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Republic of the Philippines

Department of Education
Region IV- A CALABARZON
SCHOOLS DIVISION OFFICE OF CAVITE PROVINCE
District of Tanza
TANZA NATIONAL TRADE SCHOOL
Name:FRESCA LIDEL CASI Performance Task #01
Section:G11-CABALLERO Score:
UNDERSTANDING PROBABILITY SAMPLING AND NON-PROBABILITY SAMPLING:
A Comprehensive Activity
Introduction: Probability sampling and non-probability sampling are two fundamental approaches in research
methodology, each with distinct characteristics and applications. This test aims to delve into the intricacies of these
sampling methods, exploring their definitions, advantages, disadvantages, and real-world examples.
Section 1: Probability Sampling
1.1 Definition:
In probability sampling, every member of the population has the chance of being selected. It involves principle or
randomization or chance

1.2 Types of Probability Sampling:


Simple random sampling-all the members of the population have equal chance of being selected and the selection is
done randomly.
Stratified random sampling-can be divided into a smaller groups.
Cluster sampling-involves separating the population into subgroups or clusters.
Systematic sampling-is similar to simple random sampling. Though it's usually a bit easier to conduct.

1.3 Advantages of Probability Sampling: _


● Its cost effective to sample large audience representing your target buying audience
● Simple random and systematic sampling makes the implementation process more user friendly.
● You can be detailed as you want when creating your population sample using stratified sampling.
1.4 Disadvantages of Probability Sampling: __
● It may not mirror all the differences within that sample technique
● Could have overlapping characteristics
● Would be too difficult or expensive to survey the entire population

Section 2: Non-Probability Sampling


2.1 Definition:
A sampling method that uses non-random criteria like the availability, geographical proximity, or expert knowledge
of the individuals you want to research in order to answer a research question.
2.2 Types of Non-Probability Sampling:
● Convenience sampling
● quota sampling
● Self-selection sampling
● snowball sampling
● Purposive sampling
● Maximum variation sampling
● Homogeneous sampling
● Typical case sampling
● Critical case sampling
● Extreme critical phase sampling
● Expert sampling
2.3 Advantages of Non-Probability Sampling:
● Can make non-probability sampling quicker and easier
● Allows you to target particular groups within your population
● Can provide researchers with thee data to make others types of generalization from the sample being studied
2.4 Disadvantages of Non-Probability Sampling:
● Extremely unlikely to be representative of the population studied
● Population have no chance of being included in the sample
Section 3: Real-World Examples
3.1 Probability Sampling Example:
● Uncovering consumer usage to inform product development
● identifying emerging industry to categories and players
3.2 Non-Probability Sampling Example:
● Social media-you start by identifying social media sites that cater to digital nomads, such as facebook groups,
blogs, or freelance job sites.
● River sampling-you are collecting data two ways, using an online survey
● Street research.
Conclusion:
In conclusion, depending on the population you're trying to survey, you might have a hard time finding an
appropriate sample frame. It's not actually that complicated, but you will need to have clear goals and interest for
your study.

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