person
to whom you address your letter may not, after all be the person
responsible for the problem.
• Let your letter be concise and limit it to one page if possible. However,
include important dates or places (for example, when and where you
bought the product or received the service), and include any additional
relevant information you can (such as the product number or type of
service).
• If you have to enclose any documents do so but remember to send only
the photocopy and keep the originals with you. Also keep a copy of your
complaint letter for your records.
Apology letter: An effective apology letter is an important part of the business
correspondence that would make your life in work place easy. To err is human,
so instead of dwelling on the mistake committed, it is better to act quickly in
order to resolve the problem.
Points to keep in mind while writing apology letters
• While writing an apology letter, concentrate on the rectification of the
error committed than on the problem that you have caused the
receiving person.
• If possible along with the apology, state any compensation that you
can give to the person who has suffered the damage.
• Take full responsibility on the problem caused.
• Don’t be dramatic while apologizing. Your words should express your
feelings clearly and simply. The tone of your letter should be
considerate and respectful.
qualities that are required by the buying agent i.e. the employer. Normally a
job application contains two parts: a covering letter and a Resume. It is also
known as Bio-data or Curriculum Vitae. We will learn in detail the method of
drafting the covering letter and a Resume.
1) Covering Letter: This is the first paper that is read by a Personnel
Manager, which suggests to him whether you are fit or not for the requirements
of his company. The covering letter will have the following elements.
• The position you are applying for. You have to give the reference of the
post that you have applied for. It is important to indicate where you came
across the advertisement of the job vacancy. Your opening paragraph
should be very effective to attract the employer’s interest in you.
• Your interest in the job. You should indicate your keenness to get the job.
• Your suitability for the job. Here you can write a brief paragraph about your
experience and skills that make you fit for the job. Your most impressive
details from the Resume may be included here.
• A statement of your availability for interview.
• Make sure you use good English and do the proof reading before you send
the letter with the resume.
Structure of the Letter:
1. Address of the applicant and date: This is written on the top of the letter
flush with the right margin. It may also be written on the left margin. The
address is written first and after two line spaces the date is written.
However, some may start with the date and then after two line spaces the
address is written.
2. Salutation: Even if you know the name of the person whom you are
addressing to, it is better to keep the salutation as ‘Dear Sir’ or ‘Dear Sirs.’
If you know that you are writing to a lady, make it ‘Dear Madam’ This is
typed two line spaces after the last line of the address written above.
3. Subject: It is better to write the subject, which contains the vacancy you
are applying for. This is written immediately below the salutation. Make it
bold if you are printing it, or you should underline it in the case of written
application.
4. Body: We have already discussed how to write a covering letter. You may
follow those hints while writing the job application. Leave two line space
after writing the subject to start the body of the letter.
5. Complimentary Close: You can follow the rules given in the unit ‘structure
of business letter (5.2.3).’ Leave four spaces to sign in your name after the
complimentary close.
6. Signature: After your signature, don’t forget to write your full name clearly
below it.
7. Enclosures: This is written two line spaces after writing your name. Write
clearly all the documents that you are enclosing with your covering letter.
Check out this sample covering letter, which may help you to make a start in
writing impressive covering letters!
Smitha P
Shri Vilas
R.D. Road
Jamshedpur.
May 1, 2009
The Editor
‘News Today’
Patna
Bihar
Dear Sir,
Subject: Application for the position of Sub Editor
I am mailing in response to your advertisement in ‘The Hindu’, dated 29
April, 2009 for the position of Sub editor, in your esteemed Organisation. I
have attached my bio data for your consideration
I have obtained my Masters in Journalism from the Manipal University of
Jaipur and also a Diploma in Creative Writing from National College, New
Delhi. I am working as a trainee from the last six months in The Business
India, Ranchi.
I look forward to working with you on your new project.
Yours sincerely,
Smitha. P
phrases are used. Function words such as articles and prepositions should
not be included. If essential, they may be used to a minimum. See the samples
given below.
1. Fax
Fax from Beacon Towers
22 Alma Street
Sampangi Park 575222
Fax: 650 325 8723
Fax to: Sanjay Memon, Manasvi Inc.
Fax no: 235 266 3122
Date: 17 December 2001
Subject: Remittance of draft for Registration of classes
No. of pages including this one: 1
From: Ashish Jain, Registration Manager
Refer to our telephonic conversation on 15 December. The bank draft for
Rupees Seventeen thousand has not yet been received. Please send by return
post or by courier.
