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UNIVERSITY EXAMINATION 2014/2015

YEAR III SEMESTER I EXAMINATION FOR THE DEGREE OF BACHELOR OF


COMMERCE
HBC 2302- Behavioral Science Year Iii Semester I 2014

Date: Wednesday, 10th December 2014 Time: 2.30pm – 1.04.30pm

INSTRUCTIONS

- ANSWER QUESTION ONE (COMPULSORY)AND ANY OTHER TWO QUESTIONS

Question One

a) Explain how the following disciplines contribute to an understanding of human


behaviours.
(i) Psychology (3mks)
(ii) Economics (3mks)
b) Discuss five assumptions or propositions of behavioural science approach. (10mks)
c) Explain the meaning and importance of job satisfaction and organizational commitment.
(4mks)
d) Perceptual errors can hinder effective judgement of others. Explain two perceptual errors
made by individuals in an organization. (4mks)
e) Distinguish between conformity and compliance. (2mks)
f) Explain two ways in which managers can manage stress in the organization. (4mks)

Question Two

a) Abraham Maslow is one of the scientist who have contributed to behavioural science.
Giving relevant examples explain how managers can utilize this theory to motivate
employee. (10mks)
b) Discuss five reasons that make people join groups in organizations. (10mks)

Question Three

a) Behavioural modification programs in organizations are encouraged for positive


reinforcement. Discuss the five stages of this program development. (10mks)

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b) Evaluate five importance of understanding behavioural science in an organization today.
(10mks)

Question Four

a) Explain how an understanding of emotions can help improve the following managerial
actions.
(i) Selection process. (2mks)
(ii) Decision making. (2mks)
(iii) Interpersonal conflict. (2mks)
b) Communication is very vital in any organization. Explain four barriers that can hinder
effective communication. (8mks)
c) Explain brainstorming as a group decision making technique. (6mks)

Question Five

a) Individuals from time to time are tasked to make decisions that affect the functioning of
the organization positively or negatively. Using the decision style model discuss the
various levels which may shape managerial decision making, giving appropriate
examples for their application. (20mks)

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