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  • Jeff Immelt, CEO, General Electric

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    The document discusses quotes from two CEOs emphasizing the importance of organizational culture. Jeff Immelt notes that organizational behavior was one of the most important classes he took in business school because creating a strong culture is what makes companies great. Lou Gerstner also came to realize around age 55 that culture is central to a company, not just a talking point. The document then provides an overview of organizational behavior, including the leadership tasks of influencing commitment and coordination, and the follower challenges of commitment, contribution, coordination, and adaptation. It also outlines the parent disciplines of organizational behavior as psychology, social psychology, and sociology at the individual, group, and organizational levels.

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    The document discusses quotes from two CEOs emphasizing the importance of organizational culture. Jeff Immelt notes that organizational behavior was one of the most important classes he took in business school because creating a strong culture is what makes companies great. Lou Gerstner also came to realize around age 55 that culture is central to a company, not just a talking point. The document then provides an overview of organizational behavior, including the leadership tasks of influencing commitment and coordination, and the follower challenges of commitment, contribution, coordination, and adaptation. It also outlines the parent disciplines of organizational behavior as psychology, social psychology, and sociology at the individual, group, and organizational levels.

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    8 views4 pages

    Jeff Immelt, CEO, General Electric

    Uploaded by

    Anyone Someone
    The document discusses quotes from two CEOs emphasizing the importance of organizational culture. Jeff Immelt notes that organizational behavior was one of the most important classes he took in business school because creating a strong culture is what makes companies great. Lou Gerstner also came to realize around age 55 that culture is central to a company, not just a talking point. The document then provides an overview of organizational behavior, including the leadership tasks of influencing commitment and coordination, and the follower challenges of commitment, contribution, coordination, and adaptation. It also outlines the parent disciplines of organizational behavior as psychology, social psychology, and sociology at the individual, group, and organizational levels.

    Copyright:

    © All Rights Reserved
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    of 4

    Jeff Immelt, CEO, General Electric

    •“I hated organizational


    behavior at Business school.
    But OB just turns out to be
    the most important class you
    can take here. Because the
    ability to attract people, to
    pay them the right way, to
    create culture and values and
    reinforce them, that’s what
    makes companies great.”
    Lou Gerstner, former CEO, IBM
    •“It took me to age fifty-five
    to figure that out. I always
    viewed culture as one of
    those things you talked
    about, like marketing and
    advertising. The thing I have
    learnt at IBM is that culture
    is everything”
    What is Organizational Behaviour?
    Leadership Tasks Follower Challenges
    • Influence people to commit and • Commitment problem
    contribute to the goals of the • Why should I be here and not
    organization somewhere else
    • Coordinate the pursuit of these • Contribution problem
    goals
    • Why should I exert effort
    • Coordination problem
    • Why should I do things this
    way?
    • Adaptation problem
    • Why should I change?
    Organizational Behaviour – Parent
    Disciplines

    Psychology

    Individuals

    Organisational
    Behaviour
    Social (OB)
    Psychology

    Groups

    Sociology

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