Ashish Jain
2. Telegram:
Training Manager
Beacon Consultants
10, Janpath
New Delhi - 110001
Sixty five copies of Registration form Books sent today by courier.
Buvan Patel
Manager Logistics
Not to be telegraphed:
Bhuvan Patel, Manager Logistics
Accord Company Pvt. Ltd.
24, Akashganga Marg
Kolkatta - 432001
3. E-Mail
6.6 Summary
Writing effectively is an art that needs to be practiced to be perfect. The
language used, structure and tone-all reflect the character of the person
writing. It is the same with the writing of letters, be it a formal or informal letter.
The letters written by you in any position of your career reveals the character
of your organization. There are different circumstances that come across when
a business letter is written. It may be a letter of booking a room, a complaint
letter, an apology letter, business proposal, invitations, accepting the invitation
or declining it, a covering letter for a job, a fax, press release, e-mail so on.
Though there are many styles and structure of writing such letters, one should
follow what is widely practised in the world of business. A successful business
letter is one which is courteous, clear and concise. The readers’ interest is of
prime consideration while writing a letter. This would ensure quick
transmission of message and evoke the desired response.
6.7 Terminal Questions
1. How can you be ‘concise’ while writing a business letter?
2. Why do you write ‘reference’ in a business letter?
3. Name some mediums that you would use to send small messages.
6.8 Answers
Self Assessment Questions
1. True 5. Reference
2. False 6. Grammatical
3. True 7. Telegraphicmessages
4. True 8. Apology
Terminal Questions
1. Write short and simple sentences. Verbose language should be avoided.
Focus directly on the message that needs to be informed.
2. With the help of reference, the letter can be traced at a later date.
3. Small messages can be sent through fax, email or telegram.
REMEDIAL ENGLISH
Sentence
A group of words that makes a complete sense or gives complete meaning is
called a sentence. It expresses the thought of the person who speaks or writes
the sentence. Traditionally, a sentence is considered as a largest grammatical
unit. A sentence also consists of the choice of right words, proper arrangement
of those words according to the prescribed grammatical rules. It is also
imperative that a sentence has a verb in it to consider it as a sentence.
Kinds of Sentences
From the point of view of expression of thoughts, the sentences are divided
into four kinds.
1. Declarative Sentences: Look at the sentences below.
Tsunami hit the southeast coast of India.
Press is considered the fourth pillar of democracy.
They state or assert certain facts. So they are called declarative
sentences. A declarative sentence makes a statement. It begins with a
capital letter and ends with a period (full stop).
2. Interrogative Sentences: Look at the following examples: -
Where are you going?
Whom did Ajith meet last night?
Notice the question marks in the end of the sentence. This suggests that
the sentences are asking questions. Such types of sentences that ask
questions are called Interrogative sentences.
3. Exclamatory Sentences: Now, look at the sentences that follow- Wow,
what a win that was!
How tragic his life is!
The sentences in the example express strong feelings either of happiness
or sadness. The feelings are also sudden. Also notice the exclamatory
mark at the end of the sentences. Such sentences are called Exclamatory
sentences.
4. Imperative sentences: Finally, read the sentences given below.
Go out of the class
Call the electrician, please
May the Lord bless.
The first sentence is an order, the second, a request and the third is a
wish. We use the above sentences when we are talking directly to
someone. Hence the subject (you) is omitted because it is understood in
the meaning. Such types of sentences that are used to express order,
request or wish are called as Imperative sentences.
Exercise 1: Identify the type of sentence
1. Peel me a grape
2. Zubin sat beside me.
3. Do you like Mexican food?
4. What a bad luck!
5. My car was stolen last week.
Subject:
The complete subject is the simple subject (a noun or a pronoun) plus any
words or group of words modifying the simple subject that tell who or
what the sentence is about. Thus, a subject is the person, place, or thing that
acts, or is described in the sentence.
Subject Verb
The action of the sentence is expressed by the verb - ‘discovered.’ The noun
‘Christopher Columbus’ is doing the action of discovering. Hence ‘Christopher
Columbus’ is the Subject in the sentence.
Subject Predicate
‘advised’ is the predicate.
thought. They also do not have a subject and predicate pair. So, they cannot
be considered as a sentence.
The house at the end of the street is very beautiful.
In the example given above, the underlined part is the phrase.
Clauses
Words and phrases can be put together to make a clause. A group of related
words that contain both a subject and a predicate and that functions as a part
of a sentence is a clause. A clause is different from a phrase because a phrase
is a group of related words which lacks either a subject or a predicate or both.
