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INTRODUCTION
IBM, nicknamed "Big Blue", is a multinational
computer technology and IT consulting corporation
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IBM TIMELINE
1911 1950 1993 2002
Thomas watson Thomas watson Samuel
Louis Gerstner
sr jr Palmisano
Own Acqire 100
computer Focus on firms firms
Focus on
product high margin
large scale
Bussinss Focus on
tabulating
70% market high tech
solution for
share Introduce problem
customers
ThinkPad
First Slogan
1991-1993 net Spend $50
“Think”
loss $ 16 Rebuild billions in R
billion &D
Highlights of IBM’s history with the
space program
1961
Project Mercury
IBM computers help flight
controllers make vital
decisions throughout the
mission
1969
space program
Apollo 11
NASA achieves the first
manned landing on the moon
with the help of IBM
computers
1962
John Glenn
The flight of the first
American to orbit the Earth is
monitored by IBM computers
1981
space program
Space Shuttle
IBM computers and software
play key roles in the successful
first orbital flight of Columbia
2018
CIMON in space
The first free-flying AI
assistant joins the crew on the
International Space Statio
IBM Growth and Decline
IBM growth exploded, led primarly by sales of
Tabulaing machines from 1911 to 1940.
After that IBM launched revolutionary computer
called System/360 producing approx 70% of all
computer.
In 1980’s Its market share and profits falling down as
the PC revolution changed the way consumers.
Cloud Services
and so on…….
Finance report
6
4
Series 1
3
Series 2
2 Series 3
0
Category 1 Category 2 Category 3 Category 4
The End….