Look at the following sentence
My grandfather snores when he sleeps
In the above example there are two clauses. Only one of them (My grandfather
snores) is a sentence. i.e. which can stand on its own to make a complete
sense. In other words, it is independent of other words. So it is a Principal
clause. It is also called Independent clause.
The other clause of the above sentence, ‘when he sleeps’, gives an incomplete
thought or idea, one that cannot stand by itself, one that needs some more
words to make it meaningful. The word ‘when’ changes the meaning, making
the thought incomplete. After reading this clause, we are left hanging.
The clause raises a question ------ ► what will happen when he sleeps...?
So, the second clause which depends on the first to give meaning to it is called
a Dependent Clause or Subordinate Clause
Subject - Verb Agreement
The subject and verb agreement is an important aspect of the English
language. It is very important that the verb and subject agree in number and
person.
The two smart girls in the class were chosen to win the award.
In the given example, there are three ways in which the subject (girls) is shown
to be plural:
1. the adjective ‘two’.
2. the plural marker ‘s’ attached to the subject
‘girl’.
3. the verb ‘to be’ in its plural form ‘were’. V* if
* While trying to determine whether a verb should be in singular or plural
form, find the subject and ignore all the words coming after it. If the subject is
singular, then the verb is singular or vice versa.
The problems with the student have not yet been resolved.
In this example, the subject is ‘problems’ which is in the plural form. So the
verb should be in the plural form. Hence we use the verb ‘have’ (plural form).
1. When two subjects are joined by ‘and’, the verb is plural. John and Jinny
are friends.
Exceptions:
• When two singular nouns are joined by ‘and’, but refer to the same
person, then the verb is singular.
E.g.: 1. the secretary and treasurer is on leave. (article ‘the’ is
used only once.)
2. The secretary and the treasurer are on leave. (article ‘the’
is used twice).
• When two different singular nouns express one unit, the verb is in
singular. E.g.: Rice and curry is my staple diet.
• When two singular subjects are practically synonymous, the verb is
in singular. E.g.: Peace and Prosperity is the need of the day.
• When two singular subjects are joined by ‘and’ which are preceded
by ‘each’ or ‘every’, the verb is in singular. E.g.: Every man, woman
and child has been rescued.
2. The nouns that end in -s (certain countries, fields of study, activities,
diseases) take a singular verb.
The United States doesn’t have a cricket team. Mathematics
was my favorite subject in school. The aerobics class is held
every Tuesday. Measles is a serious childhood disease.
Answers
Exercise 1: Identify the type of sentence
1. Imperative 4. Exclamatory
2. Assertive 5. Assertive
3. Interrogative
Exercise 2: Complete the following with appropriate predicate
1. were kept as centre piece in the bouquet.
2. proved to be the best what he could get for his agency.
3. is one of the excellent journalists in the industry today.
4. is delivered as a complimentary copy.
5. are creative in our own fields.
Exercise 3:
1. those problems 2. cultures 3. has 4. is 5. wants
Unit 7 Organisational Documents
Structure:
7.1 Introduction
Objectives
7.2 Memo
Manipal University Jaipur B1026 Page No.: 120
Fundamentals of Communication Skills Unit 2
Language of a Memo
Components of a Memo
Format of a Memo
7.3 Circulars and Notices
7.4 Summary
7.5 Terminal Questions
7.6 Answers
7.1 Introduction
In the earlier units, we have learnt the importance of communication in an
organisation. Besides the informal communication that regularly takes place
in an organisation, the formal communication needs attention. It is this formal
communication, in the medium of documents like memo, circular, notice and
report that plays a crucial role in the effective communication in an
organisation, which aids the smooth functioning of the organisation. In this
unit, we would learn to write the organisational documents.
Objectives:
After studying this unit, you should be able to:
• write memos with proper language, component and format.
• Describe and draft appropriate circulars and notices.
7.2 MEMO
The term ‘memo’ comes from the Latin word ‘memorandum,’ which means “a
thing which must be remembered.” The plural form is memoranda. The
document that you use to communicate within the organization is called as
memorandum. It has to stay within the organization. So, it is also called ‘inter
office memorandum.’ When you need to convey information and decisions or
to make short requests with the members of your department, upper
management, employees at another branch in another city, etc., the best way
to do is to write a memo. The exception to this is if you are preparing a
document for a reader several levels above you or for a formal situation. One
colleague can write a memo to another; except for memos which concern
disciplinary action. Only officers authorized to issue them can issue memos
concerning disciplinary action.
something done, don't overdo it. One expert cautions that a reader can
probably only absorb no more than six or seven reasons at once. If you
must cite more whys, put them on a separate sheet of paper, and staple
the sheets together. This way, the basic memo message doesn't get lost
in a sea of details.
7. Check before you send the memo. It is a human tendency to commit
mistakes especially in names, dates, or numbers. But such mistakes may
cost you dearly. You should remember that memo establishes
accountability. It is a record of facts and decisions, which can be referred
in future if there is a need to find out who went wrong and at what stage.
8. Close with a call to action. Many memos don't close with anything, leaving
the reader hanging. If you want a response by Friday at 3 p.m., say so.
7.2.2 Components of a Memo
The following are the components that make up a memo.
1. Header: This should appear at the top of a memo. This compact block of
information contains
a) Date - Remember to write the date in words (12th December 2006)
b) Name of the receiver(s) - In general, the title such as Professor or Mr.
is omitted. However, it is left to your discretion to follow the style that
your organization prefers. Do not use a salutation (Dear ...) or a closing
(Sincerely...)
c) Name of the sender(s) - Write your initials after your name on the
"From" line.
d) Subject of the memo - Be specific when you write the subject. You
should not be too vague (e.g. Purchase). This example is unclear
because it could be a purchase of anything. Take another example,
‘Purchase of hose pipes for the month of March 2007’. This is
acceptable because it is more informative and focused. (the particular
relationship of this memo to the general topic.)
e) c.c. It is the abbreviation for Carbon Copy. Though it is an obsolete
term, it is still used to mean that the copy of the memo will go to the
person mentioned.
f) bcc - It means Blind Carbon Copy. This copy goes to a person, who
may not be directly involved. (may be an office assistant or a
secretary), but who should know what is going on. The people
mentioned in the cc list will not see the names mentioned in the bcc
list.
2. Purpose: This states the reason for writing the memo. If you answer the
questions who, what, when, where, and why, then your purpose is fulfilled.
E.g.: The purpose of this memo is to request the purchase of hose pipes
for our plant at Durgapur for the month of March 2007.
3. Summary: This is the miniature version of a memo. The summary should
not be limited to the contents of the memo alone, all important information
have to be mentioned here.
4. Action: Unless the purpose of the memo is simply to inform, you should
finish with a clear call for action. Who should do what, and how long do
they have to do it? Include alternatives, in the event that your readers
disagree with you. Be polite when you ask others to do work for you,
especially when they are not under your supervision. You may wish to
mention the actions that ‘you’ plan to take next, and what your own
deadlines are, so your reader can gauge how important the project is to
you.
7.2.3 Format of the memo
Whenever you type the memo or write one, see that the space in between two
lines is single (single spaced). In between two paragraphs, you have to give
two spaces. In other words, you will have to give a double space to separate
paragraphs. Use of charts, graphs and pictures to explain the content of a
memo is permitted. Usually the right side margin of text in a memo is not
justified (all lines need not be equal in length.)
When a paragraph begins in an essay or reports it is accepted practice to start
the first line after some space. Usually 5 Character spaces are given. This is
called Tab 'setting' or 'indenting'.
However, in a memo, the paragraphs are not indented. The example given
below will be able to help you to write a memo.
to attend because it will take a lot of time and there may be too many
suggestions. You may not be able to take any firm decisions.
Therefore, to invite only a few people you will send them a circular, but you
will not put up a notice. At this meeting if all of you agree on the rules of the
competition, date, venue and so on, you may decide to raise funds through
donations etc. You will not be able to raise enough funds without the support
of all the club members. So you will put up a notice announcing the decisions
taken at your meeting and requesting all the members to help with fund raising.
A notice and circular both have similar functions but are used differently
depending on the nature of announcement or information that needs to be
passed on. A circular is meant for distribution to a small group, while a notice
is meant for a large group of people.
A circular may also be sent when an immediate feedback is expected. You
want to donate money for flood affected areas. What will you do? You may
think of requesting your classmates to make a contribution. Keeping in mind,
the economic capacity of the students, you may want to request only a
voluntary contribution. In other words, you may allow each student to
contribute only what they can afford. You may not suggest the sum. You may
then send out a circular along with a feedback sheet on which students will
have to write their names, the sum they wish to contribute and put their
signature. This document will help you estimate the total collection and also
help collect from those who have signed up.
Let us look at an example of a circular:
Ravi Kashyap,
Secretary General
March 2007
NOTICE
We regret to inform you that due to unexpected problems with some of our
equipment, we are unable to carry out routine operations till December 7. However
the office will function during the weekend. We are making special arrangements to
meet your emergency needs. You may contact the undersigned for help. Kindly
excuse the inconvenience caused due to this unforeseen emergency.
Manager
Manipal Branch
Copy to:
Head Office, Bombay
All Branches in Karnataka
may issue a Show Cause Notice. This notice will mention the allegations
against the staff concerned and ask for a written explanation within a specified
time. It will also clearly state what action would be taken if there were no reply
to the show cause notice.
Depending on the type of notice, the duration of display of a notice is specified
under various legal provisions. A notice is a document that can be used as
evidence in court cases. Therefore, words have to be chosen carefully before
writing a notice. Secondly, you must be very specific, clear and precise in
writing a notice. The temptation to be elaborate and verbose (use too many
words) should be avoided. The tone of the notice should be firm but not
offensive or arrogant.
Indenting of paragraph may be allowed in notices and circulars. One should
not be in too much of a hurry to put up notices. They are impersonal
communication. But then, they are read by a large number of people.
Therefore, care must be taken while writing notices.
Self Assessment Questions
6. ___ is sent to specific group of people whereas _____ may be meant
for general public.
7. When you want an immediate feedback, you normally send ___
8. At the topmost line of the circular, one must write the ___.
9. A circular or notice may by issued by only ___
10. A ____ is a document that can be used as an evident in legal cases.
7.4 Summary
Effective communication is the base for any organization to be a success
story. This communication depends upon the persons involved and the type
of communication.
We have learnt in this unit that there are certain types of documents used in
organizations for communication. Some are written on a prescribed format for
example a memo, and some are not. A memo is for internal communication
between colleagues, superiors and subordinates and it is usually sent to a
person who is expected to take some responsive action. We then learnt about
circulars, which are also documents for internal communication. Circulars are
sent to groups of staff. We found out that some notices are meant for staff and
others are meant for clients and the general public. There are notices, which
are sent to individuals also. All these documents are written according to
certain conventions and rules.
7.6 Answers
1. True 2) False 3) False 4) False 5) True 6) circular; notice 7) circular 8) date
9) officers designated for the purpose 10) notice
TQs
2. Concise ... personal ... simple language... avoid confusing words .... don’t
be trite .... Don't give too many ‘whys’ ....... check before you send the
memo ... close with a call for action.
3. Notice sent to individuals under special circumstances. Reason...staff
suspected of major misconduct. It mentions allegations against the staff
concerned, asks for a written explanation within a specified time. States
what action would be taken if there were no reply to the show cause notice.
REMEDIAL ENGLISH
Simple Sentences:
A simple sentence can be of one word or quite long. The most natural
sentence structure is the simple sentence. It remains by far the most common
sentence in the spoken language of people of all ages. In written work, simple
sentences can be very effective for grabbing a reader’s attention, or for
summing up an argument. However, one has to be careful in using the simple
sentence. Too many simple sentences could project the written matter as
immature and childish.
A simple sentence is not dependent and can stand alone to give complete
meaning. We can also call a simple sentence a Main Clause.
Ecologists oppose the use of nuclear power.
The circumstances make the matter serious.
The island was filled with many trails winding through the thick underbrush,
a small lake, and dangerous wild pigs.
Complex Sentences:
When we are adding a clause in order to develop some aspect of what we are
Manipal University Jaipur B1026 Page No.: 129
Fundamentals of Communication Skills Unit 2
or an alternative
yet something unexpected
so conclusion or result
• While reporting the direct speech into indirect, some of the words
are transformed as follows:
Direct Speech Indirect Speech
this that
these those
now then
here there
today that day
tomorrow the next day / the day after
yesterday the previous day / the day before
last night the night before / the previous night
ago before
must had to
Apart from word - changes, tense changes also take place as follows:
Direct Speech Indirect speech
Simple Present Simple Past
Rachel said, “ I sing songs.” Rachel said that she sang songs.
Present Continuous Past Continuous
Rachel said, “I am singing songs.” Rachel said that she was singing
songs.
Present Perfect
Past Perfect
Rachel said, “I have sung songs.”
Rachel said that she had sung songs.
Exercise - 3
Rebecca is in front of the class holding a presentation on London. As Rebecca
is rather shy, she speaks with a very low voice. Your classmate Neil does not
understand her, so you have to repeat every sentence to him.
Complete the sentences in reported speech (no change of tense
required). Note the change of pronouns and verbs.
■ Rebecca (R): I want to tell you something about my holiday in London.
■ Neil: What does she say?